“On Wednesday, Apple’s CEO Tim Cook gave the keynote speech at the 40th International Conference of Data Protection and Privacy Commissioners,” Jason Cross writes for Macworld. “In it he sounded the warning bell about how our personal data is being collected, processed, bought, and sold.”

Our own information — from the everyday to the deeply personal — is being weaponized against us with military efficiency… Taken to the extreme this process creates an enduring digital profile and lets companies know you better than you may know yourself. Your profile is a bunch of algorithms that serve up increasingly extreme content, pounding our harmless preferences into harm. We shouldn’t sugarcoat the consequences. This is surveillance. — Apple CEO Tim Cook

“In his speech, Cook called for U.S. regulations to protect its citizens’ privacy,” Cross writes. “Supporting such legislation in the U.S. would huge step to protecting all of our privacy. Even if you’re not in the U.S., you should hope the U.S. government passes such regulations; given the number of major tech companies headquartered in the U.S. and the strength of the U.S. market for tech consumers, policies made here will ripple out across the entire world.”

Read more in the full article here.

MacDailyNews Take: As we asked earlier this week:

Cook’s message is getting out far and wide. Will it even reach and finally penetrate the thick skulls of the ignorant suckers toting around Apple IP-infringing, privacy-trampling, user-tracking Android devices?

SEE ALSO:
Apple CEO Cook promotes privacy as ‘fundamental human right’ via tweetstorm; asks ‘What kind of world do we want to live in?’ – October 24, 2018
CNN interview: Apple CEO Cook believes data collection by the likes of Google and Facebook has crossed the line – October 24, 2018
Video of data privacy keynote address from Apple CEO Cook – October 24, 2018
Apple CEO Cook backs comprehensive federal privacy laws in the U.S., warns data being ‘weaponized’ – October 24, 2018
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Google exposed user data, did not disclose to public fearing repercussions – October 10, 2018
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Facebook discovers security breach affecting 50 million users – September 28, 2018
Facebook is giving advertisers access to users’ shadow contact information – September 27, 2018
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Researchers find Google harvests more data from Android – and Apple iOS – users than most people think – August 21, 2018
Google hit with lawsuit accusing them of tracking phone users regardless of privacy settings – August 20, 2018
Google tracks users movements even when explicitly told not to – Associated Press – August 13, 2018
Mark Zuckerberg loses $16 billion in record Facebook fall – July 26, 2018
Facebook stock plunges as users vanish – July 25, 2018
Apple highlights user privacy as Facebook exec steps down – June 14, 2018
The 18 things you may not realize Facebook knows about you: Firm reveals the extent of its spying in a 454-page document to U.S. Congress – June 12, 2018
Facebook confirms sharing users’ personal data with Chinese companies – June 6, 2018
Apple’s macOS Mojave removes integration with third-party internet accounts like Facebook – June 6, 2018
Apple borks Facebook’s pervasive personal data-harvesting operation – June 5, 2018
Apple requested ‘zero’ personal data in deals with Facebook – CEO Tim Cook – June 5, 2018
Facebook CEO blasts Apple’s latest privacy protections as ‘cute virtue signaling’ – June 5, 2018