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How IBM helped Apple’s Mac sales last quarter

“Mac is Apple’s second most valuable business and accounted for 13% of its revenues,” Puneet Sikka writes for Market Realist. “In the last quarter, which was Apple’s fiscal 4Q15 quarter, Mac sales grew by a year-over-year (or YoY) rate of 3%. Comparatively, the overall PC industry fell by 11% YoY, according to the IDC.”

“Apple gave credit for Mac’s growth to the great customer response that it received for its new MacBook while MacBook Pro sales were also strong,” Sikka writes. “Another important factor that is helping Apple is IBM’s (IBM) rapid adoption of Mac for its employees.”

“IBM has already deployed 30,000 Macs and continues to add 1,900 more every week,” Sikka writes. “Apple claimed that IBM is saving $270 per Mac in support costs and residual value compared to a traditional PC. IBM’s Mac use bodes well for Apple in the enterprise PC market.”

Read more in the full article here.

MacDailyNews Take: Behold the indomitable Macintosh!

SEE ALSO:
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IBM: Corporate Mac users need less IT support than those stuck on Windows – October 18, 2015
Just 5% of Mac users at IBM need help desk support vs. 40% of Windows PC sufferers – October 15, 2015
Companies need to get ready for Apple iPhone onslaught – June 19, 2007

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