Apple orders staff to back to work in office three days per week in bid to boost productivity

Apple has ordered staff back to the office a whole three days a week in an attempt to finally wind down COVID-era “remote work” in a bid to boost productivity.

Apple Park, Cupertino, California
Apple Park, Cupertino, California

Matthew Field for The Telegraph:

The technology giant told employees in the Silicon Valley area they will be expected to come in on Tuesdays and Thursdays and one extra day each week, starting on September 5.

The company first started trying to launch a so-called “hybrid” work model in June last year, but it has been beset by delays. At the time of the policy’s launch, staff claimed they were being “ignored” and the policy was driving people to quit.

“Without the inclusivity that flexibility brings, many of us feel we have to choose between either a combination of our families, our well-being, and being empowered to do our best work, or being part of Apple,” employees wrote.

Tim Cook, Apple’s chief executive, emailed staff this week to tell them about the change.

“Teams participating in the pilot will come to the office three days each week with Tuesday and Thursday as set days across the company, but now the third day you come in will be decided by your teams,” he said.

Mr Cook said the move would “enhance our ability to work flexibly, while preserving the in-person collaboration that is so essential to our culture”.

MacDailyNews Take: Apple employees’ suntans, home improvement projects, and TV binge-watching are all expected to take hits, but, hey, it’s still only three days per week and Apple’s helmed by spineless squishes – Tim Cook, Deidre O’Brien, etc. – who’ve historically proven to fold at the first peep of “outrage” from a handful of lazy malcontents over actually having to do some work, so hope remains for the endless paid vacation!

This is the perfect situation for Apple to cull the “B” and “C” player dreck with whom the company has become encrusted in recent years. We can think of one former Apple CEO who would take advantage of this golden opportunity to invite these wannabe layabouts to “Go pound sand.” — MacDailyNews, May 17, 2022

The fact is that the amount of “work” that will get done on the two stupidly remaining remote days will be pretty much nil. Therefore, Apple corporate employees have an implicit three-day workweek. Expect less to get done than in the pre-COVID panic days – it’s virtually guaranteed (pun intended) – until the labor market loosens and companies can once again begin requiring employees to put in a full workweek.

As we wrote back in April:

Puleeze. Can the crap.

The only people who complain of having to go into the office to actually work for three whole days are, to use the scientific parlance: lazy assholes.

So, Apple’s management should collectively grow a pair and promptly extend a parting cordiality to the “Apple Together” wannabe layabouts: Don’t let the door hit your ass on the way out.

As we wrote over a year ago (!):

Employees who don’t want to return to work in person should pound sand either of their own volition or via pink slip…

Returning to offices in early September is already ridiculously late.

There are literally millions of qualified, talented, driven people who would gladly work five – gasp! – whole days a week in the office for Apple.

Get back to work or get lost.

Successful companies like Apple don’t run on layabouts who’ve already enjoyed a very lengthy year-plus extended vacation and who are now ruined.

If these employees don’t quickly wake and wise up, cut them loose, Apple. Swing the axe, don’t coddle them.

• I do not adopt softness towards others because I want to make them better. — Steve Jobs

• Some people aren’t used to an environment where excellence is expected. — Steve Jobs

• “A” players attract “A” players. “B” players attract “C” players. — Steve Jobs

See also:
Elon Musk mocks Apple over yet another return-to-work delay – May 19, 2022
• Apple delays plan to have workers return to office three days a week – May 17, 2022
• Some Apple employees bristle as three-day office return looms – April 29, 2022
• 

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[Thanks to MacDailyNews Reader “Fred Mertz” for the heads up.]

17 Comments

  1. A Players don’t need anyone to tell them what to do or have their axx sitting in a chair in an “office”. The modern office is dead. Apple failed at remote work. Apple should build software to make remote work better. The only people who think coming into an office makes people more productive or produces better products are old and outdated people.

    1. Bullshit. Apple should tell every one of those lazy freeloaders to get back to work full-time, five days a week and if any of them whine, give them a foot in their ass and a shove out the door.

      Vacation time is over. Put on your big boy pants and get back to work like the rest of us.

    2. dswe is dead — Friedrich Nietzsche

      Just kidding, but certainly in thinking. A blanket statement that covers every profession on Earth and only referencing A-employees, but not all age groups in various stages of development, is incredibly shortsighted and false new age.

