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Tag: augmented reality

Finnish startup Varjo launches $3,990 mixed-reality headset to take on Apple Vision Pro

Monday, November 27, 2023 2:08 pm6 Comments

Finnish mixed-reality startup Varjo on Monday launched its latest headset, the XR-4, a $3,990 devices that it hopes to sell to…

With the Vision Pro, Apple has figured out how to bring AR, VR, and spatial computing to the masses

Monday, August 21, 2023 2:16 pm3 Comments

With the Apple Vision Pro, wearers navigate 3D environments via sophisticated eye-tracking and hand gestures – no hand-held controllers…

New immersive AR experience for iPad Pro brings student creativity to life

Thursday, July 6, 2023 3:03 pmThursday, July 6, 2023No Comments

“Deep Field” is a new immersive art experience and app created by celebrated Australian artists using iPad Pro and Apple Pencil…

Apple acquires AR headset startup Mira

Tuesday, June 6, 2023 3:01 pmTuesday, June 6, 20234 Comments

Apple has acquired Mira, a Los Angeles-based AR startup that makes headsets for other companies and the U.S. military, a post from the…

Apple’s ‘Reality Pro’ will likely offer an in-depth catalog of live concerts

Friday, June 2, 2023 4:28 pmFriday, June 2, 20239 Comments

Apple’s Reality Pro headset will pack a number of unique features when it’s announced on Momday (10am PDT / 1pm EDT) at WWDC…

Gene Munster: AR/VR headsets could account for 10% of Apple’s sales by 2030

Tuesday, May 23, 2023 5:38 pm3 Comments

Longtime Apple analyst Gene Munster believes the trend of more immersive consumer tech experiences will continue to grow in popularity…

With its $3,000 ‘Reality Pro’ headset, will Apple succeed where others have failed?

Tuesday, May 23, 2023 10:42 amTuesday, May 23, 20239 Comments

Apple hasn’t made a major product introduction since it rolled out the Apple Watch in 2015, but with its “Reality Pro” mixed-reality headset…

Apple headset said to offer remote concert attendance

Thursday, May 18, 2023 1:34 pm6 Comments

Little birdie tells us that one selling point of Apple’s mixed-reality headset will be attending live and recorded concerts remotely…

Apple’s mixed-reality headset’s tethered battery pack will connect via new proprietary power port

Tuesday, April 25, 2023 10:01 amTuesday, April 25, 20234 Comments

Apple’s upcoming mixed-reality headset will come with a separate, pocketable tethered battery pack will connect via a new proprietary…

Apple’s mixed-reality headset said to run hundreds of thousands of apps at launch

Monday, April 24, 2023 12:08 pmFriday, May 12, 20232 Comments

Apple’s widely anticipated mixed-reality headset, reportedly named “Reality Pro,” will also be compatible with hundreds of thousands of apps…

Apple’s incremental introduction of its mixed-reality headset is the right approach – Gene Munster

Wednesday, April 19, 2023 3:02 pmWednesday, April 19, 20238 Comments

Apple’s mixed-reality headset will be an endorsement of the metaverse even though the company will likely never use the word “metaverse” …

Apple preps slew of apps and services for new mixed-reality headset

Tuesday, April 18, 2023 3:17 pm2 Comments

Apple is building a slewe of software and services for its upcoming mixed-reality (AR/VR) headset, seeking to attract consumers with apps…

Why Apple’s mixed-reality headset can succeed where Google, Meta, and others failed

Thursday, March 23, 2023 10:02 amThursday, March 23, 2023No Comments

Apple is widely expected to debut a mixed-reality headset (AR/VR) at its Worldwide Developer Conference in June, and it has reportedly…

How Apple’s ‘RealityOne’ mixed-reality headset will work

Monday, January 23, 2023 2:27 pmMonday, January 23, 20234 Comments

Apple’s long-anticipated roughly $3,000 mixed-reality headset will offer a 3D version of iOS, show immersive, interactive video content…

Apple renames mixed-reality software ‘xrOS’ ahead of expected AR/VR headset

Thursday, December 1, 2022 4:19 pm5 Comments

Apple has long been known to be working on a mixed-reality headset, its first major new product category since the Apple Watch, and…

Apple’s mixed-reality headset said to begin mass production in March 2023

Wednesday, November 9, 2022 10:47 amNo Comments

In just four months, mass production of Apple’s long-rumored mixed-reality (AR and VR) headset is expected to commence…

Trademark filings worldwide show Apple staking ‘reality’ names for mixed-reality headset

Monday, August 29, 2022 9:49 am2 Comments

Trademark filings worldwide show that Apple looks to be securing potential names for its widely rumored, highly anticipated, even…

Tim Bajarin on the potential evolution of Apple’s AR smartglasses

Tuesday, August 23, 2022 4:24 pmTuesday, August 23, 20226 Comments

Apple has, for years, been carefully laying the foundation for their widely expected AR smartglasses, analyst Tim Bajarin explains…

Ming-Chi Kuo: Apple’s first mixed-reality headset to cost at least $2,000; to be revealed in January 2023

Monday, August 8, 2022 11:13 amNo Comments

TF International Securities analyst Ming-Chi Kuo tweeted on Sunday that Apple’s mixed-reality headset will be its “next revolutionary…

Google Glass was a joke, but Apple’s smartglasses won’t be

Tuesday, March 1, 2022 11:44 amTuesday, March 1, 202221 Comments

In 2013, Google released Google Glass, $1,500 so-called smartglasses that quickly became the butt of jokes across America. The few wearers…

