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Tag: marketing

Australian judge questions $2.25 million Apple fine over iPad ‘4G’ marketing

Saturday, June 9, 2012 10:31 am25 Comments

The competition watchdog is seeking a $2.25 million fine against Apple…

BrandZ Top 100 Most Valuable Brands 2012: #1 Apple

Tuesday, May 22, 2012 8:40 amTuesday, May 22, 20126 Comments

#1 brand Apple grows 19% to $182.9 billion while IBM eases past Google to take #2 spot; first African brand enters ranking…

Beleaguered RIM confirms responsibility for ‘Wake Up’ mock protest at Apple Store Sydney

Tuesday, May 1, 2012 8:45 amTuesday, May 1, 201241 Comments

A stunt by BlackBerry maker Research in Motion (RIM) designed to make fun of Apple…

Apple’s marketing machine is in a class by itself

Tuesday, March 27, 2012 7:56 pmTuesday, March 27, 201217 Comments

To say Apple is no ordinary company is a gross understatement…

Verizon will soon begin spying on your web habits, here’s how to opt out

Friday, October 14, 2011 9:02 am20 Comments

If you’re a Verizon wireless customer, your online identity is about to take another privacy hit…

Favorite brand of U.S. Mass Affluent, Class Affluent and Emerging Affluent: Apple

Wednesday, September 7, 2011 9:49 am19 Comments

Those with a $100,000 to $199,000 household income level have all but disappeared…

Microsoft apologizes for crass tweet following Amy Winehouse death

Wednesday, July 27, 2011 1:56 pm34 Comments

The tweet was widely criticized among Twitter users who called it ‘cheap’ and ‘crass’…

Apple debuts two new iPhone 4 TV ads: FaceTime and AirPlay (with video)

Monday, July 11, 2011 9:17 amMonday, July 11, 201110 Comments

Apple last night debuted two new television ads for iPhone 4 on U.S broadcast and cable networks

Dell’s tedious train wreck

Thursday, July 7, 2011 6:31 pmThursday, July 7, 201138 Comments

If nothing else, at least Dell is consistent…

All hail Apple’s remarkable machine

Tuesday, March 8, 2011 2:23 pmTuesday, March 8, 201119 Comments

We came to San Francisco ostensibly to witness the second coming of Apple’s white-hot tablet…

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