Veteran Apple exec Oliver Schusser, who heads up Apple Music and International Content, is taking over Beats’ leadership. The move has been in the works…
Tag: Beats
No, Apple will not be phasing out their Beats hardware brand
It may come as a surprise to see reports that Apple plans to phase out the successful Beats brand at some future time, but this is not a strategy…
Apple over-the-ear premium headphones and ‘AirPods X’ said on the way
Apple could be preparing to release their first branded over-the-ear premium headphones in June and “AirPods X” may arrive this fall…
New Powerbeats 4 appear on retail shelves before official announcement
It’s been common knowledge that Apple has been readying new Powerbeats 4 as the new Powerbeats received FCC approval along with a slew of spec leaks…
Apple projected to dominate true wireless hearables market in 2020
According to Counterpoint Research’s latest Hearables Market Tracker, Apple is projected to dominate true wireless hearables market in 2020…
5 reasons why AirPods are becoming increasingly popular
Apple’s AirPods have become so popular they have attained the same de facto must-own status as their larger, more expensive brethren…
Apple branded over-ear headphones reportedly coming later this year
Apple is planning its own over-ear headphones…
Apple is the world’s leading headphone maker
Headphones have been centre stage of the digital music market since the launch…
Apple’s culture quest leaving Beats’ African-American aestheticism behind?
Beats is arguably the world’s most iconic headphone brand…
Beats headphones and earphones get new colors to match iPhone Xs, iPhone Xs Max, and iPhone XR
Apple, which owns Beats by Dre, didn’t trot out any new Beats products at its Sept. 12 launch event…
Apple’s Beats and NBA announce global partnership; team-branded headphones coming soon
Beats by Dr. Dre and the National Basketball Association today announced a comprehensive marketing and merchandising partnership…
Apple may go all-in with audio
Apple plans to expand its audio product line next year with new AirPods, HomePods and possibly studio-quality over-the-ear headphones..
Apple to launch $199 HomePod under Beats brand, says source
Apple is preparing to announce a less expensive version of HomePod under the Beats label…
Apple’s wearables business is now the size of a Fortune 300 company
During Apple’s earnings call this afternoon, Tim Cook shared a pair of notable details…
Jimmy Iovine plans exit from Apple
If you ask the question, ‘Did Apple need Beats?’ the answer is no…
Jimmy Iovine denies rumor that he’s leaving Apple in August
Jimmy Iovine shot down rumors that he plans to exit Apple in August…
As Spotify crosses 70 million paid subscribers, distant #2 Apple Music’s Jimmy Iovine reportedly to bow out
It’s now been over three years since Apple closed its $3 billion acquisition of Beats…
GBH: Apple likely to repatriate $200 billion of its $252 billion foreign cash hoard
Could an expected windfall of billions of dollars from the tax break on repatriated overseas cash…
Apple Music chief Jimmy Iovine may leave the company in August; departure timed to his shares fully vesting
Look for Jimmy Iovine to leave Apple Music in August…
No, Apple won’t buy Netflix when they repatriate their billions
Don’t expect Apple to buy Netflix this year with the billions of dollars they’ll soon be repatriating…
Citi analysts: 40% chance Apple will acquire Netflix now that President Trump’s corporate tax cut has been passed
Citi analysts recently sent a note to clients saying there is a 40% chance that Apple will buy Netflix…
How Apple’s acquisition of Beats launched a sneak attack on the future of sound
When Apple announced it was acquiring Beats in 2014, lots of critics scoffed…
Mayweather vs. McGregor fight stream: Apple TV, iPhone, iPad, and iPod touch
When the two combatants finally square off on Saturday night in Las Vegas, fans who have cut the cord…
Apple debuts new long-form commercial for Beats starring Conor McGregor
Apple has debuted a new long-form commercial for the company’s Beats brand starring Irish professional mixed martial artist…
Apple’s debuts new Beats ad starring NBA players LeBron James, Kevin Durant, James Harden, and Draymond Green
Apple on Tuesday released a new Beats ad in its ‘Be Heard’ series…
UBS reminds Apple and Wall Street of Steve Jobs’ words: ‘Companies forget what it means to make great products…’
UBS analyst Steven Milunovich used the words of its founder Steve Jobs to remind the company…
Citi: Apple 40% likely to acquire Netflix, 5% likely to acquire Tesla
The research arm of the investment bank Citi released a report this morning…
Analyst: Apple could double dividend, buy Netflix with repatriated cash under President Trump’s U.S. corporate tax changes
Apple could dramatically increase its dividend yield if it repatriates foreign profits under U.S. corporate tax changes being considered by the Trump administration…
The Telegraph reviews Beats X headphones: Highly recommended
When Apple unveiled iPhone 7 and their flagship iPhone 7 Plus, the company also unveiled three new sets of wireless Beats headphones…
No, Apple doesn’t need to buy Netflix
Calls for Apple to buy Netflix are getting louder…
Why Apple’s Beats X wireless headphones beat AirPods
I’ve never been a fan of Beats headphones. Whenever I’ve given them a go…
Apple’s W1 Bluetooth chip explained
Like the A-series chips that power iPhones and iPads, the W1 is custom Apple-designed silicon…
Apple should fix iTunes, improve AirPlay, and consider getting back into the speaker game
We’ve heard the refrain over and over again: music is in Apple’s DNA…
Apple’s W1-equipped wireless BeatsX earphones ship Feb. 10
After popping up in assorted stock trackers on Monday, the BeatsX W1-equipped headphones…
Apple delivers best experience in every category, research says
Apple’s image as an innovator and general leader of all things exciting has been assaulted of late…
Hands-on: Beats Solo3 Wireless Headphones with Apple’s magical new W1 chip
Apple made a big, polarizing splash when it announced its new wireless AirPods…
Why Apple should bundle wireless Beats ‘EarPods’ with iPhone 7
Since Apple acquired Dr. Dre’s Beats headphone business back in May of 2014, the two…
Apple sneaks into several commercials during Super Bowl 50
Apple didn’t buy airtime during America’s National Football League 2016 Super Bowl, but…
Apple turns retail store logos red to recognize World AIDS Day
Apple today has joined in recognizing World AIDS Day by coloring Apple logos on its retail stores around the world bright red…
Beats’ new Pill+ Bluetooth speaker shows Apple influence
Well over a year after having been bought by Apple, Beats’ headphones and speakers…
Apple cuts headphone jack, will anger everyone or something
In its quest to create ever thinner iPhones, iPads and Macs, Apple has obtained a patent to cut the 3.5mm headphone jack…
Apple prepares for even thinner iPhones, files patent application for shaved down headphone plug
Apple has patented a shrunken-down headphone connector that shaves precious volume off existing 3.5mm and 2.5mm jack standards…
