“Alphabet Inc. isn’t exactly a direct competitor to Apple Inc., but the former just eclipsed the latter, and seemingly out of nowhere,” Brad Moon writes for InvestorPlace.

‘One of the worst-kept secrets in the industry has been Apple’s determination to get into the TV business. The company has been working for years trying to put together an online TV service, hoping to offer 25 channels for between $30 and $40 monthly. That project seemed to have been put on hold when AAPL and broadcasters couldn’t reach an agreement on price,” Moon writes. “But Alphabet has just succeeded where Apple failed.”

“YouTube TV — live TV from over 40 providers including the big networks for $35 per month — is now official,” Moon writes. “The four major networks are onboard. So is Walt Disney Co’s ESPN, along with regional sports networks. Google is also including some content from its premium YouTube Red service. All told, there will be over 40 different content providers — not bad for $35 per month. Subscribers get unlimited cloud DVR storage, search powered by Google’s AI, six user accounts (three streams can be active simultaneously) and the ability to watch YouTube TV on a variety of devices including smartphones, tablets, PCs and Google Chromecast.”

Read more in the full article here.

MacDailyNews Take: Yeah, but does Google’s YouTube have Planet of the Apps?

Senior Apple executives vying in confused effort for transformative Hollywood acquisition – March 3, 2017
YouTube to unveil virtual cable bundle for $30 to $40 a month – February 28, 2017
Stalled talks with Ron Howard highlight Apple’s content confusion – February 16, 2017
Apple vowed to revolutionize television; currently prepping an unremarkable 4K Apple TV instead – February 16, 2017
Apple TV: Still not ready for prime time – February 15, 2017
Apple hires Amazon’s Fire TV head to run Apple TV business – February 8, 2017
Apple’s new TV app shows just how painfully behind Apple is – December 14, 2016
Are you ready for 4K TV? Apple TV isn’t. – November 28, 2016
Apple has no idea what they’re doing in the TV space, and it’s embarrassing – November 3, 2016
Hulu inks deals with Fox and Disney, adding ESPN, Fox News and more to forthcoming live service – November 1, 2016
Apple’s Eddy Cue: Nope, we don’t want to be Netflix – October 20, 2016
Google signs up CBS for planned web TV service to debut in early 2017; close to deal with 21st Century Fox – October 20, 2016
Apple’s Eddy Cue: Nope, we don’t want to be Netflix – October 20, 2016
Apple’s Eddy Cue alienated cable providers and networks with an assertive negotiating style – report – July 28, 2016
Here comes á la carte programming – without Apple – July 13, 2016
Apple TV 4 is a beta product and, if you bought one, you’re an unpaid beta tester – November 5, 2015

[Thanks to MacDailyNews Readers “Fred Mertz” and “Jim Mol” for the heads up.]