“Apple has hired the former CEO of medication tracking start-up Mango Health Jason Oberfest, with the employment of the executive potentially indicating Apple wants to move its health and fitness-related efforts into helping users manage their medication,” Malcolm Owen reports for AppleInsider.

“Oberfest was replaced as chief executive by Mango Health president Yadin Shemmer in Novemer, It was not advised at the time where Oberfest was headed, but CNBC reports Oberfest updated his LinkedIn profile to advise of his new workplace earlier this week,” Owen reports. “Neither Apple nor Oberfest have commented on what the former CEO would be working on, but considering his past, it is highly likely to be on teams relating to health and wellness. ”

Owen reports, “Prescription adherence is an issue that costs the U.S. Healthcare system between $100 and $289 billion per year, making any attempts to get consumers to take their medicine a potential cost-saving measure for the industry as a whole.”

Read more in the full article here.

MacDailyNews Take: Kudos to Apple and Jason Oberfest whose surname, missing only the “kto,” has now triggered us like Pavlov’s dogs.

Cherished interns, please perform you’re most important weekly (so we claim) duty: TTK!

Prost, everyone!

SEE ALSO:
Apple in talks to give U.S. veterans access to electronic medical records – November 20, 2018
Apple working with start-up on iPhone Electronic Health Records plan – June 19, 2017
Apple’s profound iPhone plans for healthcare – June 15, 2017
Apple acquires Gliimpse – August 22, 2016
Apple rehires Flipboard co-founder Evan Doll to develop health software – August 12, 2016
Apple working on all-new, advanced health-tracking hardware; years in the making – August 9, 2016
Tim Cook hints Apple might build a health device – November 10, 2015
Apple’s Tim Cook declares the end of the PC and hints at new medical product – November 10, 2015
Apple announces new ResearchKit studies for autism, epilepsy and melanoma – October 15, 2015
GlaxoSmithKline working on integrating Apple’s revolutionary ResearchKit into clinical trials – July 13, 2015
ResearchKit, Apple’s medical data experiment, explained – May 20, 2015
Apple announces ResearchKit available today to medical researchers – April 14, 2015
Why Apple’s ResearchKit signals a golden age for health care – March 28, 2015
ResearchKit: The inside story of how Apple’s revolutionary medical research platform was born – March 19, 2015
Apple’s open source ResearchKit will change the world for the better – March 9, 2015
Apple debuts ResearchKit, giving medical researchers the tools to revolutionize medical studies – March 9, 2015

[Thanks to MacDailyNews Reader “Fred Mertz” for the heads up.]