Eliot Weisberg writes for ReadWriteWeb, “On Monday, Microsoft held a secret press event in Los Angeles where it announced a new family of tablets under the Surface moniker.”

“Along with Surface, the event revealed a branding shift for Microsoft, one that values the unity of hardware and software, and the idolization of aesthetics,” Weisberg writes.

Yes, Weisberg writes, “Something about it felt familiar…”

Via ReadWriteWeb.

MacDailyNews Take: Devastating video. Congrats to Eliot Weisberg!

So, Balmer T. Clown and his flunky got their “hair” styles pretty close, but damned if they didn’t both forgot their Levi’s 501s, New Balance sneakers, and black mock turtlenecks. Maybe even they thought that would be too obvious?

As we’ve oft stated: Apple Leads. Microsoft Follows. As Usual.™

Microsoft is a bloated, dysfunctional blob stuck neck-deep in a pool of political molasses. Most definitely, it’s been shaped in the image of Ballmer. We see no evidence that Gates cares a whit about the company. Likely he knows how history will view it: Like a brain-damaged puppy that followed Apple around until it could no longer keep up.MacDailyNews Take, October 25, 2011

[Thanks to MacDailyNews Readers “Fred Mertz,” “JayinDC,” and “David E.” for the heads up.]

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