While other tech companies continueg work-from-home policies through at least the end of 2020 due to the COVID-19 outbreak, Apple plans to soon start…
Tag: Think Different
Swiss court backs Swatch in ‘Think Different’ trademark fight with Apple
A Swiss court has backed Swatch Group in a trademark row with Apple Inc over the watchmaker’s use…
Lee Clow, known for Apple’s ‘1984’ and ‘Think Different’ campaign, retires at 75
Slow worked closely with Steve Jobs, helping to create the dystopian ‘1984’ Super Bowl commercial that launched the Mac, as well as the ‘Think Different’ campaign in 1997…
Stuck in an infinite loop of Apple dancing ads
It can start thinking about what works for the mainstream audience…
Dalai Lama releases iOS-only ‘Dalai Lama’ app for iPhone, iPad, and iPod touch
Coinciding with His Holiness the Dalai Lama’s arrival at Drepung Monastery…
Fired Google engineer Damore says the company is hiring and promoting workers based on race or gender
I’m saying that people that go into tech are interested in ‘things’ versus ‘people’ generally…
James Damore: Why I was fired by Google
I was fired by Google this past Monday for a document that I wrote and circulated internally…
Street artist mocks Google in ads posted outside company offices following Damore firing
The politics of Google has been in the spotlight since the online giant seemingly fired an employee for challenging liberal orthodoxy…
Former Microsoft Windows President Steven Sinofsky on his full-time use of Apple’s 9.7-inch iPad Pro
When I received my new 9.7” iPad Pro I decided to break tablet tradition and personalize it with stickers…
Meet the man who saved Apple
Looking across the water from the Hog Island Oyster Company in San Francisco’s Ferry Building, you can see…
Steve Jobs: ‘Marketing is about values’
For Jobs, Apple was not about “making boxes for people to get their jobs done.”
The inspiration for Apple’s acclaimed ‘Think different’ ad campaign
Legend has it that way back when the PC dinosaurs still walked the Earth…
The online Apple Store’s humble beginnings
The latest numbers show that in 2013, Apple rose to…
Samsung Chairman Lee urges workers to Think Different
Samsung Electronics Co. Chairman Lee Kun Hee urged workers to adopt new ways…
12 things Apple needs to do next
Everyone knows what Apple must do next. Who’s right?
Tim Bajarin: Why Apple stands apart from the competition
I was sitting in the third row of the Foothill College auditorium when Steve Jobs unveiled the Mac…
Apple’s OS X Mountain Lion’s new Notes app has hidden tribute to famous Apple ad
It’s not uncommon for Apple to hide little treats within the icons of its Mac apps…
Why Ron Johnson left Apple to head JC Penney
Ron Johnson is broadly credited with building out Apple’s insanely profitable retail store…
The real story behind Apple’s ‘Think Different’ campaign
Apple’s remarkable rise, coupled with Steve Jobs’ recent death, has prompted quite a few…
Steve Jobs narrates first Think Different commercial ‘Here’s to the Crazy Ones’ (with video)
In the video below, Steve Jobs narrates the first “Think Different” commercial…
Ken Segall remixes Think Different in appreciation of Steve Jobs (with video)
If one were to combine the words to Apple’s Crazy Ones ad with historical images of Steve Jobs…
Top 10 Apple viral video ads of under Steve Jobs (with video)
Steve Jobs changed industries. But he also has an eye for great ad campaigns…
Apple drives stake throughout the heart of spinning physical media
In its new product announcement last week, Apple rolled out a lot of new features…
Apple still Thinks Different
Those who are crazy enough to think they can change the world, are the ones who do…
How Apple’s ability to listen to users and Think Different led to the multi-billion-dollar App Store revolution
Apple’s iPhone debut stands as a pivotal moment in computing history…
