Analyst: Apple Watch to account for 36% of company’s revenue growth this year

“The Apple Watch is expected to be a significant part of Apple’s growth story in calendar year 2015, according to research firm Evercore, which advised investors to buy in to AAPL stock ahead of the wearable device’s imminent launch,” Neil Hughes reports for AppleInsider.

“Evercore analyst Rob Cihra said in a note to investors on Monday, a copy of which was provided to AppleInsider, that he believes the Apple Watch will launch around March, and will achieve an average selling price of $500,” Hughes reports. “At that price, and with some nine months to sell in calendar 2015, he expects the Apple Watch will be a “meaningful” addition to the company’s bottom line.”

Apple Watch
On the back of Apple Watch’s case, a ceramic cover with sapphire lenses protects a specially designed sensor that uses infrared and visible-light LEDs and photodiodes to detect your heart rate. Apple Watch uses this sensor, along with an accelerometer and the GPS and Wi‑Fi in your iPhone, to measure myriad types of physical movement.

Hughes reports, “Specifically, he predicts that the Apple Watch will add 4 percent to its calendar 2015 revenue, and will account for 36 percent of its growth over 2014.”

Read more in the full article here.

[Thanks to MacDailyNews Readers “Fred Mertz” and “Dan K.” for the heads up.]


  1. An average selling price of $500 for a watch is a lot.

    6 billion dollars worth of watches would make Apple one of the biggest watchmaker in the world. Swatch Group does about 8.8 billion in USD per year. Rolex does 7 billion.

    Considering how many iPhones are out there, this actually might be doable. If so, Apple will destroy the above $300 watch market.

    1. I doubt anyone with a Rolex wants an electronic watch that delivers ads and will be obsolete in 1-2 years after purchase.

      With Jony Ive’s fanatical obsession with sealed devices you will probably be unable to buy and install a new battery on your own. Apple, however, will be happy to replace the battery on your $300 + watch for $150 or so.

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