Best Buy mucks up MacBook photo on website; shows MacBook Pro instead

On BestBuy.com, under the heading “Check out our expanded selection of Apple® PowerBook® and iBook® notebook computers below,” Best Buy lists three MacBook models and three MacBook Pro models and uses the same photo of a 15-inch MacBook Pro for every model of MacBook Pro and MacBook they offer.

Particularly galling is Best Buy trying to sell black polycarbonate 13.3-inch MacBooks (MA472LL/A) with a photo of an obviously aluminum 15-inch MacBook Pro.

Lest you think we’re being too hard on Best Buy for a minor mistake, there is a long history (Sears, for one nasty example) of third-party retailers shortchanging Apple products, leaving Macs on display without mice, broken keyboards, and worse in stores staffed by salespeople who knew absolutely nothing about Macs and worked hard to steer customers on over to the Gateways as fast as they could.

On the bright side, at least Best Buy didn’t show an Acer or something: http://www.bestbuy.com/site//olspage.jsp?id=pcmcat64400050028&type=category

MacDailyNews Take: Already the screw-ups begin. Note to Best Buy: Apple is known for attention to detail. Do it right or don’t do it at all.

[Thanks to MacDailyNews Reader “G Thing” for the heads up.]

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Related MacDailyNews article:
Best Buy now selling Apple MacBook Pro, MacBook, and iMac models – May 31, 2006

31 Comments

  1. Like I said before, Best Buy, CompUSA, etc. do not have a clue about Macintosh.

    Hopefully Apple realizes this and will rely on their Apple’s own marketing to deliver the real value proposition to potential buyers. Then these idiots are only “order takers”.

    Sad.

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  2. Totally unrelated, but next week, I’m being upgraded at work from a single-G5 1.6ghz to a brand new Quad-Core G5!!! ROCK ON! SCORE one for the little guy!!! ” width=”19″ height=”19″ alt=”smile” style=”border:0;” />

    Oh and, yeah, I will be checking out the Best Buys in the area and will complain if the Mac sections don’t look good. There’s no reason for that. Better for them to just not be there if they’ll look that way.

    Who would pay $3500 for that Dell? I had to take it up to $4000 before it was comparable to the 20″ iMac. Crazy.

  3. I’ve had good experiences with my local Best Buy — but I don’t buy computer stuff there, just DVDs and digital camera stuff.

    If they do it right in the stores, I’m all for Apple products being carried at Best Buy or CompUSA — not everyone is fortunate enough to have two Apple Stores within driving distance like I am…

    MW=cars; some folks can get in their cars and get to the Apple Store, while others can’t yet…

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