“Apple is about to right at least some of the many wrongs it inflicted on its customer base when it first shipped the still-current Apple TV back in 2015,” Paul Thurrott writes for Thurrott.
“That device, you may recall, arrived with three major issues at a time when its competitors were racing ahead. It lacks 4K/UHD support, which was unforgivable two years ago, let alone today. It lacks HDR support, a failing tied to the lack of 4K/UHD capabilities that ensures that picture quality isn’t as good as it can be today on modern sets,” Thurrott writes. “And its remote, with its awkward swipe- and touch-based interface, is a user experience disaster of epic proportions. It’s so bad, it makes the previous Apple TV remote—once the worst remote ever made—seem decent by comparison.”
“I’ve not seen any news about an improvement to the remote, but there are at least workarounds: The Apple TV app for iPhone works OK, especially for text entry. And there are even third party remotes that work with the new Apple TV too,” Thurrott writes. “But Apple is fixing what I consider to be the biggest issues with the Apple TV. And in doing so, it is taking a major, if belated step forward that could propel this device ahead of the competition. It is finally making a version of the Apple TV that supports 4K/UHD and various forms of HDR.”
MacDailyNews Take: When we fully agree with Paul Thurrott, you know Apple truly screwed the pooch.
Read more in the full article here.
MacDailyNews Take: Better two years late than never, right?
Now, at this late date, there’s lots of ground for Apple to make up here and that’s their own doing; they gifted their rivals the lead they once owned thanks to sheer bad design, inexplicably bad decisions, and protracted inactivity.
Hey, HomePod firmware: Thanks, again and again and again…
SEE ALSO:
Apple’s leaked HomePod firmware reveals Apple TV with 4K UHD, 10-bit HDR and Dolby Vision – August 6, 2017
UK iTunes movie purchase receipts hint at upcoming 4K support – July 28, 2017
Belated 4K and HDR may not be enough for meh Apple TV to win the living room – February 17, 2017
Apple vowed to revolutionize television; currently prepping an unremarkable 4K Apple TV instead – February 16, 2017
Apple TV: Still not ready for prime time – February 15, 2017
Apple hires Amazon’s Fire TV head to run Apple TV business – February 8, 2017
Apple’s new TV app shows just how painfully behind Apple is – December 14, 2016
Are you ready for 4K TV? Apple TV isn’t. – November 28, 2016
Apple has no idea what they’re doing in the TV space, and it’s embarrassing – November 3, 2016
Hulu inks deals with Fox and Disney, adding ESPN, Fox News and more to forthcoming live service – November 1, 2016
Apple’s Eddy Cue: Nope, we don’t want to be Netflix – October 20, 2016
Google signs up CBS for planned web TV service to debut in early 2017; close to deal with 21st Century Fox – October 20, 2016
Apple’s Eddy Cue: Nope, we don’t want to be Netflix – October 20, 2016
Apple’s Eddy Cue alienated cable providers and networks with an assertive negotiating style – report – July 28, 2016
Here comes á la carte programming – without Apple – July 13, 2016
Apple TV 4 is a beta product and, if you bought one, you’re an unpaid beta tester – November 5, 2015