Freelance hack: Nobody needs an Apple iWatch or anything like it

“Apple and Samsung’s purported desire to create a ‘smart’ watch to pair with their smartphones seems to be an incredibly dumb idea. The two, usually wise, companies would be making a grave mistake entering the low-margin cellular accessory market, where the competition is fierce and the barriers to entry are incredibly low,” Cyrus Sanati writes for Fortune. “Furthermore, the utility of such a device seems questionable, likely appealing to a limited subset of consumers of unfashionable geeks and pudgy weekend warriors.”

“Knowing how Apple works, if it does launch an ‘iWatch,’ it will probably be just one watch that comes in a variety of colors. The unimaginative Samsung will most likely just copy whatever Apple does to the letter. That means that both products, which will probably have the same features as all those watches mentioned above, will appeal to a narrow subset of consumers who really dig its design and who believe it will fit their style,” Sanati writes. “Both are tall orders–something that even the mighty Apple, will have a hard time trying to deliver.”

Read more in the full article here.

MacDailyNews Take: As we wrote when the last fool tried to pooh-pooh something they have not yet seen:

Apple doesn’t enter markets in order to perpetuate the status quo. Apple enters markets in order to disrupt them, because they’ve invented a better way. If Apple releases a smartwatch, it won’t be like “other companies.” [Articles like Sanati’s are] the musing[s] of someone who’s totally unfamiliar with, or ignoring, the way Apple has operated through history… As with everything else, if Apple doesn’t think they’re bringing something new to the table, a game-changer, then they won’t enter a market. (At least, they shouldn’t, if they’re still being run correctly, which we believe they are.) This goes for watches, TVs, streaming radio, and anything else the rumor sites can dream up.

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27 Comments

  1. Any argument that is based on the idea that these sort of devices are pointless because an individual doesn’t like to wear a watch should be ignored completely.

    An iWatch would be great – IF people don’t go overboard about what it should do. It’s never going to replace a phone. The screen size is just not practical and you’d need to wear an earpiece or make all your conversations be by speakerphone.

    Personally I would like to briefly see who is ringing, so if I am on bluetooth or on headphones I don’t have to get my phone out. Yes Siri could speak it, but you’d only hear it if you had your headphones in or if it was spoke – which would get annoying.

    An iWatch needs to be supplemental in a useful way. It needs to do a small amount really well, not everything badly. Plus, it also needs to be practically useful as a watch.

    The wristwatch became more popular than the pocket watch for a reason. Just saying you can look at your phone and dismissing it is stupid.

  2. Does this Genuis have 175 Billion in cash? Obvious this person must write articles for currency and not ranging on the ocean soaking up cash by the handful with his foresight into society’s purchasing habits.

  3. I’ve been wearing a nano as my watch for 5 years ….to tell time and listen to music … with my phone in my pocket, the iwatch could let me answer the phone – listen with my earbuds – and not fish my phone out of my pocket…and with siri I could ask my watch to call a number….

    If someone had told me that that my iPad mini would replace my iPad, I’d have laughed….but things happen…

    1. This is the absurdity of your perspective: you want an iWatch so you can answer your phone, that is itself required to be in your pocket. You would speak through your headphones. Turns out, you don’t need yet another device in addition to your phone and headphones to answer the phone and speak. You just press the control button on your headphones. And you can talk to Siri through your headphones as well.

      Come on people this is ridiculous. There is no iWatch simply because there is no need for it. It’s superfluous and flawed (tiny screen and awkward arm movement to use it)

  4. There is one use that I think many people have overlooked, and could be a game changer, Apple could put a heart rate monitor, fingerprint reader and NFC technology into this thing that would mean good bye to all the credit cards and possibly keys you need.

    1. So u would be required to wear a watch for payments? That’s ridiculous. Do you know how many people will get mugged and ripped off?

      And a heart rate monitor and fingerprint reader? How big of a geek are you? You better go upstairs, your mother is calling.

  5. I just got a prototype iPhone 5 Cuff Link that clips and rotates the light-weight iPhone 5 on my wrist. Use it when walking the dog and I need both hands. But it has to be unclipped when putting arm through a sleeve. Otherwise it is as light as my Casio Pathfinder.

  6. It would be great to just be able to rest my hand on my Mac and to be instantly recognised, have my Mac unlocked for me and settings adjusted to how I use it, a family or group of people could share a Mac/iPad and not ever have to worry about passwords ever.

    Being able to walk up to a door and soon as I touch the handle have the door unlocked would be quite handy as well.

    Now that would be a life changer!

  7. I don’t know if an iWatch item would be a must buy or not. Assuming Apple is still the same, I’m sure it will be a need none of us knew we needed! On the other hand, has anyone considered that maybe Apple has rolled this idea so that Samsung will waste time and effort stumbling over themselves to copy a myth?

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