“Apple is rolling out new tools for its imaginatively named Apple News news app to local newspapers, independent publishers and even bloggers, expanding the amount of content you’ll be able to read on your iPhone, according to media reports on Tuesday,” Carrie Mihalcik reports for CNET.

“The News app, which is baked into the iOS software that powers iPhones and iPads, aggregates news sources into one feed and builds personalized recommendations based on what you read,” Mihalcik reports. “Apple has partnered with more than 100 media companies since launching the app in September, including The New York Times, Condé Nast and (full disclosure) CNET.”

Read more in the full article here.

MacDailyNews Take: Finally!

SEE ALSO:
Apple’s new Apple News native ads could fool you – March 15, 2016
Apple plans to offer subscription content through Apple News app – January 26, 2016
Apple mistakenly underestimating number of readers using Apple News app since launch – January 11, 2016
Publishers underwhelmed with Apple News app – November 13, 2015
AMP: Accelerated Mobile Pages are Google’s response to ad blockers and news apps like Apple News – October 15, 2015
Google’s new Accelerated Mobile Pages meant to keep users in Web browsers and out of dedicated apps
Following Apple News, Google preps Accelerated Mobile Pages – October 7, 2015
Apple News is fast, responsive, enjoyable, and it might become your only news app – July 15, 2015
Apple News shows that Apple wants to bolster and profit from ads, not eliminate them – July 10, 2015
Apple News to have human curation – and that raises issues – June 15, 2015
How Apple’s mobile ad-blocker could backfire on the company and iPhone, iPad users – June 12, 2015
Hats off to Web advertising – no, really – July 6, 2015
Apple’s support of mobile ad blocking may upend how the web works – June 12, 2015