“The iPhone 6 and 6 Plus finally brought Apple into the world of larger-screen smartphones. This negates some of the advantage that Samsung and other makers of Android-based phones enjoyed. It showed in results for the quarter ended in September, which included the initial launch of the iPhone 6,” Gallagher reports. “Unit sales of iPhones jumped 16% year over year, while Samsung’s smartphone shipments fell 8% in that period, IDC estimates.”
“Apple’s share in smartphones will likely remain limited by the fact that the company chooses not to play in the low end of the market,” Gallagher reports. “But the iPhone doesn’t need to be the share leader to be a wildly profitable business…”
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