Ridiculously, Apple is apologizing for its wildly talked about ad promoting its latest iPad Pro after blowback on social media platforms…
Tag: Apple. advertising
Apple advertising business is underappreciated – analyst
Apple already generates notable high-margin advertising sales on its devices, but it has significant opportunities to continue growing…
Apple looks to expand ads to Maps, other first-party apps
Apple is looking to significantly expand its own advertising business in first-party apps such as Maps, Apple Books, and Apple Podcasts…
Apple looks to significantly expand its advertising business
Apple looks to be building a demand-side advertising platform based on recent job listings as it builds its focused play for media dollars…
Apple could build a $20 billion advertising business by 2026 – analyst
Bank of America analysts are the latest on Wall Street to suggest the Apple could earn billions from advertising in Maps and Apple TV+ …
Apple’s App Tracking Transparency feature signals desire to enter global advertising market – analyst
Apple’s recent App Tracking Transparency feature is a sign it may look to tap into the global internet advertising market dominated by Google…
Apple deploys TikTok ‘Jump’ campaign to promote AirPods Pro
This week Apple debuted a new AirPods Pro ad. Apple is also running a campaign on popular video sharing service TikTok using the…
Apple spent over $40 million on Apple TV+ marketing in September and October
In October, Apple spent $19.9 million on television commercials for Apple TV+, the streaming service that went live Friday…
Apple debuts ‘Alejandro’ ad focused on Depth Control in iPhone XS, XS Max, and XR
Apple has debuted a new ad on U.S. broadcast and cable TV networks and online…
Bokeh’d: Apple debuts amusing iPhone XR ad that touts Portrait Mode’s Depth Control
Apple has today rolled out a new ad titled ‘Bokeh’d’ focused on the computational bokeh effect…
Apple has their iPhone X Animoji sing nominated songs in new ads for the Grammys
Animojis are one of the more buzzed-about features of iPhone X…
Apple debuts ‘Powerful’ new TV commercial for iPhone 5s (with video)
Apple has debuted a new long-form (:90 second) TV commercial…
Apple’s advertising dilemma aired at $2 billion trial
As Apple Inc. was being targeted by an onslaught of negative advertising…
Why Apple’s new ‘Designed in California’ ads are strategic for the USA
For Apple, these ads are very strategic and will run as long as it takes…