Apple’s AR/VR headset has moved beyond the prototype stage

Wednesday, February 23, 2022 10:50 amNo Comments

pple has reportedly conducted its second-phase engineering validation and testing (EVT 2) for its first AR headset, which is expected…

Apple’s AR/VR headset likely to come with a monthly subscription

Friday, February 18, 2022 5:45 pm5 Comments

Apple’s first generation AR/VR headset will likely target the commercial market with hardware priced in the multiple thousands of dollars…

More ‘realityOS’ references discovered ahead of Apple’s AR/VR headset

Wednesday, February 9, 2022 4:04 pmNo Comments

Developers are seeing more references to “realityOS” – the operating system that the headset will run – Within Apple’s code, as the rumored…

Apple’s forthcoming AR/VR headset said to have three displays

Tuesday, January 4, 2022 3:36 pm4 Comments

Display Supply Chain Consultants published a paper with 10 predictions for the display industry in 2022, which includes Apple’s AR/VR headset…

Ming-Chi Kuo moves his Apple AR/VR headset launch date from Q2 to Q4 2022

Tuesday, December 21, 2021 10:20 amNo Comments

Apple uber-analyst Ming Chi Kuo has moved his target launch date for Apple’s long-awaited VR and AR headset from Q2 to Q4 2022…

Apple VR/AR headset said to focus on gaming, media, and communication

Monday, December 6, 2021 11:19 am3 Comments

Apple’s rumored virtual reality (VR) and augmented reality (AR) headset will focus on gaming, media consumption, and communication…

Ming-Chi Kuo: Apple could sell more than a billion pairs of AR smartglasses

Monday, November 29, 2021 2:02 pm8 Comments

Apple will launch an augmented-reality headset in the fourth quarter of 2022, and could sell more than a billion of the new glasses over the…

Ming-Chi Kuo: Apple AR headset with Mac-level computing power coming in 2022

Friday, November 26, 2021 10:11 am13 Comments

Apple’s widely expected augmented reality (AR) headset project is poised to appear late next year with the first device to offer Mac-level…

Apple is in the midst of building an augmented reality future

Thursday, June 17, 2021 1:02 pmThursday, June 17, 202117 Comments

It’s clear that Apple is building the foundation of its augmented reality (AR) strategy right before our eyes. Lidar included in iPhones and…

Apple headsets: New iOS 15 tech could have AR and VR functions

Friday, June 11, 2021 11:38 amNo Comments

With iOS 15, Apple appears to be laying the technical foundation for its next big group of devices: AR and VR headsets …

Apple introduces new Xcode Cloud, developer tools, and technologies for even better app creation

Monday, June 7, 2021 3:09 pmNo Comments

Apple today unveiled new tools and technologies designed to help developers create more engaging apps. Xcode Cloud brings together the…

Apple’s Clips app adds immersive new AR Spaces using LiDAR scanner

Monday, April 26, 2021 5:17 pmNo Comments

Clips gives users even more fun options to record captivating videos. With all-new AR Spaces powered by LiDAR on iPhone 12 Pro and iPad Pro…

Ming-Chi Kuo reiterates: Apple’s mixed-reality headset is coming next year

Friday, April 23, 2021 10:19 am10 Comments

Apple plans to release its long-rumored mixed reality headset “in mid-2022,” followed by augmented reality glasses by 2025. Now, in a new…

Ming-Chi Kuo: Apple to launch mixed reality headset in mid-2022 and AR glasses by 2025

Monday, March 8, 2021 9:04 amFriday, April 23, 20212 Comments

Ming-Chi Kuo said that Apple plans to release its long-rumored mixed reality headset “in mid-2022,” followed by AR glasses by 2025…

Can Apple define the future of sports entertainment?

Friday, March 5, 2021 5:04 pm12 Comments

Talk that Apple may reach some kind of Apple TV+ deal with the NFL hints that maybe now the time is right for live sports on the company’s…

‘For All Mankind: Time Capsule,’ a new augmented reality experience based on the Apple TV+ space drama, is available today in the App Store

Thursday, February 11, 2021 3:32 pmThursday, February 11, 20211 Comment

Available today, Apple’s new AR app “For All Mankind: Time Capsule” is a new augmented reality experience that brings the world of…

Apple executive Dan Riccio heading up AR and VR headset development

Monday, February 8, 2021 10:48 amNo Comments

Apple last month announced that Dan Riccio would transition to a new role focusing on a new mystery project, reporting to CEO Tim Cook…

J.P. Morgan: Apple LiDAR-equipped VR headset coming next year

Thursday, February 4, 2021 1:38 pm2 Comments

Investment analyst at JP Morgan says an Apple VR headset will be released in Q1 2022, and feature six lenses and a LiDAR Scanner…

Apple $3,000 mixed-reality headset to feature two 8K displays – The Information

Thursday, February 4, 2021 10:00 amThursday, February 4, 202113 Comments

Apple’s initial mixed-reality (VR and AR) headset is designed to be a “pricey,” high-end niche precursor to more ambitious AR smartglasses…

Apple preps ‘pricey’ virtual reality headset, to be followed by AR smartglasses

Thursday, January 21, 2021 9:35 am14 Comments

Apple’s first attempt at a headset is designed to be a “pricey,” high-end niche precursor to more ambitious augmented reality smartglasses …

Forget 5G. Apple is really betting on this technology with iPhone 12

Monday, November 9, 2020 4:38 pm5 Comments

Apple hasn’t yet introduced an augmented reality device or even promised one, but the company recently took steps to build the most advanced…

Apple smartglasses could give users ‘night vision’

Thursday, October 29, 2020 10:48 am10 Comments

With a combination of radar and LiDAR, Apple smartglasses could provide users with “night vision” when light levels are too low for the human eye…

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