The fabric, which Apple calls FineWoven, has been panned for being prone to scratches and stains — that’s off-putting to some…
Tag: public relations
How Apple and the rest of Big Tech benefit from taking on Russia
Silicon Valley tech giants are joining the rest of the business world in pulling their products and services from Russia. Companies like Apple…
Three members of Apple’s PR team have left for Tesla, Ford
Three members of Apple’s communications staff have left the tech giant for car companies in recent weeks…
Former Apple PR exec Natalie Kerris leaves Twitter after only six months
Ex-Apple public relations maven Natalie Kerris is departing her position as the vice president of communications of microblogging service…
Taylor Swift dances like no one’s watching in new Apple Music ad
Taylor Swift dances like no one’s watching
FBI vs. Apple isn’t over; Fourth Amendment issues remain
The FBI and Apple reached a cease-fire last week, but it can’t last…
Apple says it may not be needed to unlock New York drug dealer’s iPhone
Apple Inc. said it may not be needed to help unlock an iPhone connected to a drug case in New York…
To fight U.S. government overreach, Apple ditched secrecy for openness
Over the past few weeks, as the legal battle between the FBI and Apple unfolded…
Tim Cook talks 3D Touch iPhones, philanthropy, coming out as gay on Late Show with Stephen Colbert
CEO Tim Cook explained to Stephen Colbert on Tuesday why Apple is…
Apple CEO Tim Cook to appear on The Late Show with Stephen Colbert tonight
A reminder that Apple CEO Tim Cook is scheduled to appear tonight on The Late Show with Stephen Colbert…
Taylor Swift calls Spotify a ‘start-up with no cash flow’
Taylor Swift’s recent missive to Apple…
Taylor Swift and Apple: The backstory – according to the CEO of her record label
You don’t have any idea how good your timing is right now…
Apple Music get the first of many exclusives: Pharrell’s new song ‘Freedom’
After Apple Music debuts, the music industry will be forever changed…
Taylor Swift’s business plan outwits Apple executives or something
What does it say about Apple and its executives that Taylor Swift…
Taylor Swift is backing herself into a corner
Even though Taylor Swift won this latest battle…
Apple Music poised to take on the streaming industry
This is a momentous month for Apple’s future as a part of the music world…
Apple Music could kill more than just Spotify, it could kill music labels, too
Apple starts their streaming music service shortly…
Taylor Swift ‘happily’ decides to include ‘1989’ album on Apple Music
If you’ve been following along…
Apple to pay 0.2 cent per song during Apple Music free trial
or each song that is streamed free, Apple will pay 0.2 cent for the use of recordings…
How Apple Music could revive the industry
While Apple Music got off to a rough start with scrutiny over its free-trial royalty rates…
Apple Music signs 20,000 labels and distributors worldwide
Apple Music, the hardware giant’s soon-to-launch streaming service…
Apple and ‘boneheaded’ decisions
So the meme playing out in the news media is that Apple…
How Taylor Swift became music’s most powerful voice
Few in the industry were surprised that Apple listened to Swift…
Taylor Swift accused of being a hypocrite after criticizing Apple
A photographer has penned an open letter to Taylor Swift accusing her…
Apple Music to pay rights holders on a per-stream basis during three-month free trial
Apple’s Eddy Cue says Apple will pay rights holders for the entire three months…
Taylor Swift wins streaming battle as Apple backs down on royalty payments
It took Taylor Swift less than 24 hours to make technology giant Apple Inc. back down…
Apple responds to Taylor Swift, indie label complaints; will pay royalties during Apple Music 3-month free trial
I’ll be holding back my album, 1989, from the new streaming service, Apple Music…
Inside Apple’s spin machine: Understanding Apple’s mastery of the media
Two months in the making, this article is the product of over a dozen interviews…
Samsung tries to silence user whose Galaxy S4 phone caught fire
Oh Samsung, you tried to have a YouTube video pulled after…
Samsung blames ad agency for attempting to bribe developers
Samsung has admitted that developers were offered money to mention…
Social media study: Apple dominates tech chatter, doesn’t do enough to control it
Apple was not proactive enough pushing positive messages…
Apple-bashing in the post-Steve Jobs era
Taking shots at Apple isn’t exactly a new sport…
Apple’s fall from leading to lagging brand or something
Apple is no longer a leader or something…
Apple ditches the attitude, shows it’s human after all or something
In addition to posting its first profit decline in almost a decade…
Expert: Apple’s silence hurts its mystique, causes it to cede ‘cool’ factor to competitors
Apple’s silence now hinders rather than helps…
Apple’s ‘Why iPhone’ move hints more aggressive marketing on tap against Android phones
Perhaps the iPhone’s biggest advantage in the eyes of many…
Without its reality distortion field, Apple struggles with its message
Shortly after Steve Jobs died, the death watch for Apple itself began…
Apple subtly increasing some of its PR to get its message out
Apple has been subtly increasing some of its PR…
Microsoft airs first TV ad for Surface tablet (with video)
Microsoft on Monday kicked off a $1 billion advertising campaign for Windows 8/RT…
Apple’s ‘iPad mini’ to obliterate Microsoft’s Windows 8, Surface RT tablet launches
The 23rd of October is a very useful date for the success of Apple’s diminutive tablet…
