“The market for used iPhones is a funny thing,” Philip Elmer-DeWitt reports for Fortune. “It hums along steadily most of the year until, just before the launch — or, more accurately, the expected launch — of a new model, things go nuts. This year, more than ever.”
“According to a survey by Hanover Research, an unprecedented 48% of iPhone owners plan to trade up to whatever Apple has up its sleeve,” P.E.D. reports. “NextWorth saw average daily iPhone traffic jump 350% from the previous month. ‘That’s up from a lift of 182% last year, or almost two times the acceleration,’ NextWorth’s Jeff Trachsel told Computerworld. ‘There’s tremendous pent-up demand for a larger iPhone.'”
Read more in the full article here.
[Thanks to MacDailyNews Reader “Dan K.” for the heads up.]