“A new analytical report published today provides results from its research on smart speakers, including Echo, Google Home and HomePod as of December 31, 2018,” Jack Purcher reports for Patently Apple.

“CIRP (Consumer Intelligence Research Partners) analysis indicates that the US installed base of smart speaker devices is 66 million units, up from 53 million units in the September 2018 quarter and up 36 million units in the December 2017 quarter,” Purcher reports. “Amazon Echo hold[s] 70% market share followed by Google Home at 24% and Apple’s HomePod at 6%.”

“Josh Lowitz, Partner and Co-Founder of CIRP: ‘Holiday shoppers helped the smart speaker market take off again,'” Purcher reports. “Relative market shares have remained fairly stable, with Amazon Echo, Google Home, and Apple HomePod accounting for consistent shares over the past few quarters.”

Read more in the full article here.

MacDailyNews Take: Of course, Apple is not trying to lead the market (unit) share race. Apple is trying, likely sucessfully, to take the premium segment of the smart speaker market with HomePod.

SEE ALSO:
Apple’s HomePod launches in China and Hong Kong on Friday, January 18th – January 13, 2019
Apple HomePod vs. Sonos One – December 5, 2018
Just 2% of Apple customers have a HomePod – September 18, 2018
iMore reviews Apple’s HomePod: Retina for your ears – June 18, 2018
Can a pair of Apple’s HomePods take on a surround sound theater system? – June 18, 2018
David Pogue reviews Apple HomePod with stereo and multi-room capabilities: ‘Ooh, man’ – June 13, 2018
HomePod stereo pairing took a frustratingly long time to arrive, but it was worth the wait – May 30, 2018
Strategy Analytics: Apple shipped 600,000 HomePods in Q1 for 6% share of smart speaker market – May 17, 2018
The Inquirer reviews Apple’s HomePod: ‘Looks great, sounds fantastic; Siri needs work’ – April 6, 2018
I want another Apple HomePod for sure, maybe two more – March 20, 2018
Sound quality shootout: Apple HomePod vs. two Sonos Ones – March 16, 2018
Apple HomePod: The audiophile perspective plus 8 1/2 hours of measurements; HomePod is 100% an audiophile-grade speaker – February 12, 2018
Apple’s HomePod is actually a steal at $349 – January 26, 2018
Digital Trends previews Apple’s HomePod: Impressive sound coupled with strong privacy – January 26, 2018
Hands on with Apple’s HomePod: Attractive, ultra-high-quality speaker, an excellent Siri ambassador – January 26, 2018
Apple’s HomePod, the iPod for your home – January 25, 2018
One hour with Apple’s new HomePod smart speaker – January 25, 2018