“Wall Street is buzzing over which companies Apple may buy with its massive cash holdings,” Tae Kim reports for CNBC.

“But UBS analyst Steven Milunovich used the words of its founder Steve Jobs to remind the company (and his peers on the street) that the innovative tech company should only make a deal that betters its customers and not just greedy shareholders,” Kim reports.

Wrote Milunovich in a note Tuesday: ‘Steve Jobs warned: ‘Companies forget what it means to make great products … they really have no feeling in their heart about wanting to really help the customers,'” Kim reports. “‘We think Apple is likely to only make an acquisition that results in a better product and customer experience, not to protect financial results,’ the analyst added.”

Read more in the full article here.

MacDailyNews Take: Yup.

What is unique about Netflix? A handful of TV series are not worth $40 billion. Apple is perfectly capable of taking on Netflix without having to buy them, deal with integrating their employees, etc.

Until Apple actually buys Netflix, we’ll keep saying that Apple will buy Netflix for the same reason they bought Palm. — MacDailyNews, May 27, 2016

SEE ALSO:
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Apple approached Time Warner about possible merger before AT&T talks – October 21, 2016
Apple’s Eddy Cue: Nope, we don’t want to be Netflix – October 20, 2016
Google signs up CBS for planned web TV service to debut in early 2017; close to deal with 21st Century Fox – October 20, 2016
Bernstein: Apple buying Netflix would be a waste of $50 billion – October 5, 2016
A chance for an Apple buyout offer as Netflix stumbles – July 19, 2016
Here comes á la carte programming – without Apple – July 13, 2016
Should Apple absorb Netflix? – July 11, 2016
Apple to buy Netflix? – May 27, 2016
Should Apple buy Netflix for $53 billion? – May 10, 2016
Apple declines to place bid on NFL Thursday Night Football – March 3, 2016
Why Apple should buy Netflix – January 7, 2016
Apple TV 4 is a beta product and, if you bought one, you’re an unpaid beta tester – November 5, 2015
Apple made ‘audacious bid’ for Top Gear trio of Clarkson, Hammond and May, but lost out to Bezos’ Amazon – September 1, 2015
Why Apple should buy Netflix – April 21, 2015
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Jim Cramer: Apple should buy Twitter or Netflix to spur growth – February 7, 2013
The Netflix buyout battle: Apple vs. Time Warner – April 10, 2012