Yahoo fails to get a single app into Apple App Store’s Top 100 for 2013

“Yahoo put of lot of effort and investment toward presenting a new Yahoo to the world in 2013, and a lot of that has hinged on improving its mobile business,” Ingrid Lunden reports for TechCrunch.

“There have been significant updates to old apps; over a dozen (out of a total of 28) mobile-related acquisitions to pick up talent, technology and products; and tests for what Yahoo should focus on next,” Lunden reports. “But even as it has managed to grow its mobile audience this year, Yahoo is exiting 2013 on a mobile low note: not one of its apps is in the top 100 chart on the iTunes App Store.”

Yahoo CEO Marissa Mayer (photo by Brigitte Lacombe)
Yahoo CEO Marissa Mayer (photo by Brigitte Lacombe)
“This dearth of winners is a sign of how, despite all the effort, Yahoo has not (yet?) managed to tap into a ‘breakthrough’ app that has remained a perennial favorite, with the downloads to prove it,” Lunden reports. “As a point of comparison, consider how other app publishers are faring in Apple’s top 100: Google has five apps (Google Search, Google Maps, Gmail, YouTube and Chrome). Facebook has three (Facebook, Facebook Messenger, Instagram). Twitter has two (Twitter and Vine). And a number of companies like Microsoft (Skype), Netflix, Amazon, eBay, Pinterest, Snapchat, Uber — ‘even fucking Groupon,’ as one observer noted to us — have one apiece. (Tumblr, acquired by Yahoo for $1.1 billion and with its own recent update, also failed to make the cut. According to AppAnnie, it’s currently at No. 110.)”

Read more in the full article here.

MacDailyNews Take: Yahoo apps users, what are Yahoo’s standout apps?

Related articles:
Marissa Mayer’s Yahoo passed Google in U.S. Web visitors in July – August 23, 2013
Yahoo rebounds as CEO Marissa Mayer leads mobile push – April 10, 2013
Yahoo CEO Marissa Mayer chooses Apple iPhones over Android phones for all 10,000+ employees – August 21, 2012

27 Comments

  1. I find this sad as many of the Yahoo apps are top notch. Their weather app is my favorite weather app for both iPhone and iPad because they have most of the information I want in a beautiful format and best of all with NO ADS. MDN is a great source to go to for Apple related news, but their utter blindness to anything not Apple is frustrating to say the least. This coming from a user of Macs since the early 90s.

    1. Got their weather app on recommendation from, possibly, Cult of Mac, but don’t quote me. Anyway, at the time I was unaware Yahoo even did any iOS apps, and, I’m still unaware of any others. Obviously not well marketed, announced, or managed (assuming they’re any good….)

  2. Apple’s Weather app is powered by Yahoo data. I was disappointed when I found that a city that I was visiting in the north of BC showed that sunset occurred before sunrise. (10 AM and 10 PM for sunset and sunrise respectively.) Several cities nearby showed the same results with minor variations in the times.

Reader Feedback

This site uses Akismet to reduce spam. Learn how your comment data is processed.