Apple leverages OS X Yosemite to land a hammer blow on Android

“iOS has become Apple’s flagship operating system, by virtue of the massive success of the devices that the OS powers. Apple’s iOS install base is ten times as large as its Mac install base (even though at 80 million users, the latter is now at record levels for Apple too),” Sanjiv Sathiah writes for Electronista. “Consequently, Apple has poured considerable energy in to advancing iOS. However, with OS X Yosemite, Apple has worked hard to bring the Mac OS into line with iOS, but also to make the two operating systems more seamlessly integrated than ever before. In doing so, OS X Yosemite could be the most important iteration of Apple’s desktop OS since its inception.”

“The thing that struck me most in OS X Yosemite was the new set of features that come under the banner of ‘Continuity.’ To me, this is one of the strongest assaults on Android that I have yet to see from Apple,” Sathiah writes. “With Continuity, OS X becomes the best way to get more from your iPhone than ever before – which is a very tempting carrot indeed, especially for those who want to get everything out of their devices. Automatic hotspot functionality, the ability to take and make calls from your Mac over your iPhone remotely, along with ‘Handoff’ (which allows you to pick which device suits your needs best at any given moment, whether working on an e-mail or document) all serve to enhance the attractiveness of the Mac platform to iPhone users; and most importantly, [potential] iPhone users.”

“For iPhone users who don’t own a Mac, and for MacBook owners who use an Android device, OS X Yosemite could help to drive both increased iPhone and Mac adoption. For Apple’s competitors, the thought of one or two iPhones with larger displays will have already been keeping them up at night,” Sathiah writes. “The super tight integration of iOS devices and OS X Yosemite is not something many, if any, saw coming and is like a hammer blow.”

Read more in the full article here.

MacDailyNews Take: All-Apple product users will soon have even more distinct advantages over the rest of the world.

Related articles:
Forget the iWatch: Apple’s next big thing is hidden in plain sight – June 23, 2014
Apple may support Continuity/Handoff for older Macs with Bluetooth LE adapters – June 20, 2014
Continuity: Yosemite’s coolest feature may not be available to all Mac users – June 16, 2014
Here’s the full list of OS X Yosemite-compatible Macs and iOS 8-compatible Apple devices – June 4, 2014
All-Apple product users have a distinct advantage over others with seamless Continuity – June 5, 2014
OS X Yosemite first look video: Handoff – June 5, 2014
Why Apple’s Continuity for Mac, iPad, and iPhone is great for investors – June 4, 2014
Continuity: Apple is now moving in new directions and beyond where Steve Jobs might have gone – June 3, 2014
At WWDC 2014, Apple unleashes thermonuclear war against Android – June 3, 2014
Why developers are going nuts over Apple’s new ‘Swift’ programming language – June 3, 2014
Apple just delivered a knockout blow to Android with iOS 8 – June 2, 2014
Xcode 6 features resizable device simulators, paving way for iPhones with new screen sizes – June 2, 2014
WWDC 2014: Apple sets the scene for its next decade – June 2, 2014
Apple unveils new versions of OS X and iOS, major iCloud update with iCloud Drive – June 2, 2014
Apple’S WWDC news bores investors, not developers – June 2, 2014
Apple’s HealthKit aims to unite wearables and fitness apps – June 2, 2014
Apple releases iOS 8 SDK with over 4,000 new APIs – June 2, 2014
Apple unveils iOS 8, the biggest release since the launch of the App Store – June 2, 2014
Apple announces OS X Yosemite for Macintosh – June 2, 2014

16 Comments

  1. While continuity can be a cool thing for any multi-Apple users, I really feel like it’s greatest importance will be with iWatch, and, to a lesser degree, AppleTV.

  2. “The super tight integration of iOS devices and OS X Yosemite is not something many, if any, saw coming and is like a hammer blow.”

    This was obvious to me by the second or third iteration of iOS, way before Microsoft bungled it with their Windows 8 strategy. There’s a right way and a wrong way to do this, and Apple is taking its time to make sure it works.

  3. BUT – a homogenous network/device environment is less secure. look at windows network shops. when IT makes their entire bed with M$, when one system/server is penetrated then entire ecosystem goes down. i love apple and am mostly apple at home and at work, but being ALL apple is not always a smart thing. i prefer to use the best tool that suits my needs. period. so far that has been predominantly apple – OS X and iOS. but not in every case.

    1. Uh, huh. Having used Macs exclusively at home and in home based businesses since ’89 without a single instance of malware, as well as iOS devices since ’07, with the same result, I think your “concern” is as phony as a Kosher ham.

    2. You missed the u in your ws. The u goes in the middle.

      Using a Microsoft product in an Apple environment is like having a skunk in a basket of kittens.

    3. That only depends upon the source of the software and the integrator.
      With IOS and OS X it’s Apple.

      That’s a whole lot better than all those MS integrators doing the MS Enterprise thing.

    4. The problem with Windows networks was (their newer products are better) that the OS was designed primarily for locally-running devices. Network security was never baked-in. For more than decade MS could only continually patch the leaky boat that was XP. That’s why they were constantly swamped by malware attacks that would easily spread across every machine on a network. UNIX, on which OS X is built was designed with network security at its core, and is a much better foundation for today’s networked world than even Microsofts newest offerings IMHO. I don’t think your broad generalization about homogeneous networks holds water.

  4. Apple has been leveraging existing success, to make new products instantly successful. The iTunes Store was an instant hit because of the popularity of iPod (and iTunes installed base). iPhone was instantly successful (even before the App Store) because of the HUGE iPod/iTunes ecosystem. iPad was instantly successful because it could run iPhone apps. iWatch will be instantly successful even if only a small percentage of the existing iPhone and iPad users see it as a “must-have” accessory.

    This may be the first time Apple uses newer product lines to make an older well-established product line more successful.

  5. It’s funny to me when people try and compare Samsung and the like to Apple… Apple isn’t even playing the same game.

    Samsung makes phone enclosures with a few chips, Google makes software.

    Apple makes Mac, iPhone, iPad, iPod, Apple TV, the OS, and suites of software – and is in the process of making them work together in a way we’ve never seen before.

    All the dweebs out there were disappointed that Apple didn’t just simply make a new (larger) enclosure & screen for one of their products and announce it at a Developers Conference.

    It’s like trying to explain the scale of the universe to a three year old.

  6. For Apple’s competitors, the thought of one or two iPhones with larger displays will have already been keeping them up at night

    It never fails to amaze me how journalists insist upon exaggerating the phablet niche, like it’s some massive market just waiting for Apple to pluck and control. No it’s not. Data is far more useful than lip flapping.

  7. Who needs Yosemite hammering Android when it’s so good at hammering itself?

    Today’s new Android malware treasure:


    How governments devise custom “implants” to bug smartphones
    Post provides rare glimpse inside Android-based “lawful intercept” app.

    The trojan is a known as an Android implant because it cloaks itself inside a legitimate third-party app. People who are infected with it must first be tricked into obtaining the Android installation package (APK) from a non-authorized source, which in this case was this now-shuttered Dropbox location. Aside from that, victims may have little indication anything is amiss. To lend it legitimacy, the malicious APK was signed by a digital certificate that appeared to be related to Java and its original creator Sun Microsystems. Citizen Labs identified six other samples signed by the same certificate.

    The joys of wide open Android.
    Come on in.
    The PWNing’s great!

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