Apple Shock: Mac-maker dominates global mobile computing device market; HP a distant 2nd

“Apple, with its success with the iPad and second-generation MacBook Air, started its assaults on the Wintel-related PC industry in 2010 and is gradually taking back its position in the PC market,” DigiTimes reports.

“Apple’s impact, which Joanne Chien, senior analyst at Digitimes Research named as ‘Apple Shock,’ has expand along with the global economic downturn, sending waves across the PC industry causing a reconstruction in all areas from market scale, brand operation and supply chain structure,” DigiTimes reports.

“Chien analyzed that Apple Shock has three major affects on the PC market: the first one is that combined shipments of Apple’s notebooks and tablet PCs have surpassed all the other brand vendors in the global mobile computing device market (notebooks plus tablet PCs) in 2011,” DigiTimes reports.

Digitimes Research 2001 notebook and tablet PC shipments by brand

“The second one is the [negative] impact to the notebook market,” DigiTimes reports. “The third one is the affect to the Wintel structure, PC brands and related supply chain. Seeing weak performance, players within these industries are working aggressively to transform in order to fight together against their common enemy, Apple, Chien noted.”

Read more in the full article here.

[Thanks to MacDailyNews Reader “Fred Mertz” for the heads up.]

9 Comments

  1. I hope Apple can continue this momentum! Having a roadmap for the next four years [as some claim] is one thing. Being able to successfully execute in the out years is another.

    Since Steve’s return, Apple has been purring like a finely tuned Rolls-Royce Merlin. One cannot help but wonder whether Apple can continue to fire on all its creative cylinders, or whether the loss of one cylinder becomes a detriment to the engines performance, and thus, Apple’s future.

    I hope and pray they can.

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