      Only three days? Snowflakes will still be crying, fine, quit! For no other reason, to keep an eye on slackers making sure they are not on Facebook, Twitter, et al, doing laundry, grilling, drinking and smoking altering substances and other reasons too numerous to mention.

      MDN multiple takes SAYS IT ALL. @Bringing Knowledge said it best in comments: “Vacation time is over. Put on your big boy pants and get back to work like the rest of us.”…

        1. Well, well, the stalking troll is back again with a reading comprehension problem. I guess the difference between take and comments sections is simply too overwhelming for the mocking menace…

    3. dswe makes a valid point, however, nobody starts as an A player. Everyone needs some coaching and development.

      If Apple collaboration tools were more effective, maybe the most experienced individual contributors could work 90% remotely.

      No policy is going to work for everyone in a large company. Apple leaders should get their big boy pants on and provide reasonable flexibility. Results, not work location, is what should matter. If Apple was a leading software and hardware maker that enabled mobile communications, this should not be a stretch to figure out.

      The only idiots demanding that knowledge workers need to work under constant supervision 5 days a week are useless middle managers like Bringing Knowledge who don’t do what they claim to do and instead engage in office politics, wasting time on MDN when he’s supposed to be working.

      1. Apple runs a business. A pretty damn successful one at that. They didn’t sign on to work from home and they certainly don’t get to dictate to Apple how many days they want to come into the office. They see their ability to “be productive” in their pj’s at home watching the Price Is Right being taken away and they’re whining like a toddler who doesn’t get their way.

        Apple needs to tell them to either get their ass back in the office where they belong or take a pink slip and gtfo.

        Oh and fyi, I’m successfully retired so I am able to peruse MDN when I please tyvm.

        1. Well since Mr. Retiree knows everything that happens at Apple, explain why you think after two record setting years of profits that the remote workers at Apple , or as you so respectfully declare, “ lazy freeloaders “ were on vacation.

          Your logic doesn’t hold up.

          Does Apple make good mobile devices or not? If they don’t, then fine, everyone back to the office. And shut down this bipolar gaggle ad-festooned fan worship site because forcing everyone to always work according to principles used two generations ago would prove that everything Apple has been trying to do in the last 40 years has been for nothing. You might as well have those horrible freeloader employees locked to desktop computers sharing files via CD-ROM. Then you old farts could actually count how many bytes of information each drone bee released each week by weighing their piles of discs.

        2. “explain why you think after two record setting years of profits that the remote workers at Apple”

          One thing for certain, “remote workers” are not selling iPhones (cash cow) at point of purchase terminals.

          Several snarky insults directed at senior citizens, is NOT, “Common sense”…

      2. You are correct: results, not where you work from. A person needs to be measured by results.

        I’m frankly tired of this topic. If you think you can run a successful company and have rigid in office policies then good luck to you. You will struggle to recruit and retain top talent because they have a choice. Many companies have more flexible policies.

        To the person earlier saying I’m trying to apply this to everything: obviously I am not, that’s a strawman. But in the tech world, a lot of out work requires focus and concentration. All you do to a person by forcing them to come into an office is put them in a less comfortable position and waste valuable time out their day commuting.

        Value is not measured by the location you are in when you add that value. In the tech industry, of all industries… and a company like Apple who are supposed to be innovative… they should be leading the charge on remote work.

        It’s disgusting how people label remote workers as lazy and useless. How stupid. Like anything, you deal with non performers case by case.

        1. “To the person earlier saying I’m trying to apply this to everything: obviously I am not, that’s a strawman.”

          If anyone is a straw man, it is the person that confined first post to A-players ONLY, then in a moment of reflection, whoopsie, now in “obvious” denial and DEFLECTION.

          Another statement lacking facts, substance, or integrity — magically wave an opinion wand proclaiming, “The modern office is dead.” I would agree the traditional office of your father’s father is long dead, but while the modern office evolves it represents a minority of the total workforce.

          “Global Workplace Analytics estimate that 22% of the workforce (36.2 million Americans) will work remotely by 2025.” Keyword: ‘estimate.’

          Actors, farmers, construction workers, mechanics, assembly line workers, carpenters, electricians, painters, chefs, dishwashers, janitors, fire fighters, sports figures, dish installers, housekeeping, lifeguards, loggers, airplane pilots, natural gas drillers, deep sea fishermen, ranchers, military soldiers, petroleum refiners, plumbers, train engineers, bus drivers, tool & die makers, hunting guides, welders, cabinet makers, tractor trail drivers in addition to over a thousand professions that make up the MAJORITY of the workforce — do not work full time in an office and most not at all.

