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Tag: Matt Cherniss

Apple hires TV programming veteran Michelle Lee

Wednesday, December 6, 2017 5:01 pmWednesday, December 6, 20176 Comments

Programming veteran Michelle Lee has joined Apple’s venture into scripted television content…

Apple’s content distribution dilemma

Wednesday, November 15, 2017 1:30 pmWednesday, November 15, 20175 Comments

Apple is serious about content. You just need to look back at the past year to see not just their ambition but also…

Analyst: Apple could launch a Netflix competitor in 2018

Wednesday, November 15, 2017 12:57 pmWednesday, November 15, 20176 Comments

Apple could launch a video subscription product next year, while Netflix…

Apple gives Jennifer Aniston-Reese Witherspoon series a 2-season order, confirms Spielberg’s ‘Amazing Stories’ reboot

Thursday, November 9, 2017 11:22 amThursday, November 9, 20177 Comments

Apple is making an official entry into the scripted series arena under Jamie Erlicht & Zack Van Amburg…

Apple outbids Netflix for show starring Jennifer Aniston and Reese Witherspoon

Wednesday, November 8, 2017 2:57 pmWednesday, November 8, 201721 Comments

Apple Inc. ordered a TV series starring Jennifer Aniston and Reese Witherspoon…

Apple hires ex-BBC and Channel 4 executive Jay Hunt

Thursday, October 26, 2017 9:56 amThursday, October 26, 20179 Comments

Apple has hired Jay Hunt , the former controller of BBC One and chief creative officer of Channel Four

Apple’s billion-dollar bet on hollywood is the opposite of edgy; company wants content with broad appeal

Wednesday, October 25, 2017 10:26 amWednesday, October 25, 201713 Comments

Days before Apple Inc. planned to celebrate the release of its first TV show last spring…

How Apple can build a better video streaming service

Friday, October 20, 2017 1:44 pmFriday, October 20, 20178 Comments

At this point, the evidence that Apple is jumping into streaming is incontrovertible…

Apple is building a world class TV content team

Monday, October 9, 2017 4:32 pmMonday, October 9, 201711 Comments

Apple’s initial ‘’flags-in-the-sand’ attempts at building its own content may seem a little lacklustre, but…

Former Channel 4 content chief Jay Hunt joining Apple

Monday, October 9, 2017 3:00 pmMonday, October 9, 20175 Comments

Rumours abound that former Channel 4 chief creative officer Jay Hunt has joined…

Apple’s TV strategy becomes clearer as top stars line up to pitch content

Wednesday, September 27, 2017 12:55 pm9 Comments

The world’s biggest company is officially taking meetings as everyone from Jennifer Aniston to Steven Spielberg salivates over selling the first big show…

Apple recruits four veteran execs to join growing TV unit

Wednesday, September 6, 2017 8:15 pm21 Comments

Apple has recruited four veteran TV executives to join its burgeoning video content team…

Apple eyes iconic studio as base for Hollywood production push; vying with Netflix for high-profile Jennifer Aniston drama

Friday, September 1, 2017 9:31 amFriday, September 1, 201711 Comments

Apple is eyeing the studio where films from Gone With The Wind to The Matrix were shot…

RBC: Apple’s $1 billion TV investment helps company compete with Spotify in near term

Monday, August 21, 2017 10:29 amMonday, August 21, 20173 Comments

Apple Inc.’s $1 billion investment to buy and produce original TV programming pits the technology giant against…

The magic and misdirection of Apple’s streaming strategy

Friday, August 18, 2017 9:25 amFriday, August 18, 201710 Comments

One thing I always find interesting about the streaming wars is the level of misdirection…

Apple wants to spend $1 billion on 10 original TV shows over the next year

Wednesday, August 16, 2017 8:56 amWednesday, August 16, 201711 Comments

Apple is officially open for business in Hollywood…

Former WGN America president Matt Cherniss joins Apple in latest TV push

Tuesday, August 15, 2017 9:49 pmWednesday, August 16, 20177 Comments

Apple’s big TV push has added another a key player…

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