If AR and VR headsets are going to go mainstream, Apple will be the one to do it – just like they did with personal computers (Mac), portable media players (iPod), online music stores (iTunes Store), smartphones (iPhone), tablets (iPad), online application stores (App Store), wireless earbuds (AirPods), and smartwatches (Apple Watch).

Daniel Howley for Yahoo Finance:
If any company is going to bring VR and AR to the mainstream, Apple can do it. It’s essentially the company’s M.O. at this point. Take an existing product and perfect it to the point that consumers of all stripes want it. Need proof? Look no further than what the company did for the smartwatch and wireless earbud industry. Not to mention smartphones.
“They obviously have the expertise to do this hardware and software and networking,” Loup Ventures managing partner Gene Munster told Yahoo Finance. “I think that as long as they can anchor it in a valuable experience, they’re going to be successful.”
“I think similar to what Apple did with the phone, the watch, the earbuds, they’ll raise the profile for the industry as a whole and enable others, including competitors, to further open up the market opportunity,” Gartner senior principal analyst Tuong Nguyen told Yahoo Finance.
MacDailyNews Take: Yup.
As with iPhone, Apple’s AR glasses will usher in a completely new age. Just as there is a clear delineation in time between “Before iPhone” and “After iPhone,” so, too, it shall be with Apple’s AR glasses. – MacDailyNews, November 29, 2021
As iPhone was to Nokia and Apple Watch is to Swatch, Apple Glasses will be to Ray-Ban et al. – MacDailyNews, March 8, 2019
Once Apple’s augmented reality smartglasses are released, people are going to want to wear them during every waking hour. – MacDailyNews, February 26, 2019
Someday, hopefully sooner than later, we’ll look back at holding up slabs of metal and glass to access AR as unbelievably quaint. — MacDailyNews, July 28, 2017
The impact of augmented reality cannot be overstated. It will be a paradigm shift larger than the iPhone and the half-assed clones it begat. — MacDailyNews, August 4, 2017
Augmented Reality is going to change everything. — MacDailyNews, July 21, 2017
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They forgot smart speakers … oh yeah right. Think they will actually commit to this one mind, too much depends on it.
Will they have eye-tracking so they can spy on you that way too? Wouldn’t want you looking at the wrong things…
No Bob, the new technology will be much more than spying on you…they will know what you’re thinking, saying and doing. They care.
Only problem is Apple Glasses revenue will eventually take away from iPhone revenue. But Apple needs to diversify for when iPhone sales inevitably peak.
I will never put any computer device on my face ….for what? To help them rape even more data from you that they profit from???
Honest to god. But, to each his/her/it’s own. C’est la vie