Analyst sees 7.85-inch ‘iPad mini’ boosting Apple’s sales to schools, gamers

“Ben A. Retizes with Barclays Equity Research said his recent research continues to lead him to believe that Apple is planning to expand the iPad lineup this fall,” Neil Hughes reports for AppleInsider.

“Various rumors have repeatedly suggested that Apple is exploring a smaller device with a 7.85-inch display that would run at 1,024 by 768 pixels, a resolution identical to the first-generation iPad and iPad 2,” Hughes reports. “‘We do not feel that a smaller, lower priced tablet will dilute the quality of the iPad brand and iOS ecosystem either, despite prior comments by the company,’ Reitzes wrote in a note to investors on Tuesday.”

Hughes reports, “Instead, he believes that a smaller and less expensive iPad would help Apple promote the use of its touchscreen tablet for education and e-books. A smaller iPad would help expand the tablet market, he said, allowing it to reach as high as 350 million sales in 2015. In addition, Reitzes also believes that a smaller iPad would increase sales among gamers.”

Read more in the full article here.

[Thanks to MacDailyNews Reader “Fred Mertz” for the heads up.]


      1. Totally agree, an in-dash installation, with quality mapping, and a good load of music on board, perfect. Plus it’s the perfect carry anywhere ebook reader size, unlike an iPad, unless you carry it in a courier bag.
        I have an iP4, just coming up on two years old, which I’ve used for music and ebooks and navigation, and a new iPad, which has taken over the reader and web browser, and photo gallery, but I’d still get an iPad mini at 7.85″ screen size, because I have plenty of jackets I could fit it into the pockets of.
        Along with a new iPhone later this year, that would complete the set.

  1. If the iPad mini is light enough, I will be able to put my Kindle aside and start buying iBooks. Not only will Apple have gained a sale off the hardware, they will have also pulled me into the iBookstore ecosystem.

  2. I’m a gamer, and theres no way I’d get an ipda that is is smaller than the current model, in fact if they made a larger version, I’d be first in line to buy that. I’m sure most games are with me on that respect.

  3. An iPad mini would fit lifestyle and would be a great asset to my needs @ wrk as a ER nurse. If they go thru with it @ the rumored price point and specs, I’d buy three the first day.

  4. We used to travel with a pair of 7″ DVD screens that attached to the back of the headrests. I switched to just letting them share the older iPad 64gb with lots of movies and shows. If they each had a smaller, cheaper iPad each, I would be willing to try them out.

  5. Wow, another ANALyst bullshite fest.

    There won’t be any ~7″ iPad. There’s no money in that market and no demand. Apple knows that. Stupid ANALysts don’t.

    2012: The worst year ever for STUPID APPLE RUMOS.

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