Phil Schiller took the stand on Monday to reveal that he had initially voiced worries about the 27% commission Apple intended to impose on…
Tag: Phil Schiller
Apple’s App Store chief exits as company reorganizes amid regulatory scrutiny
In a significant development in the tech industry, Apple’s VP in charge of the App Store is leaving as the company reorganizes to respond…
ChatGPT users will benefit from the Apple Intelligence even if they don’t have real iPhones, Macs, or iPads
Having ChatGPT integrated into iOS 18 will be a big deal for iPhone users and also a big deal for OpenAI and ChatCGP users…
Apple said to get OpenAI board observer role as part of AI deal
Apple will get an observer role on OpenAI’s board as part of a landmark agreement announced last month, further tightening ties…
Apple Fellow Phil Schiller defends 27% App Store fee in court
Apple Fellow Phil Schiller told a U.S. judge that the company’s new 27% fee on purchases made outside its App Store are…
Apple turns to longtime Steve Jobs disciple Phil Schiller to defend its ‘walled garden’
Apple Fellow Phil Schiller, Apple’s former chief marketing officer and longtime Steve Jobs acolyte has emerged as one of the most…
Apple announces 2023 App Store Award finalists
For over a decade, Apple’s App Store’s Editorial team has celebrated the very best apps and games of the year through the App Store Awards …
Apple CEO Tim Cook testifies in Epic Games trial
Apple CEO Tim Cook is the third senior-level executive to testifies in the ongoing trial with Epic Games. Following testimonies from Phil…
Apple CEO Tim Cook to take the stand at Epic Games v. Apple trial
Apple CEO Tim Cook on Friday will take the witness stand to defend the App Store in a trial being held in California. “Fortnite” maker Epic…
Apple WWDC costs $50 million annually
Apple Fellow Phil Schiller testified on Monday in the Epic Games v. Apple trial that the company’s annual worldwide developer conference…
Apple CEO Tim Cook has been practicing for hours ahead of taking witness stand in Epic Games v. Apple
Apple CEO Tim Cook has been practicing for hours ahead of taking witness stand in the Epic Games v. Apple trial that, regardless of the…
Apple hires Cisco’s Stella Low as its new communications chief
Apple has hired Stella Low as new vice president of worldwide corporate communications. Low, the former communications chief at Cisco…
Epic Games likely to lose Apple App Store lawsuit, but developers could still win
In a lawsuit, currently ongoing, Epic Games accuses Apple of monopolistic behavior on its App Store because the company requires…
Judge scolds Epic Games lawyers as Apple executive takes the stand
Epic Games’ first chance to put Apple on the defensive in court got off to a rocky start as Epic’s lawyers were scolded by the judge over…
Apple App Store manager to take the stand at Epic Games trial
Veteran Apple executive Matt Fischer who runs the day-to-day operations of the App Store will take the stand Thursday in the Epic Games trial…
Apple’s longtime App Store developer relations chief Ron Okamoto retires
Apple’s executive in charge of App Store developer relations, Ron Okamoto, has retired and the role has been taken over by a key marketing…
Apple’s Best Apps of 2020: Zoom, Disney+, Pokémon GO, and more
Apple today presented its App Store Best of 2020 winners, recognizing 15 apps and games, including Zoom, Disney+, Pokémon GO, and more
Phil Schiller advances to Apple Fellow; Greg Joswiak promoted to Sr. VP of Worldwide Marketing
Apple today announced that Phil Schiller will become an Apple Fellow, continuing a storied career that began at Apple in 1987. In this role…
Email from Steve Jobs reveal why iOS users can’t directly buy Kindle books
The documents reveal the behind-the-scenes action at large multinational companies, including a few emails from Apple co-founder Steve Jobs …
Apple’s Phil Schiller defends tight control of App Store
When the App Store launched in 2008, Apple executives viewed it as an experiment in offering a compellingly low commission rate to attract developers…
Apple’s Phil Schiller says position on ‘Hey’ app is unchanged and no rules changes are imminent
In a brief call today about Basecamp’s “Hey” email app and the iOS App Store, Phil Schiller, Senior Vice President of Worldwide Marketing at Apple, said…
Lamborghini unveiling Huracán EVO RWD Spyder using Apple’s AR Quick Look for iPhone and iPad
As the first automotive brand to use augmented reality for the virtual launch of its new model, Lamborghini will unveil the Huracán EVO RWD Spyder…
Apple to host virtual WWDC 2020 starting June 22nd
Apple today announced it will host its annual Worldwide Developers Conference virtually, beginning June 22, in the Apple Developer app and on the Apple…
Apple reveals Shot on iPhone Night mode challenge winners
iPhone photographers around the world answered the call to participate in the Night mode photo challenge. Here are the winners …
No, the Mac and iPad will not merge, nor will there be touchscreen Macs
iPad was created, as you may remember when Steve Jobs announced it just about a decade ago now, to be a new-category product between your iPhone and your Mac…
Butterfly vs. Scissor: Apple’s Phil Schiller on reinventing the new MacBook Pro keyboard
Apple’s marketing chief Phil Schiller discussed the butterfly vs. scissor mechanism keyboards and whether the 16-inch MacBook Pro’s Magic Keyboard will appear in other Macs…
Apple’s ad agency cuts 50 jobs
The firm said it was adjusting to the changing needs of its only client…
Apple adjusts algorithm that stacked App Store search results with their own apps
Top spots in App Store search results are some of the most fought over real estate in the online economy….
With the new iPadOS, is Apple paving the way to a forthcoming merger of iOS and macOS?
The advent of the new iPadOS, — a hybrid-like operating system that is part mobile and part desktop…
Inside Apple’s team, led by Phil Schiller, that greenlights iPhone apps for the App Store
In an inside look at Apple, CNBC has learned from people familiar with the process how the company reviews and approves apps…
KeyBanc analyst: Apple iPhone demand has ‘potential for ongoing weakness’
KeyBanc analyst Andy Hargreaves today repeated his Sector Weight rating on Apple stock, while trimming his estimates…
Gassée: Apple’s Mac Pro finally removed the Mac jinx… almost
The only hardware demonstrated at Apple’s Software Developers Conference was the long awaited and spectacular Mac Pro…
Final Cut Pro 10.6 hints at WWDC 2019
As an Apple watcher, I am excited about the announcements at next week’s 2019 Apple Worldwide Developer Conference…
The new Mac Pro is Apple’s chance to make a PC: Apple’s professional users need upgrades
Apple’s trashcan Mac Pro was meant to be ‘the future of the pro desktop,’ but it certainly wasn’t…
Heat, not dust, the enemy of Apple’s butterfly keyboard design?
Apple’s divisive butterfly keyboard mechanism has been back in the news…
At Apple, Steve Jobs divided people into 2 groups: ‘Insanely great’ and ‘crappy’ – Guy Kawasaki
I’ve had a long and exciting journey since I first started working at Apple in 1983…
The MacBook keyboard fiasco is way worse than Apple thinks
Apple keep insisting that only a ‘small number of customers have problems’ with the MacBook keyboards…
Apple SVP Phil Schiller: We read Apple-centric websites as much as possible and we’re always listening
Apple Senior Vice President of Worldwide Marketing Phil Schiller made an appearance…
Apple CEO Tim Cook’s letter to shareholders leaves one or two key questions unanswered
By the end of October 2018, Apple was on its way to a decent quarter…
Apple CEO Tim Cook, one-time ‘operations genius,’ is a failure at operations
Operations are supposed to be what Tim Cook does best…