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Tag: virtual-reality

Apple smart glasses could have hidden cameras and removable earphones

Thursday, December 19, 2019 9:56 amThursday, December 19, 20191 Comment

Apple’s long-rumored AR or VR headset could keep some of its optical components behind an electrically-controlled layer to hide them…

After negotiations with Apple fail, Leap Motion sold to UltraHaptics for bargain price of $30 million

Thursday, May 30, 2019 4:00 pmThursday, May 30, 20191 Comment

Leap Motion, which made hand-tracking systems for virtual and augmented reality headsets…

Apple’s hiring for augmented reality is up 30x over last year

Wednesday, May 22, 2019 10:54 am3 Comments

The hiring upswing is a clear sign that the Cupertino tech giant is looking to make AR a major…

Walt Mossberg: Apple needs a big new innovation soon

Tuesday, April 16, 2019 4:00 pmTuesday, April 16, 201918 Comments

Walt Mossberg, co-founder of Recode, joins “Squawk Alley” to discuss Apple…

Apple hires augmented reality/virtual reality expert Arthur van Hoff

Tuesday, April 9, 2019 3:01 pmTuesday, April 9, 20194 Comments

Apple has hired a number of former Jaunt engineers over the past few years to work on AR…

Apple is prepping an iOS change that may hurt AR and VR advertising

Monday, February 4, 2019 10:32 amMonday, February 4, 20196 Comments

Advertising agency employees who work on augmented reality and virtual reality are worried…

Apple’s macOS platform gains new stunning VR 3D software with ‘eyecad VR’

Thursday, December 13, 2018 5:07 pm11 Comments

Working from Piazza Federico di Svevia, Syracuse, Italy, the award-winning tech startup…

Now would be the time for Apple to buy Tesla, and kick Elon Musk out of the driver’s seat

Tuesday, August 28, 2018 2:02 pmTuesday, August 28, 201813 Comments

Elon Musk has put an end to his idea to take Tesla private, but still has a tough road ahead…

Apple + Tesla is a fairy tale with a twist

Monday, August 27, 2018 11:28 amMonday, August 27, 20189 Comments

Apple and Tesla are single product visionaries. Single product visionaries create world-class consumer products…

Could Apple make a play for Tesla?

Friday, August 24, 2018 10:12 amFriday, August 24, 201840 Comments

Once every decade, there’s a seismic shift in technology…

Gene Munster: Apple has cornered the market in VCSELs, further expanding their AR lead

Wednesday, August 8, 2018 2:15 pm1 Comment

Apple’s key iPhone X augmented reality component supplier, Lumentum, reported better than expected results…

Tim Bajarin: How Apple could deliver the ‘next’ big thing in personal computing

Monday, July 16, 2018 2:04 pmMonday, July 16, 201820 Comments

From my years of tracking Apple, two very consistent threads seem to drive Apple’s strategy…

Analyst: Augmented reality could be an $8 billion revenue opportunity for Apple

Tuesday, July 10, 2018 2:08 pmTuesday, July 10, 20186 Comments

Apple’s move into augmented reality could boost iPhone and App Store sales…

YouTuber Mark Rober secretly develops VR/AR for self-driving cars for Apple

Wednesday, June 27, 2018 9:32 amWednesday, June 27, 20182 Comments

Mark Rober, who is best known for his YouTube videos of spectacular science stunts…

Apple debuts new ‘Animoji: Taxi Driver’ ad for iPhone X

Monday, June 4, 2018 10:53 amMonday, June 4, 20187 Comments

Apple has debuted a new television ad for iPhone X…

Apple wants to build the next paradigm of user interfaces

Friday, June 1, 2018 3:03 pmFriday, June 1, 201826 Comments

Apple wants to hire someone to help it deliver the next paradigm of user interfaces and entirely new interaction models…

Why Apple is positioned to dominate the AR/VR headset market

Thursday, May 31, 2018 4:30 pmThursday, May 31, 20186 Comments

Despite being a relatively small and young industry, the market for virtual reality and augmented reality-based devices…

Golfshot introduces Golfscape AR augmented reality feature exclusive to Apple’s iOS devices

Thursday, May 31, 2018 11:25 amThursday, May 31, 20181 Comment

Golfshot’s augmented reality feature Golfscape AR is now available for all iOS users of the Golfshot app…

Apple will have an AR/VR headset for 2020 release, source says

Friday, April 27, 2018 3:01 pmFriday, April 27, 201824 Comments

Apple CEO Tim Cook has nothing but praise for augmented reality…

I can’t wait to use a virtual iMac

Thursday, February 22, 2018 12:02 pmThursday, February 22, 20185 Comments

iPhones will eventually become trucks, the people who use them will do lots with them…

Inside Cupertino’s upcoming breakthrough product: Apple Glass

Thursday, February 15, 2018 11:36 amThursday, February 15, 201815 Comments

Apple is working on something big. And if all goes according to plan, that something could eventually replace the iPhone…

