CIRP: 52% of U.S. iPhone owners have upgraded to iPhone 6/Plus

“Over half of U.S. iPhone owners have upgraded to the latest models, nearly twice the global average, according to a new survey by Consumer Intelligence Research Partners,” Patrick Seitz reports for Investor’s Business Daily.

“Apple CEO Tim Cook last week said 27% of the iPhone installed base worldwide has moved to iPhone 6 series handsets. Cook presented the figure to show that Apple still has lots of room for growth in its iPhone business,” Seitz reports. “But in the U.S., 52% of iPhone owners now have either an iPhone 6 or iPhone 6 Plus handset, CIRP reported Monday. ‘We suspect a much larger number of iPhone owners outside the U.S. remain possible upgraders, contributing to the 27% figure,’ Mike Levin, partner and co-founder of CIRP, said in a statement.”

MacDailyNews Take: Gee, ya think?

“As of the end of June, 97 million iPhones were in use in the U.S., including 33 million iPhone 6 and 17 million iPhone 6 Plus models, CIRP estimates,” Seitz reports. “Apple is expected to announce its next-generation smartphone, the rumored iPhone 6S and 6S Plus, in September. The iPhone 6S series handsets reportedly are already in production. They are expected to feature Force Touch displays, a faster processor and better front and rear-facing cameras.”

Read more in the full article here.

MacDailyNews Take: Hence another losing day for AAPL as myopic “investors” digest this.

However, Apple is a worldwide enterprise and China, not the U.S., is the world’s largest smartphone market.

Apple iPhone No. 1 in China smartphone market share – January 27, 2015


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