Apple Podcasts earns high marks in podcasting survey

Podnews has produced the Podnews Report Card for the second year. The survey tracks sentiment from podcast creators and listeners about the various major podcast platforms. Apple Podcasts scores highly.

Apple Podcasts Subscriptions and channels are available for listeners starting today.
Apple Podcasts

James Cridland for Podnews:

Apps: Apple, which was in second-place last year, moved up to #1 spot this year. Spotify also saw an increase in score, and you’ll notice that both of these platforms have scored higher this year than last for many of the questions we asked.

Directories: Both Spotify and Apple see an increase in their score here, while Podcast Index remains steady. Apple scores lower than Spotify, potentially because of their requirement for approval (which is mostly instant these days) and the requirement for an Apple ID, which isn’t always smooth.

Insights: For insights, Google has lost a little score after removing some of the analytics available on the Google Podcasts platform. Apple has pulled away from Spotify, though, to get to be #1.

Monetization: After Apple announced and launched their paid subscriptions product in May 2021, its use by an increasing number of podcast creators may explain Apple’s higher scores here.

Overall: Apple [#1] as seen a significant increase in ranking from creators, though Spotify has also seen an increase in score.

Creator relations: Perhaps reflecting a lack of a large support team coupled with its growth, Podcast Index sees a drop here. The winner here, once more, is Apple, with a significant increase in ranking.

It’s very clear that creators are impressed with changed in Apple’s processes.

MacDailyNews Note: Check out all of the scores and more info in the full article here.

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  1. IMHO, the most informative podcast for a variety of subjects, especially global geo-political analysis, economic and social current events, is The John Batchelor Show. He interviews authors and proven experts and scholars on almost every influential and vital subject ranging from space and science to economics and defense including the superpowers and what they’re up to. Gregory Copley is one of the best-informed guests; he has contacts all over the globe and has, for nearly 50 years, authored his “Defense & Foreign Affairs” with up-to-the-minute revelations of internal affairs of numerous countries that affect our lives. Victor Davis Hanson is another great guest. Note: this is not a call-in talk show—it’s only the host and guest talking.

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