The two cameras that make up the dual-camera system found in the iPhone 7 Plus are a pair of ‘smart eyes’ that will alter the way we use an iPhone…
Tag: U.S. Patent and Trademark Office
iPhone 7 Plus proves Apple is gearing up for augmented reality
The iPhone 7 Plus could be Apple’s first major step into augmented reality…
What iPhone 7 says about Apple’s future augmented reality plans
I believe Apple’s next big iPhone release is going to feature augmented reality technology…
Apple CEO Cook: Both AR, VR are ‘incredibly interesting’
There’s virtual reality and there’s augmented reality — both of these are incredibly interesting…
Millions of Americans ready to buy an Apple VR headset
Would you purchase a virtual reality headset from Apple?…
Why Apple likes to keep so many secrets
Apple is a notoriously secretive company, choosing to keep things under wraps until it has a product ready…
Tim Cook publicly confirms Apple has augmented reality plans
Apple CEO, Tim Cook, set the cat amongst the pigeons last night when he confirmed the company…
AAPL stock: This little device could be huge for Apple Inc.
Recently things haven’t been going very well for Apple Inc. stock investors, but…
Volkswagen: We will starve and eventually take over Apple
Whenever a new CEO takes the helm at Volkswagen AG, he announces a brand-new strategy…
Two technologies that could spur iPhone unit sales growth
There are at least two significant technologies that could drive new iPhone growth and its ecosystem that could…
Apple’s massive R&D expenditure indicates myriad projects in the pipeline
Famously secretive Apple doesn’t tip its hand on new stuff, but its fiscal second quarter report…
‘Apple Freak’ Fiat Chrysler CEO: Apple ‘ill’ if they try making a car on their own
Illnesses like this come and go, you will recover from them…
Apple, a 13-year no-show at Stanford VR Lab, is a regular lately
Apple hadn’t visited his lab in 13 years. Representatives from the company have been three times in the last three months…
Augmented reality and the Apple Car
Apple’s VR plans have attracted attention, and could have an augmented reality bearing on its plans for Apple Car…
Why Apple should hold off on entering Virtual Reality
With Samsung’s Gear VR, using it is a process of figuring out all kinds of fascinating ways it doesn’t work…
Apple seriously ramps up their secret Virtual Reality project
Apple is putting some time and money into exploring the future of virtual and augmented reality…
Apple acquires Flyby Media; assembles large team of virtual and augmented reality experts
Apple has been building prototypes of possible headset configurations for several months…
Apple’s Project Titan hits a major speed bump
All is not necessarily well in Cupertino these days…
Apple Car: Jony Ive unhappy with ‘Project Titan’ progress, Apple implements hiring freeze, source says
Apple has placed a hiring freeze on the team responsible for the company’s nascent automotive ambitions…
The secret is out: Apple to enter new $80 billion market
Apple has increased its expenditures in research and development by 90% in the last two-years….
Daimler CEO says met with Apple in California for ‘concrete talks’
Our impression was that these companies can do more and know more than we had previously assumed…
Apple’s ‘Project Titan’ honcho to leave the company; ‘Huge loss for Apple’ says Tony Fadell
One of Apple’s top automobile gurus plans to leave the company…
Apple veteran Steve Zadesky overseeing electric-car project leaving company
The Apple Inc. veteran tasked with spearheading the company’s efforts to build an automobile is leaving the company…
Apple hires leading virtual reality researcher
Apple has hired one of the top US researchers in virtual reality…
Beleaguered Volkswagen hires expert in self-driving cars from Apple’s ‘Project Titan’
Beleaguered Volkswagen has hired an expert in self-driving car technology from Apple…
Tony Fadell: Steve Jobs considered an ‘Apple Car’ in 2008
Count Steve Jobs among those curious about what an Apple car would look like…
Bill Ford on Apple’s vehicle push: ‘It’s awesome’
Apple and Google’s entrance into the auto sector is ‘awesome,’ and Ford will likely strike partnerships…
Bill Ford: carmakers must collaborate with tech companies like Apple
Bill Ford, executive chairman of the Ford Motor Company, has said he wants to transform from a carmaker…
How Apple’s entry into the car market will change the industry
Apple will kick the traditional cars to the curb in every way…
Apple CEO Cook: ‘Massive change’ is coming to the auto industry
Apple CEO Tim Cook said that the automotive industry is at the precipice of ‘massive change’…
Apple’s acquisition of vehicle experts kills electric motorcycle startup Mission Motors
Apple Inc’s aggressive recruitment of auto experts as it explores building a car has left a promising…
Analyst: Apple Car will cost an average of $55,000
The Apple Car is one of the most anticipated vehicles ever, blurring the line between devices and cars…
Apple is building their largest startup ever
What was once discussed within certain technology circles is now in mainstream news…
Why it’s time for an Apple Car
There’s never been a better time for Apple to make a car…
Analyst sees $55,000 car from Apple as soon as 2019
Analysis indicates the automobile industry is ‘ripe for disruption’ and that Apple is well positioned to introduce a car…
Apple’s ‘Project Titan’ just sped up
For a company at the very top of the corporate ladder, some of the most important shifts in its vaunted history still lie ahead…
Why cars are Apple’s next big market
Few industries are as highly regulated as the global automobile industry…
The deeper reason for an Apple Car
As more and more smoke has emerged around the Apple Car, I think I see one big thing missing in people’s speculation about why this might or might not make sense as a strategic initiative…
Volkswagen emissions scandal spotlights need for an Apple Car
Apple is going all-in on an electric car that could ship in 2019…
Morgan Stanley: Apple Car, if true, ‘one of the most important moments in transportation’
This is big…
Former GM Vice Chairman Bob Lutz: Apple Car ‘is going to be a gigantic money pit’
Former GM Vice Chairman Bob Lutz discusses why Apple shareholders shouldn’t be excited about the company’s development of an electric car…
Apple speeds up electric-car efforts, aims for 2019 ‘ship date’
Apple Inc. is accelerating efforts to build an electric car, designating it internally as a ‘committed project’ and setting a target ship date for 2019…