Just under a year after CEO Tim Cook announced it, Apple on Friday launched its App Accelerator…
Tag: Phil Schiller
Apple’s Artificial Intelligence Director discusses computers that can remember
Artificial intelligence has made great progress in helping computers recognize…
Apple rekindles its relationship with software developers
Find out how the world’s most valuable company is trying to change…
Apple’s App Store gets a makeover
Apple Inc.’s App Store has turned countless software developers into millionaires since its launch…
Apple can conquer the PC world – if they want to
I’m relatively new to the world of Apple products, having bought my first iPad in 2011…
Apple expands in Microsoft’s backyard
Apple is growing its team in Seattle by creating a new hub for artificial intelligence research…
Grading Apple CEO Tim Cook
It’s not easy describing Tim Cook’s role within Apple. Yes, he is CEO serving at the discretion…
Phil Schiller on iPhone’s launch, how it changed Apple, and why it will keep going for 50 years
Apple is notorious for not looking back….
Apple cuts CEO Tim Cook’s pay after company misses 2016 targets
Apple Inc. said Chief Executive Tim Cook and other leaders received less total compensation…
All the ways Apple disappointed us in 2016
2016 hasn’t been Apple’s best year by a long shot…
Apple endured a miserable 2016. Now what?
If any other major tech company had the kind of year Apple did in 2016, it’s a fair bet that they would have been crucified by investors…
One big reason to be excited about Apple’s 2018 iMac Lineup
One upgrade could prove to be quite compelling in the 2018 iMac models, at least to power users…
November sets new record for Apple’s App Store revenue
Phil Schiller, Apple’s Senior Vice President of Hardware Engineering, today…
Demand for Apple’s new MacBook Pro shows no sign of slowing down
Though Apple’s new laptops have been criticized from all angles for being overpriced and under-powered…
Phil Schiller: MacBook Pro with 32GB RAM would have compromised battery life
Why the new MacBook Pro maxes out at 16GB of RAM…
Ars Technica reviews Apple’s MacBook Pro: A peek at the future of the Macintosh
The new design of the MacBook Pros is nice, and Apple’s decision to put in nothing but Thunderbolt 3 ports has prompted…
TIME Magazine reviews Apple’s MacBook Pro: ‘Like test-driving a BMW for the first time’
Everything about it feels more refined, sharper, and faster than your old laptop…
Forbes’ Moorhead reviews Apple’s 15-inch MacBook Pro: ‘An incredible laptop’
I absolutely love the zero light leakage illuminated keys…
Apple’s 13-inch MacBook Pro (non-Touch Bar) is the new MacBook Air and should be judged as such
The new 13-inch, non-Touch Bar Pro is not a ‘pro’ computer at all…
Pro video editor uses Apple’s new MacBook Pro with Touch Bar: ‘I love it’
First off, It’s really fast. I’ve been using the MacBook Pro with…
The pundits are wrong about Apple – again
I really should expect this by now…
Why Apple’s new MacBook Pros don’t need 32GB of RAM
macOS is much less dependent on DRAM capacity…
Apple’s MacBook Pro can easily run a ridiculous number of ‘pro’ apps simultaneously with 16GB RAM
I fired up a bunch of apps and projects (more than I’d ever work on at one time) in every app I could possibly think of…
Pro photographer: Why I bought Apple’s MacBook Pro with Touch Bar
I’m, just like the majority of photographers, confused about what Apple just released…
Apple significantly lowers USB-C adapter prices in response to MacBook Pro complaints
Apple is cutting prices for all of its USB-C adapters following a week of complaints…
Headphone jacks, MacBook Pros, and the legacy of Steve Jobs
A lot’s been written about Apple’s recent product choices…
Phil Schiller explains why Apple dropped the SD card slot but kept the 3.5mm headphone jack in new MacBook Pros
Last week, Apple launched its latest MacBook Pro laptops. They are deluxe, powerful machines with innovations…
Phil Schiller: Apple has more orders for MacBook Pro with Touch Bar than for any other professional Mac notebook ever
Last week, Apple launched its latest MacBook Pro laptops…
New hire could be critical step toward attracting high-profile AI research talent to Apple
Apple hired artificial intelligence expert Ruslan Salakhutdinov on Monday as director of AI research…
Apple hires a big brain in AI to smarten up Siri
Apple has hired a Carnegie Mellon University professor to head up a team working on artificial intelligence…
Apple acquires machine learning company Tuplejump
Apple is on a machine learning company buying spree…
Credit Suisse ups iPhone unit sales, EPS estimates; sees better-than-expected iPhone 7 cycle
With an an Outperform rating and price target of $150 on Apple (AAPL), Credit Suisse expects…
Why Apple removed the headphone jack from the iPhone 7 – as explained by Steve Jobs
When Phil Schiller used the term ‘courage’ to describe Apple’s decision to remove the 3.5mm headphone jack…
The death of Google’s ‘Project Ara’ underscores Apple’s iPhone advantage
Apple’s concept of a beautifully integrated mobile device, the iPhone, has been thoroughly vindicated…
Apple transforms Turi into dedicated machine learning division to build future product features
Following its acquisition of machine learning platform Turi earlier this month, Apple is now growing…
What it’s like to be headhunted by Apple
One tech industry analyst who was headhunted by the firm has revealed what it’s like to be wooed…
Phil Schiller’s first six months running Apple’s App Store have been very productive
In a somewhat surprising move, Apple announced yesterday a set of changes to the App Store just days before…
One major drawback of the Golden State Warriors making the NBA finals
One major bonus with the Golden State Warriors’ pending early exit from the NBA Playoffs is that we won’t have to be subjected to…
Apple might finally start charging for App store placement
Apple will not accept money for driving a download, so developers pay Facebook instead…
Secret Apple team preps major App Store changes, new features including paid search
Apple Inc. has constructed a secret team to explore changes to the App Store..
Phil Schiller responds to developer complaints about App Store algorithms broken since at least 2013
Complaints that Apple’s App Store algorithms are broken, often returning nonsensical results for highlighted categories…
Apple execs, former and current, including Phil Schiller and Scott Forstall, may testify in upcoming Samsung damages retrial
Current and former Apple executives, including Phil Schiller, Greg Joswiak and Scott Forstall, are all on the list…