“According to new color preference data from Consumer Intelligence Research Partners (CIRP), Apple’s space gray iPhone 5s was the most popular choice for consumers in the United States, followed by the silver and gold models, which is unsurprising given significant supply constraints of the gold and silver iPhones,” Juli Clover reports for MacRumors.
“43 percent of iPhone 5s units sold were space gray, while 30 percent were silver and 27 percent were gold,” Clover reports. “Supplies of the space gray model were more readily available than the silver and gold iPhones, but consumers have demonstrated a preference for the black iPhone in the past. ”
Clover reports, “For the iPhone 5c, blue proved to be the most popular choice with 27 percent of purchasers choosing the color, followed closely by white at 25 percent, green at 21 percent, and pink at 20 percent. Apple’s yellow iPhone 5c was the least popular color, purchased by only 7 percent…”
Read more in the full article here.
MacDailyNews Take: Of all three iPhone 5s models, the gold ones are the ones people most ask us to see, touch and hold.
[Thanks to MacDailyNews Reader “Dan K.” for the heads up.]