“On Saturday, January 19, Apple dropped off its iPhone SE line at the clearance bin,” Lory Gil writes for iMore. “Sure, we all knew that was coming. Apple pulled the iPhone SE from store shelves officially in October 2018 after having been the budget model since March of 2016.”
“The clearance price was $100 – $150 off the last available price, marked at $249 for the 32GB model and $299 for the 128GB model,” Gil writes. “That’s a darn cheap iPhone, but it’s three years old with three-year-old architecture and a teeny-tiny four-inch display.”
“Within just a few days, the iPhone SE sold out at Apple’s clearance section. All storage sizes, all colors, all gone,” Gil writes. “You may think, “well, that’s because it was so cheap.” But, I have a different thought. I think it’s because there are still a lot of us out there that long for the smaller sized form factor. Big screens be damned. We want small and comfortable!”
Read more in the full article here.
MacDailyNews Take: No, it’s because it was so cheap. People smell profits in resale, most likely. If there were enough of a market for it and enough profit in it, Apple would have up-to-date 4-inch X-class iPhones in gold, silver, and space grey on store shelves right now, not in the clearance bin.
SEE ALSO:
Apple restocks iPhone SE on clearance site, all models available – January 24, 2019
It’s the form factor stupid.
MDN, it obviously both.
Obviously these things sold like hotcakes because of the discount.
Obviously people are buying them because they want the smaller 4 inch form factor.
It’s not rocket science.
MDN, you should update the poll asking which iPad we are going to buy this year. You should add “rumored all-screen 10 inch iPad“ and “rumored iPad mini 5 . I’m thinking that would alter the results particularly for iPad mini 5.
I want 4 inch iPhone without home button.
Finally upgraded my SO from a 5 to an XS. They hate the size, saying it’s “way too big” (currently, the smallest modern model), doesn’t fit in their pockets comfortably, etc. A lot of people want small phones.
And yeah, the price.
iPhone 7/8 is the perfect size for me. I now have an XR and it’s a little too big, since I also have an iPad. I was going to buy the SE for my mom who now has a 5C.