“Fluent has released a flurry of data this morning, on the iPhone 7, Apple Watch 2 and, tucked away at the end of its research figures, that almost a quarter of Americans over 18-years old would purchase an Apple VR headset,” Jonny Evans writes for Apple Must.

“Fluent asked 1,735 adult US residents, ‘Would you purchase a virtual reality headset from Apple?’ An astonishing 23 percent of them said, ‘Yes,'” Evans writes. “That’s astonishing when you think about it. There are over 209 million US citizens aged 18-years or more. So does this really mean Apple would sell nearly 52 million VR headsets if it shipped one? That’s one heck of a lot of Pokemons, if it did. Apple has already made up to $60 million from the popular VR game.”

“With a decade’s work under the company’s belt, what is it that it is waiting for?” Evans writes. “I think it is the processing power to drive such experiences.”

Read more in the full article here.

MacDailyNews Take: It’ll be ready when it’s ready. For now, Apple is smart to let the VR schlubs of today lay the groundwork for them.

Hey, lookee here, the interns just rolled in an already-tapped keg! Proving they can learn after all. (grin) Happy Friday, everyone!

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