Apple moves toward what could be its greatest victory

Thursday, February 15, 2018 11:04 amThursday, February 15, 201810 Comments

Having played a lot of chess, I like to think about the probable strategy of secretive companies…

Apple, LG and Valve did not invest in OLED display maker eMagin

Tuesday, February 13, 2018 11:00 amTuesday, February 13, 20182 Comments

Magin Corp. Chief Financial Officer Jeffrey Lucas said on Monday that Apple Inc. didn’t invest…

Apple joins LG, Valve, and others investing up to $10.6 million in OLED mini display maker eMagin

Monday, February 12, 2018 11:44 amMonday, February 12, 20182 Comments

Quietly, Apple has been bringing together a number of moving parts in its strategy around virtual and augmented reality hardware…

Apple patent application details optical system for VR and AR headset

Thursday, February 8, 2018 8:21 am4 Comments

Today the US Patent & Trademark Office published a patent application from Apple that…

The Apple’s TrueDepth IR camera offers a universe of possibilities beyond Animojis and Face ID

Tuesday, January 23, 2018 7:46 pmTuesday, January 23, 20186 Comments

More than two months after the iPhone X launch, it remains a conundrum…

Apple, Facebook, and Google met with AR headset parts suppliers during CES 2018

Friday, January 12, 2018 5:00 pmFriday, January 12, 2018No Comments

Companies are racing to be the first to get lightweight augmented reality glasses into consumers’ hands…

Apple acquires Canadian augmented reality headset startup Vrvana

Tuesday, November 21, 2017 11:32 pmTuesday, November 21, 2017No Comments

As Apple reportedly ramps up work to ship an augmented reality headset in 2020…

Apple working on rear-facing 3D time-of-flight sensor for 2019 iPhone

Tuesday, November 14, 2017 9:27 amTuesday, November 14, 20174 Comments

Apple Inc. is working on a rear-facing 3-D sensor system for the iPhone in 2019…

What problems will Apple’s AR glasses need to solve?

Monday, November 13, 2017 5:28 pmMonday, November 13, 201715 Comments

Apple is developing AR glasses, and an OS to make them useful…

Apple working on augmented reality headset running ‘rOS’ to ship as early as 2020

Wednesday, November 8, 2017 8:35 amWednesday, November 8, 201710 Comments

Apple aims to have technology ready for an augmented-reality headset in 2019 and could ship a product as early as 2020…

Apple exploring 360-degree full panoramic VR headset

Monday, October 16, 2017 5:32 pmNo Comments

Apple is looking beyond augmented reality in the long run, as a new patent filing suggests…

As Apple preps VR support in macOS High Sierra, Facebook slashes Oculus Rift price

Monday, July 10, 2017 1:37 pmMonday, July 10, 201714 Comments

Facebook has launched a six-week summer sale on the Oculus Rift…

What you can’t yet do with the Apple eGPU dev kit

Friday, July 7, 2017 2:00 pmNo Comments

As with any tech that’s shiny and new, my favorite thing to do is to try to see what cool things…

Varjo unveils first human eye-resolution VR solution

Friday, June 30, 2017 10:56 amFriday, June 30, 20176 Comments

The world’s first Human eye-resolution head-mounted display…

macOS High Sierra delivers advanced technologies for storage, video and graphics

Monday, June 5, 2017 3:47 pm13 Comments

Apple today previewed macOS High Sierra, the latest version of the world’s most advanced desktop operating system…

Apple is hiring NASA engineers

Wednesday, April 26, 2017 11:25 amWednesday, April 26, 20174 Comments

Apple is hiring former NASA and Tesla employees as part of a self-driving car initiative…

Apple hires NASA Augmented Reality guru

Tuesday, April 25, 2017 11:31 amTuesday, April 25, 2017No Comments

Apple has hired Jeff Norris, a specialist in the new technology from NASA…

Leaked document details Apple employee eye injuries, hints at Apple AR glasses

Thursday, April 20, 2017 4:40 pm13 Comments

An incident report compiled by an Environment Health and Safety contractor working for Apple…

Apple began working on augmented reality glasses more than a year ago, sources say

Monday, March 27, 2017 11:26 amMonday, March 27, 20175 Comments

Apple is gearing up to create a pair of augmented reality glasses that could one day replace the smartphone…

Apple is working on several AR products, including glasses, but first in iPhone, sources say

Monday, March 20, 2017 9:59 amMonday, March 20, 201712 Comments

Investors impatient for Apple’s next breakthrough will be happy to know that Cook is very serious about A…

Apple’s next-gen iMac may go for power, speed (to keep Mac users from straying to Windows or something)

Friday, March 17, 2017 4:45 pmFriday, March 17, 201753 Comments

The iMac 2017 may go for power and speed by having the Intel Kaby lake i7-7700K…

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