Apple is calling out the hypocrisy of Facebook parent Meta Platforms’s intent to take a nearly 50% cut of digital asset sales within its emerging metaverse.
Meta said in a blog post Monday it is allowing a handful of Horizon Worlds creators to sell virtual assets that could eventually include NFTs. Virtual-reality platform Horizon Worlds is considered an integral piece of Meta’s unfolding metaverse.
The company said it will take up to 47.5% on each transaction, which includes a “hardware platform fee” of 30% via its Meta Quest Store, as well as a 17.5% cut on Horizon Worlds.
Meta Chief Executive Mark Zuckerberg has blasted Apple for charging developers 30% for in-app purchases on the App Store. “As we build for the metaverse, we’re focused on unlocking opportunities for creators to make money from their work,” he said in November. “The 30% fees that Apple takes on transactions make it harder to do that, so we’re updating our subscriptions product so now creators can earn more.”
“Meta has repeatedly taken aim at Apple for charging developers a 30% commission for in-app purchases in the App Store — and have used small businesses and creators as a scapegoat at every turn,” Apple spokesman Fred Sainz said in an email to MarketWatch. “Now — Meta seeks to charge those same creators significantly more than any other platform. [Meta’s] announcement lays bare Meta’s hypocrisy. It goes to show that while they seek to use Apple’s platform for free, they happily take from the creators and small businesses that use their own.”
MacDailyNews Take: Facebook. A company so beloved they had to change their name.
It’s Meta Platform’s store. They own it. They should charge whatever rates the market will bear. If they’re charging too much, their store will flop. They can charge whatever they want.
Yes, after criticizing Apple, Zuckerberg is a hypocrite. He fits into Silicon Valley perfectly. — MacDailyNews, April 13, 2022
The funniest part of this is that Apple, with its App Tracking Transparency privacy framework negatively impacting Facebook’s ability to sell their users to advertisers, may have caused Facebook to overreach with these metaverse fees.
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This is the kind of BS I approve of, because I too am a disgustingly awful hypocrite.
You sir, are a shithead!
You’re the sh!thead buddy, you with your disgusting biased h888teful anti-Apple BS you’re just absolute scum and deserve all the down votes coming your way because you, sir, are eeeevil and nasty, and boy oh bot does the truth hurt wanqqqars like you
AppleBŚ, leftist loon
Was he born with a silver spoon?
Hey Buddy, you’re no Knight Moon
Hating Apple’s just “rack and roon”
Who’s filled with BS? It is you
Just like Tim Cook, your balls are blue
Apple’s not perfect, no-one is
But your endless BS is just shizz
So please rack off and suck it up
Enjoy your Samsung, Mr Nup
Don’t be surprised when you’re called out
Your wah-wah woe is me – a pathetic pout!
You’re the sh!thead, yes you are
So close to sanity, but no cigar.
Would love to see the look in your face when people can get Apps for iOS from the Samsung App Store. I don’t care how many they sell, or what, but it seems you do.
If you can’t take the heat, then too bad for you, buddy, you biased anti-Apple, pro-Samsung looooooser
Love the spin Apple’s rep is putting on Facebook’s pricing. It seems to cloud the fees Apple charges on Apps that are not free that have in-App purchases. To put it simply, for those types of Apps Apple not only charges 15% or 30% on the purchase of the App, but also another 30% on any in-app purchase through that App. Depending on the in-app item/service cost it could add up to a larger ‘take’ than the 47% upfront FB has proposed.