          However, looking at the minority office workforce, specifically Apple employees, have not made a single compelling reason to defy terms of employment. Apple long OVERDUE now correcting OVERLY generous terms of employment – issues a partial recall to the office. OMG!

          “It’s disgusting how people label remote workers as lazy and useless.“ Not reading an absolute in the responses and not whole cloth mind you, but certainly remote workers without in-office supervision and workload monitoring are MOST likely to be, “lazy and useless.“

          I am tired of pampered snowflakes taking ADVANTAGE of Covid TWO years later, STILL whining, crying, issuing terms to their employer laced with threats to leave. If you are not happy with three days in the office for the most technology advanced, wealthiest and benefits rich company in HISTORY, then just, please, LEAVE!…

  2. Those who criticise remote work would do well to remember that during the last few years, Apple has had some of its best results and brought the revolutionary M1 and M2 to market, along with fantastic redesigns and brand new products like the Studio.
    Yep pretty poor work ethic….

    1. Those of us who do real work at Apple (including chip design) have been going into work and holding in-person meetings throughout this scamdemic.

      Yes, COVID was/is real. The lockdowns, etc. bad response was the scam. Yes, it (especially the initial strain coupled with ventilator-obsessed medical “experts”) kills/killed people who are/were compromised either unluckily (cancer) or by choice (obese, diabetic, smoker, etc.).

      No, the lockdown did not save lives, nor did silly masks. The clotshot will, in the end kill more people than it saves (no, it will never be reported in mainstream propaganda circles). Natural immunity killed COVID, not lockdowns, mask theater, or clotshots.

      Again, those of us who do real work at Apple (including chip design) have been going into “work” (even if not at the official office) and holding in-person meetings throughout this scamdemic because we’re rather smart (there’s a reason we work at Apple), not stupid, malleable sheep.

      1. Then let me kindly inform your woke ass that people who choose to smoke, be fat, diabetic,etc. have every much as much right to not die from Covid as your self righteous cnt of an existence. Fck you from the inside.

      2. Yes, Anon Insider, well said. Add our international company to the list have been going into work in offices all around the world throughout the Democrat Control “scamdemic.”

        Finally, RARE reporting from the worldwide Associated Press. The CDC is owning up to SYSTEMIC Covid failures and mistakes ranging from masking, lockdowns, social distancing, et al. Pay ATTENTION Apple snowflakes, your toy excuses have been taken away by FALSE SCIENCE:

        https://apnews.com/article/covid-science-health-public-rochelle-walensky-843cd83bf1d616846ff455f7f5f0d30d

        Also, read several articles on the downsides of vaccines and how it negatively affects the immune response. Dr. Fauci, Biden and so many others TWICE vaccinated, TWICE boosted, and the result – COVID multiple times…nuff said.

        Regarding masks I mentioned previously, Doctorate professional at John Hopkins in Dec. 2020 offered a stunning example, saying stopping Covid with a cloth mask, is like stopping mosquitoes with a chain link fence (virus micron size 50X smaller than holes in masks). Got it, mask clingers?

        The “malleable sheep” are the greatest threat to our Democratic Republic. Swallowing whole Democrat DOGMA and talking points as FACT, minus critical thinking, ranging from Apple employees to the voting public. Too much FALSE information has disrupted too many lives and destroyed too many businesses. So much DAMAGE from the ruling Democrat overloads simply impossible to count.

        The kicker is, all one must do is listen to the sanctimonious Dr. Fauci and know it all Biden, they will never, ever, own up to their EPIC mistakes…

  3. Most people, especially A players, are lucky if they ever get the chance to work for someone like Jobs. Let alone work for Jobs and be surrounded by other A players. Those kinds of opportunities are few and an impossibly wide distance between.

    When you start telling your A players that you’re hiring based on what people have between their legs and their skin color, guess what? They’re gonna walk. They’re gonna find other things to do. Their talents, their dedication, their need to be the best, is now secondary to bullet points on some dumb woke ass HR form.

    Your company will be left with only C players. And once you start letting those people work from home, they’re going to want to stay there. They’re the kind of people who work to live, not live to work.

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