Just months after launch, Apple’s MacBook Neo is proving to be one of the company’s smartest moves in years, drawing in a fresh…
Tag: Mac
Apple boosts iPhone, iPad, and Mac trade-in values
Apple has refreshed its U.S. trade-in program, increasing the value of many popular iPhones, iPads, Macs, and Apple Watches…
Apple unveils new Mac ad targeting college students: ‘Great Ideas Start Here’
Apple continues its strong push to highlight the Mac as the ultimate creative and productive tool, this time with a fresh video aimed…
Google launches native Gemini app for Mac
Google today officially released a standalone native Gemini app for macOS, giving Mac users a dedicated, high-performance way to access…
Mac user base could double over the next decade – Horace Dediu
Horace Dediu argues that Apple’s rumored low-cost MacBook Neo could be the catalyst that finally expands the Mac platform beyond…
Apple is gaining market share in personal computers and smartphones
Apple is gaining market share in personal computers and smartphones, thanks in part to its MacBook Neo notebook…
Apple’s viral ‘Lil’ Finder Guy’ takes center stage in new Mac tips video series
Apple is fully embracing the internet’s latest obsession: the cute, anthropomorphized Lil’ Finder Guy, the chubby blue-and-white mascot…
How to use Grok AI on your iPhone, iPad, and Mac
Grok, the maximally truthful and witty AI assistant built by xAI, has become one of the most popular AI tools for Apple users. Whether you…
Samsung Galaxy phones can now use Apple’s AirDrop to send files straight to iPhones, iPads, and Macs
Samsung Electronics Co. has rolled out a major cross-platform update: Galaxy S26 series owners can now share photos, videos, and files…
Apple’s ‘Lil’ Finder Guy’ goes viral: the cute new mascot stealing hearts online
In a fun twist to Apple’s latest product reveal, a charming anthropomorphic character dubbed “Lil’ Finder Guy” has emerged as the unexpected…
Apple tests Background Security Improvements in iOS 26.3, iPadOS 26.3, and macOS Tahoe 26.3
Apple is currently testing a Background Security Improvement update, a feature originally introduced in iOS 26.1, iPadOS 26.1, and…
Apple’s iPad is more Mac-like than ever – is it ready to replace your Mac?
With iPadOS 26, Apple has at last delivered a software foundation that matches the iPad’s formidable silicon. Long-awaited additions…
As Apple Silicon turns 5, Apple VP says ‘the Mac has never been better!’
The fifth anniversary of Apple silicon marks a significant milestone, with the M1 chip’s debut this month (November 10, 2020), kickstarting…
Why a Supreme Court loss on IEEPA won’t derail President Trump’s tariffs
As the U.S. Supreme Court wraps up oral arguments, the fate of President Trump’s sweeping “Liberation Day” tariffs hangs in the balance…
Mac: Apple prepares to enter low-cost laptop market for the first time
Apple is gearing up to launch its first budget MacBook, targeting cost-conscious buyers of Chromebooks and entry-level Windows laptops…
OpenAI’s new ChatGPT Atlas browser – Mac-only for now – shows the future of the internet, but it’s not fully baked, yet
Open AI’s ChatGPT Atlas is a new web browser built with ChatGPT at its core. Open AI says the browser is meant to take users closer to a…
Apple Mac grows 13.7% in Q3 to grab 9% global market share
Apple’s indomitable Macintosh posted shpiment growth of 13.7% YoY in Q3 2205 as personal computer shipments during the quarter grew 9.4%…
Apple’s Mac sales grow 4.3% YoY in Q3
Apple’s Mac posted 4.3% YoY growth in the quarter, surpassing the 6-million unit shipment mark for the fifth consecutive quarter…
Apple mocks Windows PCs with new ‘Blue Screen of Death’ ad, spotlighting Mac security
Apple on Tuesday released a new ad titled “Blue Screen of Death,” poking fun at a significant Windows computer crash from last year caused…
Apple Sports adds widgets and expands to eight new countries
Today, Apple Sports — the free app for iPhone — is making it even easier for fans to stay on top of the action with the launch of widgets…
New Apple Intelligence features are available today
Apple today released new Apple Intelligence features that elevate the user experience across iPhone, iPad, Mac, Apple Watch, and…
