John Hodgman’s buttoned-up PC and Justin Long‘s relaxed Mac traded passive-aggressive barbs
Tag: TV commercials
‘Saturday Night Live’ inks deal with Apple to create real TV commercials
Apple has struck a deal with NBC to have Saturday Night Live create commercial content slated to appear…
John Hodgman and Justin Long provide oral history of Apple’s ‘Get a Mac’ campaign
John Hodgman, Justin Long and scriptwriter Jason Sperling share stories of the legendary Apple campaign and revisit unaired scripts…
So, what if your computer was an iPad Pro?
Apple’s iPad Pro has everything from a hardware perspective that allows it to compete with a PC…
Hey Apple, iPad Pro is much more than a computer
I think Apple may be missing something quite important…
Is Apple phasing out the pro-level Mac?
As if the 80 or so minutes he spent showing off the iPhone weren’t enough, Steve Jobs concluded…
Apple debuts new iPad Pro TV ad: ‘What’s a Computer?’
Apple today debuted a new television advertisement for iPad Pro on U.S. network and cable broadcasts…
Apple debuts TV ad celebrating the beautiful game
Apple has begun airing a new TV commercial in the company’s “Shot on iPhone” series that consists of…
Apple debuts two new TV ads for iPhone 6, one with Neil Patrick Harris
Apple has debuted two new television commercials for iPhone 6 on U.S. broadcast and cable networks…
Apple debuts three new TV ads for Apple Watch
Apple has debuted three new :15 TV commercials for Apple Watch…
Apple debuts four new TV commercials for Apple Watch
Apple has debuted four new television commercials for Apple Watch…
Apple debuts three new Apple Watch TV commercials for launch day
Just in time for launch day, Apple has debuted three new commercials…
With primetime TV ad campaign, Apple hopes to hook customers for new Watch
Apple has spent $38 million on its “Watch Reimagined” television campaign…
Apple shot its Oscars ad featuring Martin Scorsese with the iPad Air 2
Martin Scorsese extolls the virtues of hard work and experimentation as the keys to creative success…
Apple Pay to help drive multiyear expansion at VeriFone
You eventually will ditch your wallet and start using Apple Pay…
American Express ad promotes Apple Pay as ‘next evolution of membership’
Amercian Express has debuted a new television commercial that promotes Apple Pay…
T-Mobile USA debuts first ad for Apple iPhone 5 (with video)
T-Mobile USA has debuted its first iPhone ad on U.S. cable and broadcast networks…
Apple debuts two new TV ads for iPad/iPad mini (with video)
Apple has debuted two new TV ads for iPad/iPad mini…
Apple debuts two new iPhone 5 TV ads for the holiday season (with video)
Apple has debuted two new television commercials featuring iPhone 5…
Apple debuts four new TV ads for iPhone 5 (with video)
In the U.S., Apple last night debuted four new TV commercials…
Why Apple had to evolve its marketing approach
Would apple be able to create a ‘1984’ in 2012?
New iPhone 4S Siri ad features Martin Scorsese (with video)
Apple has debuted a new television ad for iPhone 4S and Siri…
New iPhone 4S ads feature Zooey Deschanel and Verizon has Samuel L. Jackson (with video)
Verizon and Sprint have created new television spots featuring the Apple iPhone 4S…
Apple debuts 3 new iPhone 4S TV commercials (with video)
Apple has debuted three new iPhone 4S television commercials on U.S. broadcast and cable networks…
