TSMC’s Apple A10 exclusivity damages beleaguered Samsung in myriad ways

“More Wall Street analysts are confident that TSMC will gain 100% of Apple’s chipset business in 2016,” Mihai Matei reports for G For Games. “Even more intriguing is that this exclusivity deal might spell trouble for Samsung on multiple fronts.”

“The A10 SoC will reportedly be manufactured using TSMC’s InFO technology that is not reliant on IC substrates. More and more chipset makers could adopt TSMC’s InFO packaging technology for future products, and this might lead to Samsung Electro-Mechanics (SEMCO) losing its IC substrate business,” Matei reports. “It could also force Samsung LSI to rely on TSMC for creating its own Exynos chipsets.”

Read more in the full article here.

Shuli Ren reports for Barron’s Asia, “[UBS] analyst Bonil Koo wrote: ‘We think the negative will come from the mobile application processors substrate business starting in H216. We believe TSMC could have close to a 100% market share in Apple’s new A processor (A10) foundry service in 2016 and use its Integrated Fan-Out (InFO) technology for packaging. With the InFO technology, we expect Apple would benefit from better performance with smaller form factors. If so, we think SEMCO would lose the IC substrates business for which it has been one of the suppliers, as InFO would not need IC substrates. We expect Fan-Out (FO) technology to be adopted over time by other application processors/system on chip (SoC) vendors, which could include Samsung LSI.'”

Read more in the full article here.

MacDailyNews Take: Suck it, Samsung.

As we wrote earlier this month:

Shackled to Android, Samsung has no point of differentiation. Apple will continue to take unit and the rest of the profit share from Samsung in the market segment in which they compete, and the bottom feeders will continue to take unit share as well. Tizen was Samsung’s only real hope, but they couldn’t manage to pull off such a large undertaking or, really, much of anything beyond mass producing inferior iPhone knockoffs. The world now sees: iPhone is the dream. If they have to settle for an Android phone until they can achieve iPhone, they can get the same thing Samsung offers at much lower prices from myriad Chinese Android handset assemblers (who are also knocking off Apple iPhones’ trade dress left and right).

Sooner or later, even Samsung will figure out there’s no profit to be had in Android handsets.

Thermonuclear
Thermonuclear.

SEE ALSO:
Samsung finally to pay Apple $548 million in damages for copying iPhone, but then try to wrest it back – December 4, 2015
Beleaguered Samsung names new cellphone head in bid to stem market share losses to Apple iPhone – December 1, 2015
Ben Bajarin: ‘Samsung will be out of the smartphone business within five years’ – November 2, 2015
Apple’s iPhone can soon reap 100 percent of world’s smartphone profits – November 17, 2015
Apple’s iPhone owns 94% of smartphone industry’s profits – November 16, 2015
Apple iPhone owns over 90% of smartphone profits, so why do others even bother fighting over Apple’s scraps? – October 8, 2015
Beleaguered Samsung’s future depends more on components than on copying Apple – October 7, 2015
Beleaguered Samsung finding it tough to compete Apple’s revolutionary iPhone – October 6, 2015
Apple’s iPhone juggernaut continues with record-breaking sales while Android peddlers fight over scraps – September 28, 2015
Apple’s iPhone owns 92% of smartphone industry’s profits – July 13, 2015
Poor man’s iPhone: Android on the decline – February 26, 2015
Study: iPhone users are smarter and richer than those who settle for Android phones – January 22, 2015
Why Android users can’t have the nicest things – January 5, 2015
iPhone users earn significantly more than those who settle for Android phones – October 8, 2014
Yet more proof that Android is for poor people – June 27, 2014
More proof that Android is for poor people – May 13, 2014
Android users poorer, shorter, unhealthier, less educated, far less charitable than Apple iPhone users – November 13, 2013
IDC data shows two thirds of Android’s 81% smartphone share are cheap junk phones – November 13, 2013
CIRP: Apple iPhone users are younger, richer, and better educated than those who settle for Samsung knockoff phones – August 19, 2013

13 Comments

  1. If Apple were to give all of its A-series chip orders to TSMC, and if as the article says, Samsung loses its IC substrate business, then wouldn’t that mean TSMC would have significant leverage over future chip orders from Apple?

    Wouldn’t it be far better to give the majority of orders to TSMC, and string Samsung along so that it stayed in the business, but made little money. That way you have two mfrs competing for Apple’s A-series chip business, neither able to profit too much, but neither going out of business.

    1. I suspect that these stories are being deliberately spread and possibly exaggerated to weaken Samsung’s negotiation position, but to still keep them hopeful of making an attractive proposal to retain the Apple contract.

      If Samsung can be coerced into making an unprofitable deal, that would obviously work well for Apple, but also for TSMC because Samsung would be further weakened.

      1. Not who can make in the volume Apple needs though, and this is why the break with Samsung has taken so long. Say what you will about their methods of business, etc., but Samsung is unique in the world.

  2. “If Apple were to give all of its A-series chip orders to TSMC, and if as the article says, Samsung loses its IC substrate business, then wouldn’t that mean TSMC would have significant leverage over future chip orders from Apple?”

    TSMC is where it is today precisely because Samsung screwed Apple and Apple decided to build up an alternative supplier where no realistic alternative existed.

    If TSMC tried to mess with Apple, they know exactly what will happen to them. On the other hand, if they prove to be trustworthy partner, then the rewards can be considerable.

  3. What makes anyone think Samsung won’t pilfer TSMC’s manufacturing designs, copy them and use them against TSMC? This is precisely what Samsung does to try and stay competitive in business.

  4. So many conspiracy theories… so little time.

    This would have negligible impact on the Samsung semi-conductor business.

    Also, why would Apple choose to cut the diversity in its supply chain. That is simply bad management.

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