“Since the iPhone 6 Plus launched last year, Apple Inc. has been gaining on Samsung Electronics in the latter’s home market of South Korea,” Jennifer Booton reports for MarketWatch.
“Apple racked up a double-digit share of the country’s smartphone market for the first time this summer, tripling year-over-year to 14% in July as more users of Google Inc.’s Android operating system made the switch to iOS, according to data released Thursday by Counterpoint Research,” Booton reports. “This has been “mostly at the expense of Samsung,” whose share of the total South Korean smartphone market stood still at 59% in July, according to Counterpoint director Tom Kang.”
“Apple’s share in South Korea, where users have long been accustomed to the Samsung Galaxy Note phablets and other larger-screen Galaxy phones, has been gaining ever since the launch of the 5.5-inch iPhone 6 Plus, Apple’s first large-screen iPhone, Kang said. Its share gain was most prominent right after the iPhone 6 Plus launched, growing sevenfold in the fourth quarter of 2014,” Booton reports. “While the growth rate has since slowed, Kang said he believes there’s still room for Apple to grow there as the “iPhone ecosystem effect” — the idea that Apple’s interconnected operating systems and devices keep users within the Apple brand — begins to take hold. ‘Mature smartphone users (mostly Android) have started to upgrade to Apple iPhones,’ he said.”
Read more in the full article here.
MacDailyNews Take: Even on Samsung’s home turf, smart users know to choose the real thing over cheap imitations.
An iPhone with a larger screen option will hurt Samsung immeasurably more than myriad, unending traipses through the legal morass. – MacDailyNews Take, May 2, 2014
SEE ALSO:
The Android bubble bursts as Europeans flock to Apple’s iPhone – September 2, 2015
Android loss continues in Europe as 27% of smartphone users dump Android for Apple iPhone – September 2, 2015
Beleaguered Samsung’s days in the sun are over in smartphone market – August 4, 2015
IDC: Apple’s iPhone sales up 34.9%, Samsung’s phone sales down 2.3% – July 23, 2015
Apple’s owns 92% of smartphone industry’s profits – July 13, 2015
Apple sees iPhone sales boom as other phone makers suffer from demand slowdown – July 20, 2015
Poor man’s iPhone: Android on the decline – February 26, 2015
Study: iPhone users are smarter and richer than those who settle for Android phones – January 22, 2015
Why Android users can’t have the nicest things – January 5, 2015
iPhone users earn significantly more than those who settle for Android phones – October 8, 2014
Yet more proof that Android is for poor people – June 27, 2014
More proof that Android is for poor people – May 13, 2014
Android users poorer, shorter, unhealthier, less educated, far less charitable than Apple iPhone users – November 13, 2013
IDC data shows two thirds of Android’s 81% smartphone share are cheap junk phones – November 13, 2013
CIRP: Apple iPhone users are younger, richer, and better educated than those who settle for Samsung knockoff phones – August 19, 2013
Could not happen to a more deserving place.
But they will have Rose Gold!! The copy machine is working full time.
proves the Koreans still have great taste
It’s not too hard to justify an iPhone in Korea when it may have a Samsung processor in it.
iTards everywhere:
iPhone sales are slowing down.
Read all about it.
http://blogs.barrons.com/techtraderdaily/2015/10/12/apple-iphone-demand-upside-says-morgan-stanley-estimates-too-high-says-pac-crest/
I read that article and doesn’t say iPhone sales are going down. You should read articles before mouthing off. Dickhead 😤
Not only which, referring to anyone as “iTards” self-labels one as a fool, a troll, and a loser.
The chaebol knows not shame, only the glint of gold.
Just got back from a ten day trip to Seoul… iPhones were in use everywhere I went. Apple products are popular with the younger Koreans I saw.
I guess they like security and fast processors too. The finger print scanner is great. Not only is it easy, it keeps pig pockets from seeing what you’re typing or swiping. I think the only reason Samsung put a finger print scanner that LG proved would not work was to make people believe no finger print scanner would work.
Last year I read how the larger screens are easier for Asian alphabets. ( I’m sure there is a better term because there are several languages in Aisa). This helps explain the rise in popularity.