Major League Soccer (MLS) is on fire. Apple TV and Lionel Messi’s arrival set it ablaze, shattering the league’s single-season attendance…
Tag: MLS
Apple wins as soccer takes over American sports
Lionel Messi joining Miami marks a historic moment for the sport in the U.S. and reflects the incredible momentum behind Major League Soccer…
Apple plans to revolutionize the way the world watches sports
Apple plane to change the way the world watches sports. And one of the company’s first moves, after last fall announcing a 10-year deal…
Lionel Messi to miss at least three Inter Miami games for Argentina National Team duty
Inter Miami CF coach Tata Martino has informed the press that Lionel Messi would miss “at least” three games due to his duties with…
How to watch Lionel Messi play for Inter Miami CF vs. Nashville SC in Leagues Cup Final
The GOAT, Lionel Messi, will lead his once-dismal now-formidable Inter Miami CF against Nashville SC in the Leagues Cup Final at…
Apple TV+ lands new docuseries featuring legendary football champion Lionel Messi’s MLS move to play for Inter Miami CF
Apple TV+’s new six-part documentary event featuring exclusive behind-the-scenes access to Lionel Messi, the greatest-of-all-time in a sport…
Lionel Messi is seriously boosting MLS and Apple TV
Lionel Messi, the greatest football player of all time, is significantly boosting Major League Soccer (MLS)’s international profile, its…
MLS Season Pass on Apple TV close to 1 million subscribers, prior to Messi boost
MLS Season Pass is approaching 1 million subscribers ahead of an expected massive boost thanks to Lionel Messi who, in his first two games…
Apple celebrates Lionel Messi’s July 21st Inter Miami CF debut on MLS Season Pass
To mark Lionel Messi’s anticipated debut with Inter Miami CF and Major League Soccer on Friday, July 21st at 7:00pm EDT, fans worldwide…
At $250 million per season, MLS is a minor deal for Apple, but Messi and the opportunity to experiment are priceless
Lionel Messi, the greatest football player of all time, is scheduled to play his first Major League Soccer (MLS) game on Friday, July 21st…
Tim Bajarin: One of Apple Vision Pro’s killer apps likely to be ‘immersive sports’
However, Bajarin says, two other demos stood out for him about how someone could use the Apple Vision Pro headset for immersive sports …
Billionaire Jorge Mas: Messi will entice millions of new Apple TV+ subscribers
Lionel Messi, the greatest football player of all time, is scheduled to play his first Major League Soccer (MLS) game on Friday, July 21st…
To watch Messi play for Inter Miami CF, subscribe to MLS Season Pass
Lionel Messi, the greatest football player of all time, is scheduled to play his first Major League Soccer (MLS) game on Friday, July 21st…
Lionel Messi’s MLS – Apple – Adidas deal is unprecedented, generational, cataclysmic
Why is Apple reportedly paying for part of Lionel Messi’s unprecedented, generational, and, frankly, cataclysmic, deal to come play…
Apple TV+ has essentially acquired Lionel Messi, the superstar of the world’s default global sport
What’s Apple doing reportedly paying for part of Lionel Messi’s deal to come play for Major League Soccer club Inter Miami in the U.S.?
Messi’s move to MLS expected to drive Apple TV+ viewership; Apple to give Messi a cut of ‘MLS Season Pass’ revenue
Lionel Messi on Wednesday announced that he intends to join Major League Soccer side Inter Miami as a free agent after parting ways with…
Multiview now available for MLS Season Pass and ‘Friday Night Baseball’ on Apple TV 4K
Thursday, Apple launched the multiview feature on Apple TV 4K, allowing sports fans the ability to watch up to four simultaneous streams…
Apple mulls bid for Premier League football streaming rights
Apple is considering bidding for the streaming rights to Premier League games in the United Kingdom, as well as lower league matches run by…
Major League Soccer on Apple TV is a great product, but poorly promoted
MLS Season Pass on Apple TV is already a great product, but it’s promoted poorly. What Apple and MLS should be stressing…
First billion-dollar MLS club favored to repeat as champs on Apple TV
Major League Soccer fans can subscribe to MLS Season Pass on the Apple TV app for $14.99 per month during the season or $99 per season…
‘MLS Season Pass’ is now available worldwide via the Apple TV app
Starting today, fans can sign up for MLS Season Pass on the Apple TV app. To get ready for the 2023 Major League Soccer season…
Apple is looking for a high-IQ, low-key Apple TV+ ad sales chief
Apple is searching for a high-IQ, low-key sales chief under VP of ads Todd Teresi as the company gets ready to unleash an ad presence in…
Apple and Major League Soccer unveil on-air announcers for MLS Season Pass
Apple and Major League Soccer today announced the initial members of the accomplished team of announcers that will serve as…
Major League Soccer announces 2023 schedule; season starts February 1st on Apple TV+
Major League Soccer today announced the complete 2023 MLS regular-season schedule, highlighted by the inaugural campaign of…
Apple and Major League Soccer announce MLS Season Pass, as low as $79 per season; launches February 1, 2023
Apple and Major League Soccer today announced MLS Season Pass will launch February 1, 2023 — introducing an unprecedented subscription…
Apple’s next step in advertising will be built around new 10-year Major League Soccer pact
Apple is building an advertising network for live television as part of its deal to stream Major League Soccer games early next year…
Apple’s Eddy Cue: 10-year Major League Soccer streaming deal a ‘huge global opportunity’
Apple and Major League Soccer (MLS) announced that the Apple TV app will be the exclusive destination to watch every single live game…
Apple places historic bet on live sports for Apple TV+
The Apple TV app will be the exclusive destination to watch every MLS match beginning in 2023. This live sports partnership is a historic…
Will Apple’s $2.5 billion deal transform Major League Soccer?
Apple and Major League Soccer (MLS) on Tuesday announced that the Apple TV app will be the exclusive destination to watch every single…
Apple is going hard after live sports rights; NFL is next – analyst
After inking a deal to carry live MLB games on Friday night, Apple on Tuesday announced live MLS games. One analyst says the NFL is up next…
Cable takes substantial hit: Major sports league will stream exclusively on Apple TV app
Cable television took a major hit on Tuesday in a historic first for a major professional sports league, Major League Soccer. The Apple TV …
Apple to present all Major League Soccer matches worldwide for 10 years, beginning in 2023
Apple and Major League Soccer (MLS) on Tuesday announced that the Apple TV app will be the exclusive destination to watch every single…
The Walt Disney Company announces strategic reorganization
To capitalize on today’s rapidly changing media landscape and more closely align…
Disney to pull all its movies from Netflix and start its own streaming services; will also launch an ESPN video streaming service
Movies to be removed include Disney as well as Pixar’s titles…
Apple’s cash mountain enough to buy every major sports team in the world – with $60 billion left over
Apple has enough cash to purchase every major sports team in the world…
Apple’s FIFA World Cup story hints at iWatch possibilities
Football madness is breaking out across the USA for the FIFA World Cup this year…