iPhone SE squeezing market share from Chinese phone makers

“Makers in the handset supply chains in Taiwan and China are becoming more conservative about building up inventories for parts and components due to intensifying competition in the China market as a result of the release of the iPhone SE, according to sources from Taiwan’s handset supply chain,” Cage Chao and Steve Shen report for DigiTimes.

“The launch of relatively low-priced iPhone SE in China has squeezed market share from local brands, including Huawei, Xiaomi Technology, Vivo and Oppo, affecting the earning performance of these brands, said the sources,” Chao and Shen report.

“Most brands shipped only 70-80% of their shipments projected for the year,” Chao and Shen report.

Read more in the full article here.

MacDailyNews Take: Gee, that’s too bad. 🙂

Apple’s iPhone SE is going to be a very big draw in the BRICS economies. — MacDailyNews Take, April 6, 2016

SEE ALSO:
One month in and Apple’s iPhone SE is almost… magic – April 18, 2016
Ars Technica reviews Apple’s iPhone SE: An apology to big-phone haters everywhere – April 6, 2016
iPhone SE event led to website traffic spike in China and India – April 5, 2016
Daring Fireball’s Gruber reviews iPhone SE: ‘Feels the best in hand’ – April 1, 2016
Macworld reviews iPhone SE: ‘It’s a pocket-size powerhouse’ – March 31, 2016
TIME reviews Apple’s iPhone SE: ‘The perfect smaller smartphone’ – March 30, 2016
Mossberg: Understanding Apple’s iPhone SE and 9.7-inch iPad Pro – March 30, 2016
Wired reviews Apple’s iPhone SE: You’ll use it differently – March 29, 2016
USA Today’s Baig: Apple’s iPhone SE is like a cute, adorable baby – March 24, 2016
The Daily Mail reviews Apple’s iPhone SE: The ‘perfect first time iPhone’ – March 24, 2016
WSJ reviews Apple’s iPhone SE: ‘Smaller gets smarter with better battery life to boot’ – March 24, 2016
Apple tries to stimulate growth with the powerful 4‑inch iPhone SE – March 23, 2016
Why the tiny 4-inch iPhone SE will be a gigantic hit for Apple – March 22, 2016
Apple just put a Mac mini in your pocket (with keyboard and screen) – March 22, 2016
Apple’s got millions of reasons to make the smaller iPhone SE – March 22, 2016
The new iPhone SE finally makes a small phone feel powerful – March 21, 2016
Apple unveils iPhone SE, the most powerful phone with a four-inch display – March 21, 2016

[Thanks to MacDailyNews Reader “Dan K.” for the heads up.]

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