Apple has debuted three new iPhone 4S television commercials on U.S. broadcast and cable networks.
“iPhone 4S: Siri, Snow Today” – Say hello to Siri, your personal assistant for everything from getting the weather to reading a text.
“iPhone 4S: Camera” – With 8 megapixels, advanced optics and more, the all new camera on the iPhone 4S may be the only camera you need.
“iPhone 4S: iCloud” – Now, the things you do on your phone are everywhere you want them with iCloud, on the most amazing iPhone yet.
On the third commercial, if the screen had been 1″ larger, reading text on iBooks wouldn’t have been such a chore.
Yes, we get it, you think the iPhone’s screen is too small. So you keep telling us, over and over…
Why are you so obsessed with size? Sounds like a personal problem.
——RM
Hold it ever so slightly closer to your face.
You can change the size of the font, or is flipping pages with a tap or swipe so hard for you?
So how do we change the size of the font on the MDM app? (besides just a half-point larger than microscopic)
Agreed, horrible font choice. Very hard to read.
But the resolution wouldn’t have been as good, so maybe it would have been a chore.
Dude, if you want to spend most of your time reading, go to the iPad or the Kindle. Reading on the phone is just a stop-gap measure. So how big is big for a phone? Your fixation on size is getting a bit tiresome.
I don’t have an IPad…however I actually love reading on the iPhone on the go since it’s very light (way more than the Kindle of course) and I can increase the font size and given its super high resolution I’m very happy with. Plus the Sepia color option makes it very pleasant. Of course, when I get home I can continue reading on my Mac…No issues whatsoever with the size.
Hold the iPhone sideways. Most people can read faster with shorter lines of text. That’s why newspapers and magazine (and “coffee table” books) are formatted into narrow columns, instead of a line of text spanning the entire width of page. Eyes are naturally more comfortable at scanning up and down, compared to side to side. The basis for “speed reading” is training to take in one complete line of text at a time while scanning down the page (works better with shorter lines of text).
I’m not a “speed reader,” but I find that a line of text (using the Kindle app) on an iPhone held horizontally is perfect. I also find that having fewer lines of text per page is more comfortable and let’s me read faster, because I am less likely to “lose my place” vertically. An iPhone (at its current size) is also much lighter than an iPad (or real book), so I can read comfortable in almost any position, using only one hand, even flat on my back with iPhone held above my head or standing on a crowded bus/train.
Great looking ads! Good luck Android…
Oh, you iPhone 4s losers! No way, no how. That’s the future of real estate technology — today!!!
Hmmmm….all these play audio only with a black screen on my iPad.
Never had that problem before.
OK, someone help me, here… The third commercial repeats something I have heard several times before. Namely, that a change made to a chart (etc.) on your iPhone will be waiting for you on your Mac at work.
How exactly do you make that work? Have I missed something? The implication is, a Numbers spreadsheet will work just like a draft eMail. It doesn’t. Anyone?
I haven’t used it but my understanding is that the iWork apps on both OSX and iOS will save docs in the iCloud.
It works between iOS devices but not between iOS and OS X. So unless you go thru a complex transfer of the document (via iWork.com, etc.) the document is NOT “just waiting for you on your Mac.” And when you edit it on the Mac you have to manually copy it back to iWork.com to see it on your iOS devices.
This sounds a little disingenuous of Apple to me. Am I wrong?
The commercial actually says “it will be waiting for you at work”. It never mentions on your Mac at work and the image they use is an iPad. It’s from iOS to iOS device.
Actually, the commercial says, “Now, the things you do on your phone are everywhere you want them. Automatically.” This is within the context of “All your devices,” including the Mac.
You’re right, it’s just iOS-to-iOS. Apple should make this clearer.
“You’re right, it’s just iOS-to-iOS. Apple should make this clearer.”
You’re WRONG … it works with all devices (iOS & Mac) … sounds like you need to update your software:
http://www.apple.com/icloud/get-started/
You seem a little quick to label me wrong. My software is all up-to-date. Try this for yourself: Create a new document in Pages (et.al.) on your iPhone, type something into it and quit Pages. When you open Pages on your iPad, it’s there, just as you left it on the iPhone. But when you open Pages on your Mac it is not only NOT there, but you cannot access it — let alone open it manually.
The only way to get it on the Mac’s screen is to return to the iPhone or iPad, upload the document to iWork.com, then move to the Mac and download it from iWork.com and open it in Pages. (Then if you make a change to it, you must re-upload it back to iWork.com on the Mac and redownload it from iWork.com to your iPad/iPhone.)
If I am wrong on this, please tell me HOW. Anyone?
I wish Apple would run an ad on New Zealand television. ANY Apple ad.
With a country as beautiful as New Zealand why in the world would you want to watch TV?