No, Apple is not pulling the plug on iTunes Store

“Fresh rumours are circulating that Apple may be preparing to wind down iTunes music downloads in 2019 due to a loss of interest from consumers,” Jon Porter writes for Trusted Reviews. “Now, the Cupertino-based company has issued statement addressing the claims.”

“Apple has subsequently issued a short but to-the-point press statement regarding the rumours it’s planning to kill off iTunes in 2019,” Porter writes. “‘It’s not true,’ a company spokesperson said.”

“Even in 2019 the music download is unlikely to die out completely,” Porter writes. “Outside of Apple it’s likely to be a similar story across the rest of the music industry, but we don’t think we’ll ever see the music download die off completely.”

Read more in the full article here.

MacDailyNews Take: Both download sales and subscription streaming will coexist for a long time.

BTW: You’d have to be stupid to subscribe to Spotify when it has 33% fewer tracks than Apple Music for the same price. Apple Music boasts a catalog of 45 million songs; Spotify has a mere subset of just 30 million. Don’t be stupid. If you’re still subscribing to Spotify, it’s past time for you to cancel it and upgrade to Apple Music. (See also: How to move your Spotify playlists to Apple Music.)MacDailyNews, February 6, 2017

Oliver Schusser named new Apple Music chief as service passes 40 million subscribers – April 11, 2018
Apple Music hits 40 million paid subscribers milestone – April 4, 2018
Apple Music hits 38 million paid subscribers – March 12, 2018
Apple Music expands student membership pricing to 82 new countries – February 13, 2018
Apple Music poised to knock off Spotify – February 12, 2018
Apple Music was always going to win – February 6, 2018
Apple Music on track to overtake Spotify, become No. 1 streaming service in U.S. this summer – February 4, 2018
Apple Music and Spotify now account for the majority of music consumption in the UK – January 3, 2018
Spotify files for its IPO – January 3, 2018
Spotify hit with $1.6 billion lawsuit from music publisher – January 2, 2018
Apple Music passes Pandora and Spotify in mobile usage – March 29, 2017
Spotify hits 50 million paid subscribers – March 3, 2017
Apple Music surpasses 20 million paid members 17 months after launch – December 6, 2016
Oh ok, Spotify listeners are upgrading to Apple Music – July 19, 2015
Spotify CEO claims to be ‘ok’ with Apple Music – June 9, 2015


  1. Ever seen Roon??? It’s what iTunes should have been 5 years ago…It’s not a download service but’s it’s the finest digital playback system you can buy! iTunes cannot even sync my iPhone X properly…What’s funny is there simply is no excuse…they have more money than God and yet still lag behind what people want to open their wallets for!!!

    1. i do not know Roon, but i will have a look when i get home. However i am also having issues with my iTunes sync with my iPhone SE. This was never an issue, but i also have issues with iPhoto when i connect my iPhone to transfer photos. Have to say iTunes is clumsy now, not confidence inspiring like it used to be

  2. I switched to Apple music,
    but one thing I miss from Spotify is that I often found other versions of songs which I enjoyed, (covers, live recordings, etc..) while Apple tends to only have the standard studio versions… (in my experience)

  3. Read the TOS and EULA for iTunes. Still think you “own” the music you purchased ten years ago? The door is over that way, Apple is getting ready to hand everyone their coat and hat.

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