Apple today opened registration for a series of new art-based Today at Apple augmented reality (AR) experiences, called [AR]T, offered at Apple Stores around the world..
Tag: augmented reality
Adobe’s new transparent display
Researchers at Adobe have developed a new type of transparent display that allows virtual images and video to appear convincingly next to real objects…
Apple patent application reveals work on AR view to highlight route while driving
An Apple patent application reveals work on a more intuitive navigation aid to drivers using augmented reality to superimpose the route…
Apple patents gesture, expression tracking for mixed reality headset
Apple’s upcoming mixed reality headset could include a number of sensors to track the eyes, gestures and even facial expressions of its users…
Celebrate the 50th anniversary of Apollo 11 moon landing with new AR apps
USA TODAY NETWORK will celebrate the 50th anniversary of the historic U.S. moon landing with a two-part augmented reality (AR) experience…
Apple is taking augmented reality to a whole new level – just in time for Apple Glasses?
I’m scrambling around a wooden floor, trying to fend off a giant virtual ball with my iPad Pro. It’s a bowling alley, but it feels like a basketball court….
Apple’s hiring for augmented reality is up 30x over last year
The hiring upswing is a clear sign that the Cupertino tech giant is looking to make AR a major…
Analyst: Apple is investing heavily in R&D of new products
Investors are focusing on the “apparent lack of ongoing innovation at Apple,” but…
Apple Mail vs. G Suite Webmail for students and teachers
Apple Mail vs G Suite webmail is a discussion I’ve had with many other IT directors at different schools…
The SAP and Apple partnership changes everything
The partnership comes at a critical juncture in enterprise technology evolution…
Apple teams up with SAP to help clients develop business apps for Mac, iPad, and iPhone
Business software maker SAP and Apple are teaming up to help clients develop their own mobile business applications…
Apple CEO Tim Cook touts enterprise augmented reality
Cook said also said Apple and SAP are in sync on privacy, which Apple considers the fundamental issue today…
Ming-Chi Kuo: Apple’s 5G iPhone coming in 2020 with bigger battery, modem chips from Qualcomm and Samsung
Apple could release iPhones in 2020 equipped with 5G modems…
Walt Mossberg: Apple needs a big new innovation soon
Walt Mossberg, co-founder of Recode, joins “Squawk Alley” to discuss Apple…
Apple hires augmented reality/virtual reality expert Arthur van Hoff
Apple has hired a number of former Jaunt engineers over the past few years to work on AR…
Thoughts on Apple TV+
What’s the best way to watch Apple’s TV channel…
Apple and Microsoft are making moves to take share from Google in education
Google has a majority of the U.S. education tech market with 60 percent of all laptops and tablets…
Next-gen iPhones will include three cameras within a square camera bump
The idea that the iPhone 11 would feature a triple-camera system in a rectangular formation…
What’s Apple, now one of the biggest R&D investors, getting for its money?
Apple has been massively ramping up its spending on research and development…
Apple’s years of work on AR and VR will pay off in the 2020 smartglasses
Apple’s work in the virtual reality and augmented reality field has produced…
Ming-Chi Kuo: Apple AR glasses coming in 2020; will require iPhone to do the heavy lifting
Apple talks about augmented reality at any opportunity it gets, but so far its fierce ambition…
Loup Ventures: Apple will be one of 5G’s biggest beneficiaries
The 5G hype has already begun, but investors underappreciate the opportunity that it represents…
Apple patent reveals features of augmented reality smartglasses
Multiple reports suggest that Apple is developing an augmented reality headset or glasses…
Apple’s next big thing could replace both the iPhone and Apple Watch
With so much focus on the next iPhone, or updates to the Apple Watch and AirPods…
Augmented Reality will spark the next big tech platform
The mirrorworld doesn’t yet fully exist, but it is coming…
Apple’s AR marketing change aims to turn ‘light drizzle’ into ‘rolling thunder’
Apple has appointed longtime marketing leader Frank Casanova to Senior Director…
Apple’s new augmented reality exec spotlights AR’s importance
“Over the last couple of years Apple has tipped its vision of AR as something made for use in a shared world…
Apple taps iPhone exec Casanova to be first head of marketing for augmented reality
Apple assigned a longtime iPhone executive as its first head of marketing for augmented reality…
AR/VR pioneer and Hololens co-inventor Avi Bar-Zeev has left Apple
AR/VR pioneer and Hololens co-inventor Avi Bar-Zeev left Apple last month…
Apple is prepping an iOS change that may hurt AR and VR advertising
Advertising agency employees who work on augmented reality and virtual reality are worried…
Warby Parker’s AR app for iOS lets you try on glasses using your X-class iPhone
The new Virtual Try-On tool determines how glasses truly fit on your three-dimensional face using accurate measurements…
Apple working on new iPhones with powerful 3-D camera and laser scanner in augmented reality push
Apple Inc. plans to launch iPhones with a more-powerful 3-D camera as soon as next year…
Here are the best new AR games for iPhone and iPad
Augmented reality gaming using ARKit is in its second year on iOS, and developers…
Apple patent application reveals AR Maps viewed from iPhone, iPad
Today the US Patent & Trademark Office published a patent application from Apple…
Apple’s Silk Labs purchase pushes artificial intelligence to the edge; Apple could give Siri an offline mode
Apple’s AI push into on-device machine learning continues with news of its acquisition of Silk Labs…
Apple acquires artificial intelligence startup Silk Labs
Apple has acquired Silk Labs, an AI startup that focuses on making AI software…
Apple patent reveals ongoing work on micro-LED displays for holographic imagery
The US Patent & Trademark Office [this week] published a patent application from Apple…
What’s happening with Apple’s secret augmented reality glasses project?
Rumors of Apple’s augmented reality (AR) glasses, supposedly known internally as…
Apple secretly acquired Danish visual effects startup Spektral last year
Even for uber-secretive Apple, the acquisition of Danish visual effects startup Spektral…
This new iOS 12 feature is the birth of a whole industry
Imagine if you had a low-weight imaging format you could use to transmit a huge quantity of data…
Apple’s Akonia acquisition points towards ‘Apple glasses’
Akonia Holographics has developed ‘thin, transparent smart glass lenses that display vibrant, full-color, wide field-of-view images…
Apple buys Akonia Holographics, a startup focused on lenses for AR glasses
Apple Inc has acquired a startup focused on making lenses for augmented reality glasses…
