Apple’s iPhone is absolutely toasting the Samsung S4 on Twitter

“Over its launch weekend, ten days ago, the new Samsung flagship smartphone, the S4, was boosted by almost 230,000 tweets,” Haydn Shaughnessy reports for Forbes. “That sounds impressive. 230K tweets in 4 days! Samsung looks good in social media.”

“In total those 230,000 tweets could have influenced about 32 million people. Sounds impressive but wait! Apple’s iPhone was tweeted about 2.9 million times over the same period,” Shaughnessy reports. “And there was no launch around the iPhone. Conclusion: On social media the iPhone is beating the S4 up.”

Shaughnessy reports, “What’s more it looks as though a portion of the activity around the Samsung S4 came from fake accounts, running scripts. They tend to tweet out pro-Samsung messages all day long… The iPhone’s long weekend of Twitter support, potentially, could have been seen by over 180 million people, nearly six times as many as the S4.”

Read more in the full article here.

Related articles:
J.D. Power: Apple ranks highest in smartphone customer satisfaction for 9th consecutive time – March 21, 2013
J.D. Power: Apple iPad ranks highest in tablet customer satisfaction – September 13, 2012

Yankee Group: iPhone ownership in the U.S. will top Android by 2015 – April 26, 2013
Yankee Group: Apple continues to eat Samsung’s lunch; customer loyalty will drive iPhone ownership past Android’s peak – April 26, 2013
Apple’s iPhone user gains again out-pace Android in the U.S. – April 5, 2013
Why Apple’s new iPhone can’t lose; as with all iPhones, next-gen likely to become best-selling smartphone of all time – April 4, 2013
Apple increases lead over Samsung, gains on Google’s Android in U.S. smartphone market share – April 4, 2013
Analyst: Apple iPhone 5 got over 5X times as many tweets as Samsung’s lackluster Galaxy S4 – March 27, 2013
Yankee Group: Apple to gain additional U.S. smartphone share over Samsung in 2013 – March 20, 2013
With 78% share, Apple’s iOS tightening its grip on the enterprise and taking share from Android – March 8, 2013
Apple rules the skies with 84% in-flight share vs. Android’s 16% – March 7, 2013
Apple iPad continues domination with over 80% usage share in U.S. and Canada – March 7, 2013
comScore: Google’s Android, Samsung continue to lose U.S. share to Apple’s iOS, iPhone – March 6, 2013
World’s best-selling smartphone: Apple iPhone 5; iPhone 4S #2, third place Samsung Galaxy 3 brings up rear – February 20, 2013
Apple iOS dominates mobile video viewing with 60% share vs. Android’s 32% – February 13, 2013
Android’s Web share down 13% since November; Apple’s iOS now over 60% – February 1, 2013
Android’s unit share growth has not hurt Apple’s profit share – February 26, 2013
Apple iOS dominates mobile video viewing with 60% share vs. Android’s 32% – February 13, 2013
Android’s Web share down 13% since November; Apple’s iOS now over 60% – February 1, 2013
IDC: Apple dominates worldwide tablet market with 43.6% unit share – January 31, 2013
The Android engagement paradox – November 26, 2012
People buy more Android phone units and do less with them vs. Apple’s revolutionary iPhone – November 14, 2012
Study: iPhone users vastly outspent Android users on apps, respond much better to ads – August 20, 2012
Apple utterly dominates mobile device market with 6% market share – and 77% of the profits – August 6, 2012

18 Comments

    1. More importantly, HAYDN SHAUGHNESSY said something remotely positive about Apple? What is this, bizarro-world? That guy takes such great pleasure in taking potshots at Apple, it seems.

      Actually, it’s still true to form: the title of his article is not nearly as pro-Apple as MDN’s version. haha.

    2. probably the time of the year to renew annual ad placements.
      Forbes reminder to samsung to buy some ad space in the magazine….

      (I’m tongue in cheek above but seriously Samsung outspends apple in worldwide advertising several times over — charts in Asymco.com. I don’t doubt that has to affect how samsung is covered in the press. You don’t piss off big advertisers especially when so many publications are suffering financially . Although writers will swear this doesn’t happen I know it does because I used to work in the ad and magazine business )

  1. Fake tweets for Samsung. Why am I not SURPRISED! lol

    I hope this report gets tweeted to the 230k iHaters sucking up to Samsung or paid by them.

  2. If Samsung set up fake accounts running running scripts then they knew they had a problem in the past and they more than likely have done this before. So, is Samsung eating Apple’s lunch or has Apple always eaten everyone’s lunch?

    Just how low can Samsung go? Any character or pride left at Samsung? How about the talking heads that keep telling us that Apple is dead in the water now? Do they have any evidence or a clue about the real world on Wall Street and those other TV analysts? Pay no attention to the little man behind the curtain. Samsung is the real deal. Really! Please buy our copy-cat iPhone and iPads before they are banned in court!

  3. The iHaters are commenting the same BS of Apple and iPhone is dead or soon to be dead, soon, anytime now, really like pretty soon or so…haha pathetic iHaters!

  4. Not really apples-to-apples.. how many tweets did iPhone make during its equivalent launch period? Presumably much less than the 2.9 million it made with full, established user-base…

  5. These numbers don’t add up… If Samsung’s 230,000 tweets could have been seen by 32 million people, that means each tweet would be seen by 139 people. If that same stat was used to measure the reach of iPhone tweets, they would have been seen by over 430 million people, or more than twelve times Samsung’s tweets. Not 180 million as the article states. Even in a pro-apple article, the numbers are skewed out of their favor…

  6. But I enjoy better to type from my Samsung S4…..
    Sent from my iPhone.
    BTW, Hey sammy, WTH is my money for pretending I like those peace of crap of Galaxy phones?

Reader Feedback

This site uses Akismet to reduce spam. Learn how your comment data is processed.