Apple’s Vision Pro headset has revived interest in virtual and augmented reality start-ups, which have been struggling to attract funding…
Tag: AR
New immersive AR experience for iPad Pro brings student creativity to life
“Deep Field” is a new immersive art experience and app created by celebrated Australian artists using iPad Pro and Apple Pencil…
Apple acquires AR headset startup Mira
Apple has acquired Mira, a Los Angeles-based AR startup that makes headsets for other companies and the U.S. military, a post from the…
All eyes on Apple as its expected to reveal mixed-reality headset at WWDC
Apple is expected to unveil a mixed- or extended-reality (XR) headset at WWDC, its annual software developer conference on Monday…
Oculus founder Palmer Luckey Apple’s mixed-reality headset is ‘so good’
Oculus founder Palmer Luckey seems to have tried a prototype of Apple’s mixed-reality headset and proclaimed it “so good.”
Can Apple’s new mixed-reality headset save VR?
The optimism surrounding VR circa 2016 was not met by reality, as adoption rates remained low, “with less than one in five Americans…
Apple’s mixed-reality headset’s tethered battery pack will connect via new proprietary power port
Apple’s upcoming mixed-reality headset will come with a separate, pocketable tethered battery pack will connect via a new proprietary…
Apple’s mixed-reality headset said to run hundreds of thousands of apps at launch
Apple’s widely anticipated mixed-reality headset, reportedly named “Reality Pro,” will also be compatible with hundreds of thousands of apps…
Google Glass was a joke, but Apple’s smartglasses won’t be
In 2013, Google released Google Glass, $1,500 so-called smartglasses that quickly became the butt of jokes across America. The few wearers…
More ‘realityOS’ references discovered ahead of Apple’s AR/VR headset
Developers are seeing more references to “realityOS” – the operating system that the headset will run – Within Apple’s code, as the rumored…
Apple’s forthcoming AR/VR headset said to have three displays
Display Supply Chain Consultants published a paper with 10 predictions for the display industry in 2022, which includes Apple’s AR/VR headset…
Ming-Chi Kuo moves his Apple AR/VR headset launch date from Q2 to Q4 2022
Apple uber-analyst Ming Chi Kuo has moved his target launch date for Apple’s long-awaited VR and AR headset from Q2 to Q4 2022…
Apple VR/AR headset said to focus on gaming, media, and communication
Apple’s rumored virtual reality (VR) and augmented reality (AR) headset will focus on gaming, media consumption, and communication…
Ming-Chi Kuo: Apple could sell more than a billion pairs of AR smartglasses
Apple will launch an augmented-reality headset in the fourth quarter of 2022, and could sell more than a billion of the new glasses over the…
Ming-Chi Kuo: Apple AR headset with Mac-level computing power coming in 2022
Apple’s widely expected augmented reality (AR) headset project is poised to appear late next year with the first device to offer Mac-level…
Morgan Stanley: Apple holds the keys to the Metaverse
Facebook and Google may have ventured earlier than many into the next big thing, but Apple holds the keys to the Metaverse, Morgan Stanley…
Apple is in the midst of building an augmented reality future
It’s clear that Apple is building the foundation of its augmented reality (AR) strategy right before our eyes. Lidar included in iPhones and…
Apple’s Clips app adds immersive new AR Spaces using LiDAR scanner
Clips gives users even more fun options to record captivating videos. With all-new AR Spaces powered by LiDAR on iPhone 12 Pro and iPad Pro…
Ming-Chi Kuo reiterates: Apple’s mixed-reality headset is coming next year
Apple plans to release its long-rumored mixed reality headset “in mid-2022,” followed by augmented reality glasses by 2025. Now, in a new…
Ming-Chi Kuo: Apple to launch mixed reality headset in mid-2022 and AR glasses by 2025
Ming-Chi Kuo said that Apple plans to release its long-rumored mixed reality headset “in mid-2022,” followed by AR glasses by 2025…
Can Apple define the future of sports entertainment?
Talk that Apple may reach some kind of Apple TV+ deal with the NFL hints that maybe now the time is right for live sports on the company’s…
J.P. Morgan: Apple LiDAR-equipped VR headset coming next year
Investment analyst at JP Morgan says an Apple VR headset will be released in Q1 2022, and feature six lenses and a LiDAR Scanner…
Apple $3,000 mixed-reality headset to feature two 8K displays – The Information
Apple’s initial mixed-reality (VR and AR) headset is designed to be a “pricey,” high-end niche precursor to more ambitious AR smartglasses…
Apple preps ‘pricey’ virtual reality headset, to be followed by AR smartglasses
Apple’s first attempt at a headset is designed to be a “pricey,” high-end niche precursor to more ambitious augmented reality smartglasses …
Apple TV+ said to add augmented reality content in 2021
In order to help support rumored Apple AR smartglasses, Apple is reportedly preparing to add augmented reality content to its Apple TV+ …
Apple continues to push AR into the mainstream
Apple has quietly introduced new AR features that should help the company push adoption of the technologies more into the mainstream, particularly for…
Apple’s iPad Pro to feature new 3-D sensor system for augmented reality in first half 2020
A new iPad Pro for release as early as the first half of 2020 will feature a new module with two camera sensors and a small hole for the 3-D system…
Hundreds of thousands of Apple iPads will be used with smart AR security glasses
Security firm Sword is to begin a mass rollout of Vuzix smart glasses to be used in conjunction with iPads…
Hints of Apple AR Glasses found in iOS 13 code
References to stereo augmented reality apps, as well as the codename “Garta,” have been spotted within Apple’s internal betas of iOS 13…
What if Apple’s AR glasses development has moved into a new phase?
Has Apple really ceased development, or has it not reached a new stage in development called “production”?…
Apple is taking augmented reality to a whole new level – just in time for Apple Glasses?
I’m scrambling around a wooden floor, trying to fend off a giant virtual ball with my iPad Pro. It’s a bowling alley, but it feels like a basketball court….
Warby Parker’s AR app for iOS lets you try on glasses using your X-class iPhone
The new Virtual Try-On tool determines how glasses truly fit on your three-dimensional face using accurate measurements…
Apple buys music analytics company Asaii
We are incredibly excited by their recent acquisition by Apple where they will have the opportunity to dramatically scale…
Gene Munster: Apple has cornered the market in VCSELs, further expanding their AR lead
Apple’s key iPhone X augmented reality component supplier, Lumentum, reported better than expected results…
Tim Bajarin: How Apple could deliver the ‘next’ big thing in personal computing
From my years of tracking Apple, two very consistent threads seem to drive Apple’s strategy…
Analyst: Augmented reality could be an $8 billion revenue opportunity for Apple
Apple’s move into augmented reality could boost iPhone and App Store sales…
YouTuber Mark Rober secretly develops VR/AR for self-driving cars for Apple
Mark Rober, who is best known for his YouTube videos of spectacular science stunts…
Apple debuts new ‘Animoji: Taxi Driver’ ad for iPhone X
Apple has debuted a new television ad for iPhone X…
Apple wants to build the next paradigm of user interfaces
Apple wants to hire someone to help it deliver the next paradigm of user interfaces and entirely new interaction models…
Why Apple is positioned to dominate the AR/VR headset market
Despite being a relatively small and young industry, the market for virtual reality and augmented reality-based devices…
Golfshot introduces Golfscape AR augmented reality feature exclusive to Apple’s iOS devices
Golfshot’s augmented reality feature Golfscape AR is now available for all iOS users of the Golfshot app…
I can’t wait to use a virtual iMac
iPhones will eventually become trucks, the people who use them will do lots with them…