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Tag: CIRP

MacBooks account for 86% of total Mac sales; Mac desktops just 14%

Wednesday, March 19, 2025 2:02 pmWednesday, March 19, 20255 Comments

MacBooks have solidified their dominance within Apple’s computer lineup, accounting for an impressive 86% of total Mac sales in America…

Here’s what really compels new iPhone purchases

Thursday, September 5, 2024 6:18 pmNo Comments

Consumer Intelligence Research Partners (CIRP) asks new iPhone buyers why they bought their new iPhone. Survey subjects provide an…

Apple’s most popular service isn’t music or TV; besides the App Store, it’s iCloud storage

Wednesday, August 21, 2024 3:03 pmWednesday, August 21, 20243 Comments

A new consumer survey by Consumer Intelligence Research Partners (CIRP) finds that, among Apple device users, Apple’s most…

Apple Watch Ultra models outsell entry-level Apple Watch SE

Friday, August 16, 2024 10:07 am1 Comment

CIRP takes a look at the basic profile of Apple Watch sales and finds that Apple’s high-end Apple Watch Ultra models combined outsell…

40% of iPad users use their tablet for ‘3 years or more’

Wednesday, May 15, 2024 1:18 pmWednesday, May 15, 20248 Comments

CIRP’s latest data shows that a whopping 40% of iPad users keep their tablet for “3 years or more.” That’s up from 36%…

iPhone 15 Pro and Pro Max continue to outsell base models

Wednesday, May 1, 2024 2:08 pmWednesday, May 1, 20241 Comment

Historically, Apple’s iPhone Pro models get passed by the lower-end models in the spring, but not this year…

iPhone and iPad halo effect boosts Mac switchers

Wednesday, March 20, 2024 11:56 am2 Comments

A substantial percentage of personal computer buyers in 2023 upgraders from a crappy Windows PC or Chromebook to a Mac…

13% of new U.S. iPhone buyers upgraded from Android phones in 2023

Thursday, February 15, 2024 12:08 pm2 Comments

CIRP has released its latest study today taking a look at how many new iPhone buyers in the U.S. are upgrading from Android smartphones…

Apple’s 11-inch iPad Pro is now the company’s bestselling iPad

Wednesday, September 6, 2023 12:18 pm5 Comments

Apple’s presents a rather confusing iPad lineup to the casual buyer: the basic iPad, the premium iPad Air, the most powerful iPad Pro, and…

The young listen to Apple Music, the old watch Apple TV+

Thursday, July 13, 2023 3:43 pm5 Comments

Apple Music and Apple TV+ are two of the most popular Apple services. They are both used by a significant number of Apple owners…

These are the most popular Mac models in 2023

Wednesday, June 21, 2023 11:53 amNo Comments

Apple’s MacBooks remain the primary driver of its computer sales. MacBook Air and MacBook Pro made up 77% of the company’s…

Google’s derivative Android is inexorably bleeding customers to real iPhones

Thursday, June 15, 2023 2:02 pmThursday, June 15, 20233 Comments

Last month CIRP analyzed how many Android settlers were upgrading to iPhone and found it to be at a 5-year high. Now, in a new report…

The bestselling iPad is also Apple’s most expensive

Tuesday, December 27, 2022 5:15 pmTuesday, December 27, 2022No Comments

Introduced in 2010, Apple’s seminal iPad was the first large-scale mobile device with a Multi-Touch display. The bestselling iPad is Apple’s…

Survey reveals Apple’s iPhone mix; Pro models, higher storage sell best

Thursday, November 10, 2022 1:01 pmThursday, November 10, 20221 Comment

CIRP has analyzed Apple’s U.S. iPhone sales by model and storage capacity since 2012 and has now shared that data for Apple’s fourth fiscal quarter…

Here’s why there won’t be an iPhone 14 mini

Thursday, April 21, 2022 5:02 pm20 Comments

U.S. iPhone sales for calendar first quarter show that the 5.4-inch iPhone 13 mini continues to be wildly unpopular with customers…

iPhone 12 models accounted for 63% of U.S. iPhone sales in Q321; iPhone 12 mini has just 5% share

Thursday, July 15, 2021 10:12 am3 Comments

CIRP finds that the four new iPhone 12 models (12, 12 Pro, 12 Pro Max, and 12 mini) accounted for 63% of US iPhone sales in the quarter…

Apple’s iPhone 12 dominates U.S. sales; diminutive iPhone 12 mini least popular

Tuesday, January 5, 2021 2:27 pmTuesday, January 5, 20218 Comments

CIRP has released an analysis of the results from its research on smartphones, including iPhone 12 mini, iPhone 12, iPhone 12 Pro, and…

New iPhone SE entices purchases from long-time iPhone users

Monday, July 20, 2020 10:24 am2 Comments

iPhone 11 and 11 Pro/Pro Max models accounted for 65% of US iPhone sales during the quarter ending April 2020. The new iPhone SE accounted for 19%…

iPhone 11, 11 Pro, and 11 Pro Max account for 66% of all US iPhone sales

Wednesday, April 22, 2020 12:52 pmWednesday, April 22, 20202 Comments

Apple’s new iPhone 11, iPhone 11 Pro, and iPhone 11 Pro Max models accounted for 66% of US iPhone sales during Q120. iPhone 11 alone accounted for…

Apple’s iPhone 11 and 11 Pro accounted for 69% of U.S. iPhone sales in Q419

Monday, January 20, 2020 11:40 amMonday, January 20, 2020No Comments

Apple’s iPhone 11 and 11 Pro accounted for 69% of U.S. iPhone sales during the quarter ending December 2019. iPhone 11 accounted for 39%…

Apple iPhone’s installed base hits 193 million units in the U.S.

