Apple Watch revenues expected to be $8.4 billion for first year

“Analyst Horace Dediu expects the average selling price (or ASP) for the Apple Watch to be $400 in its first 12 months of sales,” Adam Rogers reports for Market Realist. “Dediu also projected Apple Watch shipments to reach 21 million units in the first 12 months, generating revenues of $8.4 billion.”

“Analyst Ben Bajarin of Creative Strategies said that Apple Watch will move more than 100 million units by 2017,” Rogers reports. “This number is overwhelming, considering that IDC (International Data Corporation) estimates Apple Watch shipments of 45 million units in 2019.”

“While projected shipments of Apple Watch tend to fluctuate, Apple Watch will still account for a major portion of Apple’s revenues in the next few years,” Rogers writes. “If iPhone sales don’t grow at an unprecedented rate, the smartwatch business segment could drive Apple’s revenues in the future.”

Read more in the full article here.

MacDailyNews Take: Apple Watch is Apple’s most successful product debut ever.

Juniper: Apple Watch has already cornered the smartwatch market – January 12, 2016
Apple COO: ‘Apple Watch marks the end of single-function wrist devices’ – January 7, 2016
Fitbit either doesn’t understand Apple Watch or hopes consumers won’t; neither is good for the company – January 6, 2016
Fitbit exec calls Apple Watch a ‘toy,’ Fitbit shares crater more than 13% after unveiling Apple Watch Sport knockoff – January 5, 2016
It’s official: The Apple Watch is destroying the so-called competition – November 20, 2015
As Apple Watch sales ramp, Swiss watch makers suffer biggest slump in six years – November 19, 2015
Apple Watch models take top four spots on 10 most-wanted smartwatches list – November 18, 2015
Apple Watch is 2016’s hottest holiday gift – November 18, 2015
Apple has already sold more than $1.7 billion worth of Apple Watches – October 29, 2015
Strategy Analytics: Apple Watch sells 4.5 million units in Q315, takes 74% global smartwatch market share – October 28, 2015
Apple Watch users are abandoning traditional watches – September 15, 2015
Over 1 million Apple Watches already sold in China – September 3, 2015
Apple Watch already dominates smart-wearables market, says IDC – August 28, 2015
IDC estimates Apple sold 3.6 million Apple Watch units in Q2 – August 27, 2015
Best Buy CEO: Apple Watch demand is ‘so strong’ that we’re expanding sales to all 1,050 stores – August 25, 2015
Swiss watch exports decline most since 2009 – August 20, 2015
Apple Watch takes 88% of total smartwatch revenue – August 14, 2015
Apple Watch kills a entire industry in three months – August 12, 2015
U.S. wristwatch sales post biggest drop in seven years after Apple Watch debut – August 7, 2015
Apple Watch dominates smartwatches with 75% market share – July 28, 2015
Juniper Research: Apple is world’s #1 smartwatch maker – July 23, 2015
Canalys: Apple ships 4.2 million Apple Watches in Q2 to become world’s top wearables vendor – July 21, 2015
Apple Watch satisfaction is unprecedented at 97%; beats original iPhone and iPad – July 20, 2015
Non-techies love their Apple Watches even more than tech users – July 20, 2015
Apple Watch is Apple’s most successful product debut ever – June 1, 2015


    1. There are zero sales figures for Apple Watch. Nobody knows how many have been sold. These idiots may be setting Apple up for failure if Apple is well below these numbers.

    2. “Apple Watch is Apple’s most successful product debut ever.”

      It isn’t just about the debut, it’s how well it sustains growth over time. Before Watch, iPad was Apple’s most successful product debut. It hads such a successful debut that many people, myself included, thought it would kill the PC industry. And now here we are – the iPad has gone through 7 straight quarters of declining growth to the point where people are uncertain about iPad’s future.

      Not that it will happen, but it is definitely possible that the same outcome can happen with Apple Watch. It’s off to a great start but too early to declare success.

        1. I don’t know about that the iPad 1 because pretty useless after a couple of iOS updates, maybe a little over 2 years after launch. At least the watch will still tell time 🙂

      1. You had a solid post, S. Mulji, right up to the point at which you stated, “…where people are uncertain about iPad’s future.” While there has been some wild speculation to that effect, very few people have bought into it. It is mostly FUD for the purposes of stock manipulation.

        By the way, the PC industry is gradually dying and the iPad is certainly a contributor, although not the only one. The Mac is also playing a part, and the larger form factor iPhones linked to iCloud are likely a factor, as well.

  1. I use my WATCH in Airplane mode 95% of the time (to extend battery life). All the apps I use run independently of the iPhone except the GPS for Runtastic Pro running only on the WATCH not opened on the iPhone ever and the Apple Exercise app also only running on the WATCH. The idea that iPhone connectivity is important to its success is nonsense.😄

  2. I find those numbers very hard to believe. I have still never seen one anywhere in the wild. Where are these Apple watch owners if they are selling so many ? I know a watch is not something easily noticeable, I’m just sayin… never seen one anywhere.

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