Steve Hayden, writer of Apple’s famous ‘1984’ ad, dead at 78
Steve Hayden, the acclaimed advertising copywriter behind Apple’s iconic “1984” commercial that reshaped the tech-culture dynamic…
U.S. opens first rare earths mine in over 70 years, backed by Trump administration
The U.S. opened its first new rare earths mine in over 70 years with the Brook Mine in Wyoming, which held its ribbon-cutting ceremony…
Apple software chief Craig Federighi: iPad shouldn’t run macOS, but it can be inspired by Mac
In a newly published interview, Apple software chief Craig Federighi says that iPad shouldn’t run macOS, but it can be inspired by the Mac…
Apple plans to meld Mac and iPad into a 19-inch foldable device
Apple plans to merge the Mac and iPad into a revolutionary 19-inch foldable device, slated for release in 2028. This device aims to combine…
Apple set to debut dedicated gaming app for iPhone, iPad, Mac, and Apple TV
Apple is planning a dedicated app for video games on its devices. The company will preinstall the app on the iPhone, iPad, Mac and Apple TV…
Apple releases new Logic Pro updates for Mac and iPad
Apple on Wednesday introduced new Logic Pro updates for Mac and iPad, supercharging beat making and producing. The…
Apple’s visionOS-inspired ‘Solarium’ interface design coming to macOS, iOS, iPadOS, watchOS, and tvOS
Apple’s visionOS-inspired ‘Solarium’ interface design is reportedly coming to the next versions of the macOS, iOS, iPadOS, watchOS, and tvOS…
Heavily censored Apple Intelligence expected in China with iOS 18.6 release next month
A heavily censored Apple Intelligence is finally expected to arrive in China with Apple’s release of iOS 18.6 in June…
With iPadOS 19, Apple looks to make iPad more like a Mac
Apple is preparing a major iPadOS 19 update that will closely align the tablet’s software with macOS. The overhaul aims to enhance…
Mac users, don’t fall for this repurposed Windows phishing attack
LayerX Labs, a security firm, has uncovered an advanced phishing campaign that has shifted its focus to Mac users following the…
Apple’s U.S. Mac sales up strongly with 25.9% YoY growth in Q424
PC shipments U.S. grew 6% year on year to 17.7 million units in Q4 2024, , with Apple’s U.S. Mac sales up posting 25.9% YoY growth in Q424…
Apple Intelligence debacle to headline Apple’s Top 100 offsite meeting this week
From the day Apple announced the Apple Intelligence platform last year, it was a disappointment — with a roster of features that didn’t…
Review: Apple’s M3 Ultra Mac Studio is the most powerful AI workstation available
Apple’s new Mac Studio is the most powerful Mac ever made, featuring M4 Max and the new M3 Ultra chip. The ultimate pro desktop delivers…
Apple preps ‘dramatic’ operating system overhauls for iPhone, Mac, and iPad
Apple is prepping a major overhaul of its operating systems, due later this year, which will change the look of the OSes and the interface…
Now on by default, here’s how to turn off Apple Intelligence
Apple Intelligence is the personal intelligence system integrated into iOS 18. It merges the capabilities of generative models with insights…
United Airlines integrates Apple’s new Share Item Location feature for AirTag
United Airlines today announces the integration of Apple’s new Share Item Location feature for AirTag into its mobile app, a move that’s…
All Macs now start with at least 16GB RAM
In 2016, the MacBook Air with 4GB of RAM was discontinued and Apple made 8GB RAM the base standard across its Mac lineup…
Apple exec teases week of M4 Mac announcements starting Monday
Apple VP Greg Joswiak hinted at upcoming M4 Mac launches in a social media post. He encouraged fans to mark their calendars for the…
Apple said to launch new M4 Macs ‘very soon’
Apple’s M4 Macs for 2024 – iMac, MacBook Pro, and Mac mini – will launch “very soon.” These Macs will be ready for Apple Intelligence…
Apple’s new M4 MacBook Pro, iMac, and Mac mini models set to debut this year
Apple plans to make major upgrades across its Mac computer lineup as it begins to bring its powerful and efficient M4 family of chips to Macs…
Apple’s Mac market share hit 12.3% in the U.S. in Q224
Apple’s Mac market share hit 12.3% in the U.S. in the second calendar quarter of this year, according to Canalys. PC shipments…