Thursday, May 16, 2019 5:10 pmMonday, May 20, 20192 Comments

iPhone US installed base reached 193 million units as of March 30, 2019, compared to 189 million units at the end of the December 2018 quarter and 173 million units at the end of the March 2018…

CIRP: Apple iPhone’s U.S. installed base increases to 189 million units

Thursday, February 7, 2019 2:25 pmThursday, February 7, 20192 Comments

As of December 30, 2018, the installed base grew 2% relative to the September 2018 quarter…

iPhone XR sees biggest adoption of any new iPhone yet, but iPads did even better

Wednesday, January 2, 2019 8:53 am14 Comments

We examined our vast mobile data over Christmas this year, looking specifically at the volume of new devices…

Apple iPhone takes U.S. smartphone market share from Samsung

Friday, July 20, 2018 4:59 pm9 Comments

A research report recently published by Consumer Intelligence Research Partners…

This is Apple’s rocket fuel

Tuesday, June 12, 2018 1:32 pmTuesday, June 12, 2018No Comments

Last week featured WWDC 2018, Apple’s annual developers event that took place in San Jose…

Apple having mixed success with services offerings

Thursday, June 7, 2018 8:57 amThursday, June 7, 201817 Comments

Apple has staked much of its growth prospects on its wide-ranging services business…

Apple’s iPhone was most activated smartphone in America last quarter

Tuesday, January 16, 2018 1:02 pmTuesday, January 16, 20182 Comments

Apple increased its share of smartphone activations in the fourth quarter of 2017…

Large iPhones have nearly killed off small 4-inch displays among U.S. users

Thursday, August 3, 2017 5:28 pmThursday, August 3, 201726 Comments

Earlier this week Apple announced that it sold 41 million iPhones during the last quarter…

CIRP: Apple iPhone attracting more Android switchers; 81% of U.S. iPhone sales are iPhone 7/Plus models

Tuesday, July 25, 2017 8:32 am8 Comments

The latest CIRP data for the April to June quarter showed that Apple was attracting…

Apple’s new iPhone 7/Plus are big sellers despite tight supply

Wednesday, November 16, 2016 5:33 pmWednesday, November 16, 20166 Comments

Apple’s iPhone 7 series smartphones accounted for 73% of U.S. iPhone sales during their first month of release…

Sales of iPhone 7/Plus accounted for 43% of all Q3 U.S. iPhone sales in just two weeks

Friday, October 21, 2016 9:57 amFriday, October 21, 20163 Comments

Apple’s well-received iPhone 7/Plus accounted for 43% of all iPhone sales in Q3 despite being available for only the final two weeks of the quarter…

CIRP research shows former Android phone users are upgrading to Apple iPhones

Thursday, October 20, 2016 4:49 pm8 Comments

Consumer Intelligence Research Partners (CIRP), today released analysis of the results from its research on Apple…

Apple iPhone 7 to offer ‘only subtle changes’ beyond dumping 3.5mm headphone jack for Lightning connector

Tuesday, June 21, 2016 1:25 pmTuesday, June 21, 201617 Comments

Apple Inc. plans to break with its recent pattern of overhauling the design of its flagship iPhone every two years…

Apple likely moving iPhone to a one year redesign cycle

Thursday, June 16, 2016 2:25 pm20 Comments

The sensible conclusion is that Apple is moving to a one year cycle…

Has the end of smartphone subsidies hurt sales of new iPhones?

Tuesday, June 7, 2016 10:58 amTuesday, June 7, 201620 Comments

Apple CEO Tim Cook’s recent comments about slowing iPhone upgrade rates depressing sales got some backing…

CIRP: Apple’s U.S. mobile market share climbed from 28% to 40% YOY

Thursday, April 21, 2016 10:55 amThursday, April 21, 201610 Comments

Consumer Intelligence Research Partners is reporting that Apple saw it’s U.S. mobile market share climb…

Over quarter of U.S. iPhone owners still use small 4-inch handsets

Tuesday, February 16, 2016 4:57 pm16 Comments

More than two years since Apple shifted its focus to larger-screen iPhones (4.7-inch and 5.5-inch models), 26% of U.S. iPhone owners…

CIRP: Apple’s iPad Pro had a strong launch

Thursday, January 21, 2016 11:44 amThursday, January 21, 201612 Comments

Apple’s giant-sized tablet performed impressively over the all-important December quarter…

CIRP: Over 100 million iPhones now in use in U.S.A.

Thursday, November 19, 2015 5:35 pmThursday, November 19, 201510 Comments

The analysis shows the continued strength of the iPhone 6 and 6 Plus, now one year old…

CIRP claims U.S. Android users more loyal than iOS users or something

Tuesday, August 11, 2015 2:46 pmTuesday, August 11, 201531 Comments

Customers switching to AT&T and Verizon were most likely to…

Apple now has nearly 100 million iPhones in use in the U.S.A.

Wednesday, July 29, 2015 8:56 am7 Comments

Apple has done an exceptionally good job of getting customers to upgrade to its latest phones…

CIRP: 52% of U.S. iPhone owners have upgraded to iPhone 6/Plus

Monday, July 27, 2015 3:45 pm2 Comments

Over half of U.S. iPhone owners have upgraded to the latest models…

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